(i) Friable, loamy, alluvial soils, preferable rich in salts. (ii) Bengal which lies in the Ganga-Brahmaputra delta has the advantage that it gets flooded and a fresh layer of alluvial soil is deposited every year. Jute is a crop that exhausts the soil and hence it requires manure and fertilizers in large quantities. (iii) Good rainfall of 175-200 cm and plenty of clean water for retting.