What's the difference between CRM and ERP?

1 Answer

Answer :

When you think about CRM (Customer relationship management) and ESP (email service provider) definitions, you will realize that they are two different concepts. So let us see what the differences between them are: ESP is marketing focused → CRM is Sales focused CRM focuses on looking after the customer→ ESP is more about reaching out to people who don't already know you. Roles of ESP: (Email service provide) Bulk communication: you can send one message to hundreds of thousands of people. Creating lists : you can segment your contacts into individual lists Automatic messages: you can create many emails in advance and schedule them to be sent out at various dates during the year. Servers dedicated to emailing: ESP servers are simply meant for sending emails. Roles of CRM: (Customer relat

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