There are four major characteristics of personal selling. Which of the following is not one of these characteristics ? 1. Cost 2. Cultivation 3. Personality 4. Precision 5. Impact

There are four major characteristics of personal
selling. Which of the following is not one of these
characteristics ?
1. Cost
2. Cultivation
3. Personality
4. Precision
5. Impact
by

1 Answer

Answer :

Personality
by

Related questions

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Arrange the following Steps of selling process in a proper order in order to help the sales man ? o I. Approach o II. Presentation and demonstration o III. Prospecting and qualifying o IV. Closing sales and follow-up o V. Handling objectives 1. II, III, I, V, IV 2. I, II, III, IV, V 3. I, II, V, III, IV 4. II, I, III, V, IV 5. None of these

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In the AIDAS theory of selling, 'D' stands for 1. Determinants 2. Demand 3. Desire 4. Development 5. None of these

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Which of the following is not correct with regard to marketing ? 1. Marketing is a Management Function 2. Marketing is a Philosophy 3. Marketing is not related to Business Activity alone 4. Marketing means selling 5. Objective of Marketing is to achieve customer satisfaction

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Marketing effort includes ____________ 1. Level of the budgeted expenses 2. Trading 3. Financing 4. Selling 5. All of these

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Underwriting in terms of shares means 1. Agreeing to purchase shortfall of shares in a company in case of undersubscription 2. Selling shares at a discount 3. Purchasing property at less than market price 4. a and b 5. None of these

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Difference between marketing and selling is ________ a) Marketing focus on customer and selling focus on seller b) Marketing practices integrated approach and selling practices fragmented approach c) Marketing converts customer's need into product and selling converts product into cash d) Marketing makes profits through customer satisfaction, selling makes profits through sales volume 1. only a 2. a, b and d 3. b and d 4. all a, b, c and d 5. None of these

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SWOT Stands for ______________ 1. Strength, Weakness, Opportunities and Threats 2. Selling, Willing, Opening and Treating 3. Sales, Winning, Opportunity and Team 4. Sales, Weakness, Opportunity and Team 5. None of these

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Process or methodology used to learn more about customers' needs and behaviors is ? 1. Selling process 2. Customer relationship management 3. Believing in customer 4. Customer facing 5. None of these

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Cross selling means 1. Identifying customer needs 2. matching the products to customer needs 3. convincing the customers of product benefits 4. responding to questions and objections of customers 5. none of these

Description : Cross selling means 1. Identifying customer needs 2. matching the products to customer needs 3. convincing the customers of product benefits 4. responding to questions and objections of customers 5. none of these

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The main reason for establishing sales territories to 1. secure optimum market coverage 2. reduce selling expenses 3. facilitate planning and control of selling operations 4. improve sales force performance and morale 5. none of these

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Last Answer : secure optimum market coverage

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Last Answer : prospecting

The final stage of the selling process is the 1. closing 2. trial close 3. presentation 4. follow-up 5. overcoming of objection

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___________ is a broad set of communication activities used to create and maintain favorable relations between the organization and public 1. advertising 2. selling 3. a press strategy 4. public relations 5. publicity

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Last Answer : public relations

Which among the following is not a function of marketing channel ? 1. Buying 2. Selling 3. Producing 4. Promoting 5. none of these

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The primary purpose of a broker is to1. take title to a producer's goods before selling them to retailers or consumers 2. sell directly to the final consumer 3. supply products in the food industry by developing permanent, trusting relationships with buyers 4. sell delivery to producers 5. bring buyers and sellers together

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The main reason a manufacturer may try to prohibit intermediaries from selling its products outside designated sales territories is to 1. tighten its control over distribution of its products 2. discourage competition from other manufacturers 3. incorporate selective distribution 4. contain costs 5. none of these

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Last Answer : tighten its control over distribution of its products

In a selling process in today's world ______________ 1. only standard products are sold 2. no customization required 3. the seller need not have product knowledge 4. the seller should aim at customer satisfaction 5. only quantum of sales matters

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Last Answer : the seller should aim at customer satisfaction

Peter Drucker noted the relationship between selling and marketing in the following terms : 1. Marketing is a subsidiary component of selling 2. The aim of marketing is to make selling superfluous 3. The aim of selling is to make marketing superfluous 4. Selling 5. All of the above

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Last Answer : The aim of marketing is to make selling superfluous

An attribute of a product that is desired by customers in a target marekt and which competing products cannot match is termed ________________ 1. a strength 2. a differential advantage 3. a selling point 4. a benefit 5. none of these

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Last Answer : a differential advantage

Which of the following is the best definition of value ? 1. a technical measure of a company's selling price relative to its production costs 2. a measure of the mark-up charged by companies 3. the lowest prices available to consumers 4. the best price available for customer meeting his expectations 5. the ratio of benefits to costs available to buyers

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Last Answer : the ratio of benefits to costs available to buyers

In the AIDAS theory of selling 'D' stands for 1. Determinants 2. Demand 3. Desire 4. Development 5. None of these

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Last Answer : Desire