Personal selling can be defined as which of the following ? 1. People communication 2. Inter-connective communication 3. Local communication 4. Interpersonal communication 5. Direct communication

Personal selling can be defined as which of the
following ?
1. People communication
2. Inter-connective communication
3. Local communication
4. Interpersonal communication
5. Direct communication
by

1 Answer

Answer :

Interpersonal communication
by

Related questions

Sales promotion is best defined as a(n) 1. activity and / or material used as a direct inducement to resellers, salespersons, or consumers 2. advertising and publicity campaign 3. cyclical activity aimed at producing short-run effects on sales 4. activity and/or material used in personal selling 5. none of these

Description : Sales promotion is best defined as a(n) 1. activity and / or material used as a direct inducement to resellers, salespersons, or consumers 2. advertising and publicity campaign 3. cyclical activity ... effects on sales 4. activity and/or material used in personal selling 5. none of these

Last Answer : activity and / or material used as a direct inducement to resellers, salespersons, or consumers

Which one of the following is NOT a form of direct marketing ? 1. catalog retailing 2. telemarketing 3. personal selling 4. direct mail 5. none of these

Description : Which one of the following is NOT a form of direct marketing ? 1. catalog retailing 2. telemarketing 3. personal selling 4. direct mail 5. none of these

Last Answer : personal selling

Considering non-personal communication channels, magazines, direct mail and newspapers are considered as *  online media  print media  broadcast media display media

Description : Considering non-personal communication channels, magazines, direct mail and newspapers are considered as *  online media  print media  broadcast media  display media

Last Answer :  print media

Considering non-personal communication channels, the magazines, direct mail and newspapers are considered as A. online media B. print media C. broadcast media D. display media

Description : Considering non-personal communication channels, the magazines, direct mail and newspapers are considered as A. online media B. print media C. broadcast media D. display media

Last Answer : B. print media

Considering non-personal communication channels, magazines, direct mail and newspapers are considered as A.online media B.print media C.broadcast media D.display media Answer :B

Description : Considering non-personal communication channels, magazines, direct mail and newspapers are considered as A.online media B.print media C.broadcast media D.display media Answer :B

Last Answer : B.print media

Orcut is a part of: (A) Intra personal Communication (B) Mass Communication (C) Group Communication (D) Interpersonal Communication

Description : Orcut is a part of: (A) Intra personal Communication (B) Mass Communication (C) Group Communication (D) Interpersonal Communication

Last Answer : Answer: D  Orkut was a social networking website owned and operated by Google. The service was designed to help users meet new and old friends and maintain existing relationships. Communication in small ... and 20 individuals. Groups generally work in a context that is both relational and social. 

In a market where companies build close connective relationships where Internet technology will not feature strongly in the development of these relationships, this is known as a ______ relationship. *  Low Tech, High Touch, Personal  Low Tech, High Touch Transactional  High Tech/Low Touch, Automated  High Tech/Low Touch, Personal

Description : In a market where companies build close connective relationships where Internet technology will not feature strongly in the development of these relationships, this is known as a ______ relationship. *  ... High Touch Transactional  High Tech/Low Touch, Automated  High Tech/Low Touch, Personal

Last Answer :  Low Tech, High Touch, Personal

In a market where companies build close connective relationships where Internet technology will not feature strongly in the development of these relationships, this is known as a ______ relationship. A. Low Tech, High Touch, Personal B. Low Tech, High Touch Transactional C. High Tech/Low Touch, Automated D. High Tech/Low Touch, Personal E. None of the above. Ans: A

Description : In a market where companies build close connective relationships where Internet technology will not feature strongly in the development of these relationships, this is known as a ______ relationship. A. Low Tech, High ... Automated D. High Tech/Low Touch, Personal E. None of the above. Ans: A

Last Answer : A. Low Tech, High Touch, Personal

In a market where companies build close connective relationships where Internet technology will not feature strongly in the development of these relationships, this is known as a ______ relationship. | Digital Marketing Mcqs A.Low Tech, High Touch, Personal B.Low Tech, High Touch Transactional C.High Tech/Low Touch, Automated D.High Tech/Low Touch, Personal Answer: A

Description : In a market where companies build close connective relationships where Internet technology will not feature strongly in the development of these relationships, this is known as a ______ relationship. | Digital ... C.High Tech/Low Touch, Automated D.High Tech/Low Touch, Personal Answer: A

Last Answer : A.Low Tech, High Touch, Personal

Sales promotion is best defined as a(n) A)activity and/or material used as a direct inducement to resellers, salespersons, or consumers. B)advertising and publicity campaign. C)cyclical activity aimed at producing short -run effects on sales. D)activity and/or material used in personal selling.

