The author of well- known communication book “Process and Effects of
Mass Communication” is:
a) David Berlo
b) Marshal McLuhan
c) Wilbur Schrammd) Herbert Brucver

1 Answer

Answer :

c) Wilbur Schramm

Related questions

Description : Who has given the famous statement- Medium is the message? a) Wilbur Schramm b) Weaver c) Marshal McLuhan d) R.K. Narayanan

Last Answer : c) Marshal McLuhan

Description : The concept of “Global Village” was first introduced by : a) Marshal McLuhan b) Wilbur Schramm c) Charles Wright d) Joseph Klapper

Last Answer : a) Marshal McLuhan

Description : The inventor of the printing press was: a) Marshal McLuhan b) George Garbner c) Johannes Gutenberg d) None of these

Last Answer : c) Johannes Gutenberg

Description : The founding fathers of the mathematical or electronic theory of communication are: a) Roger and Berlo b) Shannon and Weaver c) McQuail and Windahl d) Blumer and Katz

Last Answer : b) Shannon and Weaver

Description : Berlo Model of communication (1960)

Last Answer : Ans. Source Encoder Message Signal Decoder Receiver

Description : The Magic Bullet theory of mass communication was evolved by: a) Ball Rokeach b) Klapper c) George Gerber d) None of these

Last Answer : d) None of these

Description : Mass communication model developed by _________ A. Shannon Weaver B. Wilburn Schramm C. McQuail D. Harold Laswell

Last Answer : D. Harold Laswell

Description : Communication without words: A. Mass communication B. Visual Communication C. Non-Verbal communication D. None of these

Last Answer : C. Non-Verbal communication

Description : Who is the author of the book “Planned economy for India”? a. Dadabhai Naoroji b. M. Visvervaraya c. Gunnar Myrdal d. Joan Robbins

Last Answer : b. M. Visvervaraya

Description : THE PROCESS OF COMMUNICATION NEEDS A SENDER, A RECIPIENT AND A.... a) Caprice b) Medium c) Channel d) None of these

Last Answer : c) Channel

Description : Communication is a: A. Strategy B. Theory C. Process D. None of these

Last Answer : C. Process

Last Answer : Marshall McLuhan studied at the University of Manitoba and Cambridge University.

Description : When preparing a website, designers should ensure that the site makes effective use of the text, pictures and video. This design feature is known as _________. a. communication b.connection c . c o n t e n t d . c o n t e x t

Last Answer : c . c o n t e n t

Description : Where did Orville and Wilbur Wright build their first flying airplane? -General Knowledge

Last Answer : During the spring and summer of 1903, they were consumed with leaping that final hurdle into history. On December 17, 1903, Wilbur and Orville Wright made four brief flights at Kitty Hawk with their first powered aircraft. The Wright brothers had invented the first successful airplane.

Description : what metal did Wilbur win in charlotte's web?

Last Answer : It was a Gold metal. Even though he didn't win first place. Another pig named Uncle won first place. However the county fair staff decides to hold a celebration in honor of Zuckerman's miraculous pig, and rewards Zuckerman $25 and a gold metal

Description : How does Wilbur react to the “bad news” the sheep gives him?

Last Answer : He remembers that flies are pests and everyone is trying to get rid of them one way or another.

Description : Who coined the term, 'Remote sensing'. (A) Evelyn L. Pruitt, a geographer (B) Gaspard Felix Tournachon, a French scientist (C) Wilbur Wright, an Italian scientist (D) None of these

Last Answer : Answer: Option A

Description : Who invented aeroplane ? (1) Orville Wright and Wilbur Wright (2) Sir Frank Whittle (3) Michael Faraday (4) Christian Huygens

Last Answer : Orville Wright and Wilbur Wright

Description : What was thurgood marshal known best for?

Last Answer : Need answer

Description : Considering non personal communication channels, social networking sites, email and company websites are considered as a) Broadcast media b) Display media c) Online media d) Print media

Last Answer : c) Online media

Description : Which one is a communication channel threat? a) Sniffer programs b) Cyber vandalism c) Integrity threats d) All of the above

Last Answer : d) All of the above

Description : Which of the following do not corresponds to 4Ps of e- marketing a) Cost b) Customer Value c) Controlling d) Communication

Last Answer : c) Controlling

Description : Portal is a system of a) A gateway to information or news about a range of services b) Communication Medium c) Medium of exchange d) Online payment medium

Last Answer : a) A gateway to information or news about a range of services

Description : Intranet means a) A network within a single company b) Between different groups c) Communication between customers and sellers d) Cannot say

Last Answer : a) A network within a single company

Description : Meaning of E-marketing refers to a) The increase in sales of mobile phones induces marketers in seeing mobile communication as the future scenario for marketing activities. b) Buying and selling on the spot. c) This is a marketing system occurring between two parties d) None of the Above.

