Description : Who is the father of digital marketing? A. Justin Hall B. Philip Kotler C. Bruce Clay India D. None of the above
Last Answer : B. Philip Kotler
Description : Who is the father of digital marketing? Philip Kotler Bruce Clay India Justin Hall None of the above
Last Answer : Philip Kotler
Description : Who was developed Digital marketing? A. Justin Hall B.Kem Thompsan C.Philip Kotler D.Bruce Clay India
Last Answer : C.Philip Kotler
Description : Concept of MBO was introduced by: (a) Peter. F.Drucker ; (b) Mary Parker ; (c) Henry Fayol ; (d) Philip Kotler
Last Answer : (a) Peter. F.Drucker ;
Description : Who suggested product, pricing, place, promotion all these in a company represents “Market Mix”? (A) Neil Borden (B) Neilsen (C) Philip Kotler (D) Stephen Morse
Last Answer : Answer: A
Description : The 4Ps of marketing as defined by Philip Kottler are: A. Price, Product, Place, and Promotion B. Price, Performance, Place, and Promotion C. Price, Product, Place, and Positioning D. PR, Product, Place, and Person
Last Answer : A. Price, Product, Place, and Promotion
Description : Which of the following is not a traditional forms of digital marketing? Telivision Radio Banners All of the above
Last Answer : All of the above
Description : Which of the following is not a type of digital marketing activity? Email marketing Social Marketing Video Marketing All of the above
Description : What is not true about digital marketing? It can be done online It cannot be done online It is referred to as online marketing, internet marketing or web marketing All of the above
Last Answer : It can be done online
Description : Content Marketing is a type of Digital Marketing. True False
Last Answer : True
Description : Is Social Media Marketing is a type of Digital Marketing? Yes No
Last Answer : Yes
Description : Digital marketing revolves around these 5Ds: digital devices, digital platforms, digital media, digital data, and digital technology. dabit, digital platforms, digital media, digital data, and ... digital platforms, digital media, digital data, and offline technology. All of the above
Last Answer : digital devices, digital platforms, digital media, digital data, and digital technology.
Description : Digital marketing is any form of marketing products or services that involves ___. electronic devices pen money book
Last Answer : electronic devices
Description : . What do you mean by Digital marketing? Digital marketing is referred to as online marketing, web marketing, and internet marketing. Analog Marketing Shop None of the above
Last Answer : Digital marketing is referred to as online marketing, web marketing, and internet marketing
Description : The term Digital Marketing was first used in the ............. 1999s. 1990s 1980s. 1989s.
Last Answer : 1990s
Description : What are some examples of digital marketing? Social Media Marketing Search Engine Marketing Search Engine Optimisation All of the above
Description : Traditional Marketing style involves_______________ Tele marketing Digital Marketing Indirect marketing Direct marketing
Last Answer : Direct marketing
Description : E-marketing is same as_________________ Virtual Marketing Digital Marketing Real time marketing All of the above.
Last Answer : All of the above.
Description : Which of the following is NOT an issue that marketers need to consider when using digital resources for marketing activities? Jurisdiction. Disclosure. Ownership Permissions
Last Answer : Disclosure.
