I am a fan of the iPhone. I’ve had an iPhone for quite some time now. I love it. I haven’t wanted any other phone since. I like the iPhone because I enjoy the usefulness of many of the apps (such as Yelp which is useful for finding businesses), the Maps (self-explanatory), Shazam (useful for finding music), and various others like AIM, Dictionary, iTranslate, Facebook, Pandora, Weather, etc. I find the layout for texts (displaying all the texts you’ve sent to a specific person at once), the touchscreen, its dual function as an mp3 player, its internet access ability, etc. to all be reasons why it’s a great phone to have. It does everything I need it to do (and more), I don’t have a problem with the service, it’s great. The phone itself is actually not that expensive; it’s the service that’s gonna cost you.