Description : Sales promotion is best defined as a(n) A)activity and/or material used as a direct inducement to resellers, salespersons, or consumers. B)advertising and publicity campaign. C)cyclical activity aimed at producing short -run effects on sales. D)activity and/or material used in personal selling.

Last Answer : A)activity and/or material used as a direct inducement to resellers, salespersons, or consumers.

Marketing is best defined as 1. matching a product with its market 2. promoting and selling products 3. facilitating satisfying exchange relationships 4. distributing products at the right price to stores 5. none of these

Description : Marketing is best defined as 1. matching a product with its market 2. promoting and selling products 3. facilitating satisfying exchange relationships 4. distributing products at the right price to stores 5. none of these

Last Answer : facilitating satisfying exchange relationships

___________ is a broad set of communication activities used to create and maintain favorable relations between the organization and public 1. advertising 2. selling 3. a press strategy 4. public relations 5. publicity

Description : ___________ is a broad set of communication activities used to create and maintain favorable relations between the organization and public 1. advertising 2. selling 3. a press strategy 4. public relations 5. publicity

Last Answer : public relations

A DSA means ? 1. Directly Selling Authority 2. Direct Selling Agent 3. Direct Shifting Authority 4. Domestic Seller Agent 5. Distributors and Selling Agencies

Description : A DSA means ? 1. Directly Selling Authority 2. Direct Selling Agent 3. Direct Shifting Authority 4. Domestic Seller Agent 5. Distributors and Selling Agencies

Last Answer : Direct Selling Agen

All marketing activities that attempt to stimulate quick buyer action or immediate sales of a product are known as 1. Sponsorship 2. Advertising 3. Personal Selling 4. Sales Promotion 5. None of these

Description : All marketing activities that attempt to stimulate quick buyer action or immediate sales of a product are known as 1. Sponsorship 2. Advertising 3. Personal Selling 4. Sales Promotion 5. None of these

Last Answer : Sales Promotion

The primary advantage of automatic vending as a form of retailing is that : 1. it provides continuous service to customers 2. it eliminates the need for sales personnel 3. vending machines require little maintenance 4. it offers low cost, personal method of selling 5. none of these

Description : The primary advantage of automatic vending as a form of retailing is that : 1. it provides continuous service to customers 2. it eliminates the need for sales personnel 3. vending machines require little maintenance 4. it offers low cost, personal method of selling 5. none of these

Last Answer : it eliminates the need for sales personnel

There are four major characteristics of personal selling. Which of the following is not one of these characteristics ? 1. Cost 2. Cultivation 3. Personality 4. Precision 5. Impact

Description : There are four major characteristics of personal selling. Which of the following is not one of these characteristics ? 1. Cost 2. Cultivation 3. Personality 4. Precision 5. Impact

Last Answer : Personality

Which one of the promotion elements is probably the most powerful for services ? 1. publicity 2. advertising 3. personal selling 4. sales promotion 5. none of these

Description : Which one of the promotion elements is probably the most powerful for services ? 1. publicity 2. advertising 3. personal selling 4. sales promotion 5. none of these

Last Answer : personal selling

Personal selling tries to achieve three general goals : finding prospects, convincing prospects to buy, and 1. monitoring new products being developed 2. being aware of competitors' sales activities 3. depending on one-sale customers 4. avoiding repeat sales 5. keeping customers satisfied

Description : Personal selling tries to achieve three general goals : finding prospects, convincing prospects to buy, and 1. monitoring new products being developed 2. being aware of competitors' sales activities 3. depending on one-sale customers 4. avoiding repeat sales 5. keeping customers satisfied

Last Answer : keeping customers satisfied

t an organization, its products, or both, that is transmitted through a mass medium at no charge. 1. advertising 2. publicity3. public relations 4. sales promotion 5. personal selling

