Peppers sting because of a substance called capsaicin, which is found in the kernels and white veins of the pepper. It is a colorless and odorless substance, but it is pain and irritates the heat-sensing nerve endings. Many people drink cold water at this time, but this only relieves the pain to a small extent and for a short time. However, since this substance is soluble in alcohol, a glass of **** can wash the substance that causes pain into our stomachs almost immediately. Incidentally, capsaicin is also used in pepper spray. It can be good stuff. That's pretty much what I've read about him. :)