Description : Which of the following is NOT the benefit of digital marketing ? Any business can contend with their competitor irrespective of the size using digital marketing If the target customers are not ... out from ads Digital marketing is cost effective for small businesses All of the above
Last Answer : All of the above
Description : What are the demographics on the basis of which you can target your audience in digital marketing? Age Gender Education All of the above
Description : Which of the following are advantage(s) of digital marketing over traditional marketing? Digital marketing is not Performance oriented Targeting of audience on the basis of user's interest is not possible in digital marketing Both A & B Neither of A & B
Last Answer : Neither of A & B
Description : Which of the following is true ? Digital marketing limits an organisation in targeting its niche audience Digital marketing is a costly affair You can not exactly measure result of your digital marketing efforts Digital marketing is non-interactive
Last Answer : Digital marketing is non-interactive
Description : Digital marketing aims to Identify customer needs Targeting niche audience Both A & B Neither of A & B
Last Answer : Both A & B
Description : Way to promote a business with social media is__________ * promotion of your company, services, and products SEO Digital media marketing potential clients to visit your website
Last Answer : SEO
Description : What are some examples of digital marketing? * Social Media Marketing Search Engine Marketing Search Engine Optimisation All of the above
Description : Digital marketing includes_____________. voice broadcast podcasting RSA Both A and B
Last Answer : Both A and B
Description : What is not true about digital marketing? * Digital marketing is any form of marketing products or services that involves electronic devices Digital marketing can be done online Digital ... Digital marketing is often referred to as online marketing, internet marketing or web marketing
Last Answer : Digital marketing cannot be done online
Description : Which of the following is not a traditional forms of digital marketing? * radio TV billboard All of the above
Description : Which of the following is a type of digital marketing activity? * Email marketing. Social web marketing. Viral marketing. All of the above
Description : Digital marketing is often referred to as___________. * online marketing internet marketing web marketing All of the above
Description : Which of the following shows the satisfaction of the customer in digital marketing? A. When customer expectations are approximately matched with the product's performance. B. When customer expectations are good ... 's performance. C. When product's performance good. D. All of the above
Last Answer : A. When customer expectations are approximately matched with the product's performance.
Description : ) Which of the following are types of Digital Marketing? A. SEM B. SEO C. Pay per click D. Content Marketing E. All of the above
Last Answer : E. All of the above
Description : The full form of SEM is ____ in the Digital Marketing point of view. A. Search engine management B. Search engine maker C. Search engine marketing D. All of the above
Last Answer : C. Search engine marketing
Description : Digital marketing is associated with advertising which is displayed through digital mediums such as ___. A. search engines B. websites C. social media D. mobile apps E. All of the above
Description : Is Social Media Marketing is a type of Digital Marketing? A. Yes B. No
Last Answer : A. Yes
Description : What do you mean by Digital marketing? A. Analog Marketing B. Shop C. Digital marketing is referred to as online marketing, web marketing, and internet marketing D. All of the abov
Last Answer : C. Digital marketing is referred to as online marketing, web marketing, and internet marketing
Description : Digital Marketing term was first used in: A. 1990s B. 1980s C. 1999s D. 1995s
Last Answer : A. 1990s
Description : What are some examples of digital marketing? A. Search Engine Optimisation B. Search Engine Marketing C. Social Media Marketing D. All of the above
Last Answer : D. All of the above
Description : Which of these not a traditional forms of digital marketing? A. TV B. Radio C. Billboard D. All of the above
Description : How many main pillars of digital marketing? A. 6 B. 4 C. 2 D. 5
Last Answer : C. 2
Description : Which of the following are types of digital marketing activities? A. Viral marketing B. Email marketing C. Social web marketing D. All of the above
Description : Digital marketing is often referred to as: A. Email B. Ofline Marketing C. Network Marketing D. Online Marketing
Last Answer : D. Online Marketing
Description : What is not true about digital marketing? A. Digital marketing can be done online B. Digital marketing cannot be done onlin
Last Answer : B. Digital marketing cannot be done onlin
Description : Digital marketing is similar to .............. A. Cold calling B. Web designing C. Online marketing D. Outdoor marketing
Last Answer : C. Online marketing
Description : Digital marketing includes_________. A. RSA B. Podcasting C. Voice broadcast D. Both B & C
Last Answer : D. Both B & C
Description : ) How many main pillars of digital marketing? A. online marketing B.offline marketing C.print marketing D.Both A & B
Last Answer : D.Both A & B
Description : ) Digital marketing is referred to as___________. A. online marketing B.web marketing C.internet marketing D.All of the above
Last Answer : D.All of the above
Description : Which of the following is not a type of digital marketing? A. Social marketing. B.Print advertising C.Internet marketing. D.e-marketing.
Last Answer : B.Print advertising