Description : t an organization, its products, or both, that is transmitted through a mass medium at no charge. 1. advertising 2. publicity 3. public relations 4. sales promotion 5. personal selling

Last Answer : publicity

The use of a pull policy may required heavy expenditures for 1. advertising and sales promotion 2. public relations and distribution 3. personal selling and public relations 4. distribution and advertising 5. none of these

Description : The use of a pull policy may required heavy expenditures for 1. advertising and sales promotion 2. public relations and distribution 3. personal selling and public relations 4. distribution and advertising 5. none of these

Last Answer : advertising and sales promotion

A consumer contest is an example of 1. personal selling 2. sales promotion 3. advertising 4. indirect selling 5. public relations

Description : A consumer contest is an example of 1. personal selling 2. sales promotion 3. advertising 4. indirect selling 5. public relations

Last Answer : sales promotion

Experience has shown that the most feasible plan for utilizing occupational orientation programme broadcast by radio is Options: A) The recording of the programme for inter communication playback B) The direct hook-up of the programme with all class-room radios C) The assignment of pupils to listen to and report on the programme D) The bringing of pupils to listen to and report on the programme

Description : Experience has shown that the most feasible plan for utilizing occupational orientation programme broadcast by radio is Options: A) The recording of the programme for inter communication playback B) The direct ... on the programme D) The bringing of pupils to listen to and report on the programme

Last Answer : A) The recording of the programme for inter communication playback 

A set of tools used in marketing is _____________ 1. Direct marketing 2. Sales personal 3. Marketing mix 4. Market value 5. None of these

Description : A set of tools used in marketing is _____________ 1. Direct marketing 2. Sales personal 3. Marketing mix 4. Market value 5. None of these

Last Answer : Marketing mix

Organisational communication can also be equated with (A) intra-personal communication. (B) inter-personal communication. (C) group communication. (D) mass communication.

Description : Organisational communication can also be equated with (A) intra-personal communication. (B) inter-personal communication. (C) group communication. (D) mass communication. 

Last Answer : (C) group communication. 

Didactic communication is (A) intra-personal (B) inter-personal (C) organizational (D) relational

Description : Didactic communication is (A) intra-personal (B) inter-personal (C) organizational (D) relational

Last Answer : Answer: B A didactic method is a teaching method that follows a consistent scientific approach or educational style to engage the student?s mind. Didactic communication is the one which ... it also produces changes in students? cognitive, affective, behavioral and action?like reactions. 

PBX in business communication jargon stands for 1. Personal Branch Exchange 2. Private Branch Exchange 3. Personnel Bureau Exchange 4. Public Bureau Exchang5. None of thesee

Description : PBX in business communication jargon stands for 1. Personal Branch Exchange 2. Private Branch Exchange 3. Personnel Bureau Exchange 4. Public Bureau Exchange 5. None of these

Last Answer : Private Branch Exchange

The mode of communication that involves a single source transmitting information to a large number of receivers simultaneously, is called (A) Group Communication (B) Mass Communication (C) Intrapersonal Communication (D) Interpersonal Communication

Description : The mode of communication that involves a single source transmitting information to a large number of receivers simultaneously, is called (A) Group Communication (B) Mass Communication (C) Intrapersonal Communication (D) Interpersonal Communication

Last Answer : (B) Mass Communication

The type of communication that the teacher has in the classroom, is termed as (A) Interpersonal (B) Mass communication (C) Group communication (D) Face-to-face communication

Description : The type of communication that the teacher has in the classroom, is termed as (A) Interpersonal (B) Mass communication (C) Group communication (D) Face-to-face communication 

Last Answer : (C) Group communication

Conversing with the spirits and ancestors is termed as (A) Transpersonal communication (B) Intrapersonal communication (C) Interpersonal communication (D) Face-to-face communication

Description : Conversing with the spirits and ancestors is termed as (A) Transpersonal communication (B) Intrapersonal communication (C) Interpersonal communication (D) Face-to-face communication

Last Answer : (A) Transpersonal communication

Communication with oneself is known as (A) Organisational Communication (B) Grapewine Communication (C) Interpersonal Communication (D) Intrapersonal Communication

Description : Communication with oneself is known as (A) Organisational Communication (B) Grapewine Communication (C) Interpersonal Communication (D) Intrapersonal Communication

Last Answer : (D) Intrapersonal Communication

Communication with oneself is known as: (A) Group communication (B) Grapevine communication (C) Interpersonal communication (D) Intrapersonal communication

Description : Communication with oneself is known as: (A) Group communication (B) Grapevine communication (C) Interpersonal communication (D) Intrapersonal communication

Last Answer : Answer: D Explanation: Interpersonal refers to relationships or actions that take place between two or more people while Intrapersonal refers to things that go on exclusively within one person.

