answer:I hate to say it, but that is about average for that size 1080p-capable monitor from a brand-name company. In fact, from what I’ve seen on the shelves, that is a good deal on a new one; that is the sort of price I’ve usually only seen on refurbs. You may be able to find a lower quality Brand X for less, but I honestly think your best bet is to shop around for a good deal on a name-brand screen. Would this $165 Acer monitor work for you? It’s on sale until the 25th.