(i) They try to gain public support and sympathy for their goals and their activity by carrying out information campaigns, organising meetings, file petitions, etc. Most of these groups try to influence the media into giving more attention to these issues. (ii) They often organise protest activity like strikes or disrupting government programmes.Worker’s organisations, employees, associations and most of the movement groups often resort to these tactics to force the government to take note of their demand. (iii) Business groups often employ professional lobbyists or sponsor expensive advertisements.Some persons from pressure groups or movement groups may participate in official bodies and committees that offer advice to the government.