Business-to-business (B2B) e-commerce involves commercial transactions between an organization and other organizations (inter-organizational marketing). *  True  False

Description : Business-to-business (B2B) e-commerce involves commercial transactions between an organization and other organizations (inter-organizational marketing). *  True  False

Last Answer :  True

The neurohormonal arm of the stress response is well defined. Less is known about the inflammatory arm mediated primarily by cytokines. Which of the following statement(s) is/are true concerning this arm of the surgical stress response? a. Cytokines primarily work locally via direct cell-to-cell communication b. Cytokines are never detectable in the systemic bloodstream c. Cytokines are produced only by immune cells attracted to the site of injury d. Cytokine release may stimulate the release of other cytokines leading to an important cascade of events

Description : The neurohormonal arm of the stress response is well defined. Less is known about the inflammatory arm mediated primarily by cytokines. Which of the following statement(s) is/are true ... Cytokine release may stimulate the release of other cytokines leading to an important cascade of events

Last Answer : Answer: a, d Cytokines, which are produced at the site of injury by endothelial cells and by diverse immune cells throughout the body, also occupy a pivotal position in the stress response ... act as hormones and spill over into the systemic circulation and become detectable in the bloodstream

Systematic blend of personal selling, sales promotion, advertising and public relations to communicate customer value is called A. promotion mix B. marketing communication mix C. strategic buyer behavior mix D. both a and b

Description : Systematic blend of personal selling, sales promotion, advertising and public relations to communicate customer value is called A. promotion mix B. marketing communication mix C. strategic buyer behavior mix D. both a and b

Last Answer : D. both a and b

___________ is communication in news story form about an organisation, its products, or both, that is transmitted through a mass medium at no charge. A)Advertising B)Publicity C)Public relations D)Sales promotion E)Personal selling

Description : ___________ is communication in news story form about an organisation, its products, or both, that is transmitted through a mass medium at no charge. A)Advertising B)Publicity C)Public relations D)Sales promotion E)Personal selling

Last Answer : B)Publicity

A paid form of nonpersonal communication about an organisation and/or its products that is transmitted to a target audience through a mass medium is: A)advertising. B)publicity. C)sales promotion. D)personal selling.

Description : A paid form of nonpersonal communication about an organisation and/or its products that is transmitted to a target audience through a mass medium is: A)advertising. B)publicity. C)sales promotion. D)personal selling.

Last Answer : A)advertising.

Communication through a news story regarding an organisation and/or its products that is transmitted through a mass medium at no charge is A)advertising. B)sales promotion. C)personal selling. D)publicity.

Description : Communication through a news story regarding an organisation and/or its products that is transmitted through a mass medium at no charge is A)advertising. B)sales promotion. C)personal selling. D)publicity.

Last Answer : D)publicity.

Kinesic communication is an element in which type of promotional method? A)Advertising B)Public relations C)Personal selling D)Packaging E)Sales promotion

Description : Kinesic communication is an element in which type of promotional method? A)Advertising B)Public relations C)Personal selling D)Packaging E)Sales promotion

Last Answer : C)Personal selling

Forms of direct marketing includes- a. direct mail marketing b. catalog marketing c. personal selling d. all the above

Description : Forms of direct marketing includes- a. direct mail marketing b. catalog marketing c. personal selling d. all the above

Last Answer : d. all the above

The personal presentation by the firm’s sales force for the purpose of making salesand building customer relationships is called: A. Personal selling. B. Public relations. C. Direct marketing. D. Sales promotion.

Description : The personal presentation by the firm’s sales force for the purpose of making salesand building customer relationships is called: A. Personal selling. B. Public relations. C. Direct marketing. D. Sales promotion.

Last Answer : A. Personal selling.