Last Answer : a) The increase in sales of mobile phones induces marketers in seeing mobile communication as the future scenario for marketing activities.

Description : INTRA-PERSONAL COMMUNICATION INVOLVES a) An individual talking to a group b) An individual communicating to a large number of people c) An individual thinking or talking to himself d) An individual talking to another individual

Last Answer : c) An individual thinking or talking to himself

Description : THE WORD COMMUNICATION IS DERIVED FROM A............. WORD. a) Latin b) Greek c) English d) French

Last Answer : a) Latin

Description : Which among the following is not included in the qualities a journalist? a) Irrational Thoughts b) High Quality Communication c) Obligation and promptness d) Professionalism

Last Answer : a) Irrational Thoughts

Description : Intra Personal Communication is: a) Communication between two persons b) Inner monologues-communications within self c) Communication with more people d) Communication with masses

Last Answer : b) Inner monologues-communications within self

Description : The famous communication Model SMCRE was devised by: a) Rogers b) Lasswell c) Osgood d) Schramm

Last Answer : d) Schramm

Description : “It is communication of feelings, emotions, attitudes, and thoughts through body movements/ gestures / eye contact, etc.” which type of communication is this? a) Oral communication b) Written communication c) Non -verbal communication d) None

Last Answer : c) Non -verbal communication

Description : The famous communication theory–Spiral Of Silence was devised by: a) Rogers b) Lasswell c) Osgood d) Elisabeth Noelle- Nuemann

Last Answer : d) Elisabeth Noelle- Nuemann

Description : Identify the person who defined development communication for the first time in 1970s. (a) Christina Ogan (b) Rosemary Righter (c) Nora C.Quebral (d) William Hachten

Last Answer : (c) Nora C.Quebral

Description : Minimum numbers of persons needed to be in a group communication are---- (a) Four (b) Two (c) Three (d) One

Last Answer : (c) Three

Description : The communication based on purchased time or space is called: A. Propaganda B. Publicity C. Advertising D. None of these

Last Answer : C. Advertising

Description : The famous communication Model SMCRE was devised by: A. Schramm B. Roger C. Lasswell D. Osgood

Last Answer : A. Schramm

Description : 'Genetic Engineering ' is related to a)Medical science b) Communication Technology c) Electrical Engineering d) Bio-technology

Last Answer : d) Bio-technology

Description : The basic function of technology 'Blue tooth' is to allow a)Landline phone to mobile phone communication b)Signal transmission on mobile phones only c)Satellite television communication d)Wireless communication between equipment.

Last Answer : d)Wireless communication between equipment.

Description : Communication satellite are used to a) Transmit communication signal only b)Receive Communication signal only c)Receive and redirect communication signal d)Provides information of natural resources only

Last Answer : c)Receive and redirect communication signal

Description : Read the following statements: I) Information and Communication Technology (ICT) is considered as a subset of Information Technology (IT) II) The 'right to use' a piece of software is termed as copyrights

Last Answer : II) The 'right to use' a piece of software is termed as copyrights

Description : Uses of Information & Communication Technology in Millitary area. GPS Technology b. Wireless Technology c. Satellite system d. All of these

Last Answer : d. All of these

Description : The use of information and communication technology to provide clinical health care from a distance is termed asa. Telemedicine b. Telecommunication c. Video Conferencing d. None of these

Last Answer : a. Telemedicine

Description : Which of the following are example of communication technology tools? a. Cell Phones b. Computer c. satellite system d. All of the these

Last Answer : d. All of the these

Description : Laws relating to protecting the internet and other online communication technology isa. Cyber Law b. Computer Law c. IT Law d. None of these

Last Answer : b. Computer Law

Description : Uses of Information & Communication Technology in Millitary are a. GPS Technology b. Wireless Technology c. Satellite system d. All of these

Last Answer : d. All of these

Description : The use of information and communication technology to provide clinical health care from a distance is termed asa. Telemedicine b. Telecommunication c. Video Conferencing d. None of these

Last Answer : a. Telemedicine

Description : Which of the following are example of communication technology tools? a. Cell Phones b. Computer c. satellite system d. All of the these

Last Answer : d. All of the these

Description : A news story appearing with the name of the author in a newspaper is called? a) Credit Line b) By Line c) Print Line d) None of these

Last Answer : b) By Line

Description : The rights of an author or artist with respect to his/her creation are governed by the law of a)Patent b)Copyright c)Trademarks d)Intellectual designs

Last Answer : b)Copyright

Description : Disaster Management covers? a. Maintaining control over disasters b. Reducing the effects of disasters c.Briefing the top officials of govt. on the effect of disasters d. All the above

Last Answer : d. All the above