Marketers for the airline industry sometimes find it difficult to promote their product because unused aeroplane seats cannot be stored. This problem illustrates which one of the following unique features of services? A)Intangibility B)Inseparability C)Perishability D)Heterogeneity

Marketers for the airline industry sometimes find it difficult to promote their product
because unused aeroplane seats cannot be stored. This problem illustrates which one of the
following unique features of services?
A)Intangibility
B)Inseparability
C)Perishability
D)Heterogeneity
by

1 Answer

Answer :

C)Perishability
by

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