_________________ is direct communications with carefully targeted individual consumers to obtain an immediate response. A. Personal selling B. Public relations C. Direct marketing D. Sales promotion

Description : _________________ is direct communications with carefully targeted individual consumers to obtain an immediate response. A. Personal selling B. Public relations C. Direct marketing D. Sales promotion

Last Answer : C. Direct marketing

The _______________________ is the specific mix of advertising, personal selling,sales promotion, public relations, and direct marketing tools that the company uses to pursue its advertising and marketing objectives. A. Value mix B. Integrated dealer mix C. Marketing communications mix D. Marketing control mix

Description : The _______________________ is the specific mix of advertising, personal selling,sales promotion, public relations, and direct marketing tools that the company uses to pursue its advertising and marketing ... mix B. Integrated dealer mix C. Marketing communications mix D. Marketing control mix

Last Answer : C. Marketing communications mix

Of the following media, which one is used LEAST frequently by business to business marketers? A)Direct mail B)Trade publications C)Personal selling D)Television E)Trade journals

Description : Of the following media, which one is used LEAST frequently by business to business marketers? A)Direct mail B)Trade publications C)Personal selling D)Television E)Trade journals

Last Answer : D)Television

Which one of the following is NOT a form of direct marketing? A)catalogue retailing. B)telemarketing. C)personal selling. D)direct mail.

Description : Which one of the following is NOT a form of direct marketing? A)catalogue retailing. B)telemarketing. C)personal selling. D)direct mail.

Last Answer : C)personal selling.

Which tool of the promotional mix is defined as any paid form of non-personal presentation and promotion of ideas, goods, or services by an identified sponsor? A. Advertising B. Public relations C. Direct marketing D. Sales promotion

Description : Which tool of the promotional mix is defined as any paid form of non-personal presentation and promotion of ideas, goods, or services by an identified sponsor? A. Advertising B. Public relations C. Direct marketing D. Sales promotion

Last Answer : A. Advertising

The aiming of advertising or selling at a specific group of consumers who all have similar characteristics 1. Same-people Marketing 2. Individual Marketing 3. Services Marketing 4. Industrial Marketing 5. Target Marketing

Description : The aiming of advertising or selling at a specific group of consumers who all have similar characteristics 1. Same-people Marketing 2. Individual Marketing 3. Services Marketing 4. Industrial Marketing 5. Target Marketing

Last Answer : Target Marketing

Cross Selling means ? 1. Identifying customer needs 2. matching the products to customer needs 3. convincing the customers of product benefits 4. responding to questions and objections of customers 5. all of these

Description : Cross Selling means ? 1. Identifying customer needs 2. matching the products to customer needs 3. convincing the customers of product benefits 4. responding to questions and objections of customers 5. all of these

Last Answer : all of these

Expand RTGS ? 1. Real Time Gross Settlement 2. Real Time Group Selling 3. Retailers Trade Group Selling 4. Reliance Technology Group Sellers 5. None of these

Description : Expand RTGS ? 1. Real Time Gross Settlement 2. Real Time Group Selling 3. Retailers Trade Group Selling 4. Reliance Technology Group Sellers 5. None of these

Last Answer : Real Time Gross Settlement

Arrange the following Steps of selling process in a proper order in order to help the sales man ? o I. Approach o II. Presentation and demonstration o III. Prospecting and qualifying o IV. Closing sales and follow-up o V. Handling objectives 1. II, III, I, V, IV 2. I, II, III, IV, V 3. I, II, V, III, IV 4. II, I, III, V, IV 5. None of these

Description : Arrange the following Steps of selling process in a proper order in order to help the sales man ? o I. Approach o II. Presentation and demonstration o III. Prospecting and qualifying o IV. Closing sales and follow-up o V. ... 3. I, II, V, III, IV 4. II, I, III, V, IV 5. None of these

Last Answer : I, II, III, IV, V

In a selling process in today's world 1. Only standard products are sold 2. No customization required 3. The seller need not have product knowledge 4. the seller should aim at customer satisfaction 5. only quantum of sales matters

Description : In a selling process in today's world 1. Only standard products are sold 2. No customization required 3. The seller need not have product knowledge 4. the seller should aim at customer satisfaction 5. only quantum of sales matters

Last Answer : the seller should aim at customer satisfaction