Description : Considering non personal communication channels, social networking sites, email and company websites are considered as a) Broadcast media b) Display media c) Online media d) Print media
Last Answer : c) Online media
Description : Considering non-personal communication channels, magazines, direct mail and newspapers are considered as * online media print media broadcast media display media
Last Answer : print media
Description : Considering non-personal communication channels, the magazines, direct mail and newspapers are considered as A. online media B. print media C. broadcast media D. display media
Last Answer : B. print media
Description : Considering non-personal communication channels, magazines, direct mail and newspapers are considered as A.online media B.print media C.broadcast media D.display media Answer :B
Last Answer : B.print media
Description : .............. IS THE MODERN ASPECT OF JOURNALISM a) Web b) Print c) Electronic d) All of these
Last Answer : a) Web
Description : Director of marketing Helen Simms tells her new marketing assistant that like most industrial firms, Juniper Joists relies heavily on personal selling to promote its products. When asked what is next in importance ... A)trade shows. B)print media. C)broadcast media. D)publicity. E)sales displays.
Last Answer : A)trade shows.
Description : DDon Evers tells his media buyer that due to the complexity of the firm's laser cutters he wants to focus exclusively on which one of the following media types? A)Radio B)Television C)Outdoor D)Broadcast E)Print
Last Answer : E)Print
Description : Which of the following elements are not parts of e-marketing? a) Marketing over IPb) Interactive marketing c) Mobile marketing d) Print media marketing
Last Answer : d) Print media marketing
Description : THE INFORMATION IS BROADCASTED BY ELECTRONIC MEANS IN THE a) Media b) Electronic Media c) Mass media d) None of these
Last Answer : b) Electronic Media
Description : Television Broadcast in India has started as an experimental basis on: A. 15th September 1959 B. 2nd November 1936 C. 31st August 1870 D. 6th may 1907
Last Answer : A. 15th September 1959
Description : Ellen Johnson, an account manager for The Abbott Agency, explains that as one moves from a consumer account to a business to business account, there should be a decrease in -- --- and an increase in ----- . A)text/photos. B)persuasion/copy. C)length/persuasion. D)print/broadcast.
Last Answer : B)persuasion/copy
Description : All of the following are considered biometrics, except a) Finger print b) Retina c) Password d) Voice
Last Answer : c) Password
Description : What is a “by line” in print journalism?a) A matter written with lines b) A track of train c) Reporter's name given with printed story d) None of these
Last Answer : c) Reporter's name given with printed story
Description : What is Dummy in terms of print journalism? a) A dead body of an animal b) Make up of newspaper c) Front page of the newspaper d) None of these
Last Answer : b) Make up of newspaper
Description : A story appearing with the name of the writer is called? a) Credit Line b) By Line c) Print Line d) d) None of these
Last Answer : b) By Line
Description : What does “scoop” mean in terms of print journalism? a) Reporting for News b) Sensing the News story for the first before anybody c) Publishing parliamentary reports d) none of the above
Last Answer : b) Sensing the News story for the first before anybody
Description : A news story appearing with the name of the author in a newspaper is called? a) Credit Line b) By Line c) Print Line d) None of these
Description : Which among these is not a print journalism professional? A. Columnist B. Reporter C. Producer D. Editor
Last Answer : C. Producer
Description : A story appearing with the name of the writer is called: A. Print line B. None of these C. Credit line D. By line
Last Answer : D. By line
Description : The basic function of technology 'Blue tooth' is to allow a)Landline phone to mobile phone communication b)Signal transmission on mobile phones only c)Satellite television communication d)Wireless communication between equipment.
Last Answer : d)Wireless communication between equipment.
Description : Uses of Information & Communication Technology in Millitary area. GPS Technology b. Wireless Technology c. Satellite system d. All of these
Last Answer : d. All of these
Description : Uses of Information & Communication Technology in Millitary are a. GPS Technology b. Wireless Technology c. Satellite system d. All of these
Description : What is an electronic representation of cash? a) Digital cash b) Electronic cash c) E-cash d) All of the above
Last Answer : d) All of the above
Description : What is the name for direct computer to computer transfer of transaction information contained in business document? a) Internet commerce b) E-commerce c) Transaction information transfer d) Electronic data interchange
Last Answer : d) Electronic data interchange
Description : Set of independent Electronic Stores can be generally labeled as a. Electronic Shopping Mail b. Electronic Wallet c Electronic Stores d. Generalized Stores
Last Answer : d. Generalized Stores
Description : EDI stands for: a. Electronic Data Information b. Electronic Data Interchange c Exchange Data Interchange d. Electronic Device Information
Last Answer : a. Electronic Data Information
Description : Electronic-commerce consists of: a. Selling and Buying b. Exchanging Services c. Trade conduction d. All the three
Last Answer : b. Exchanging Services
Description : What is the name for direct computer-to-computer transfer of transaction information contained in standard business documents? a. internet commerce b. e-commerce c.transaction information transfer d. electronic data interchange
Last Answer : d. electronic data interchange
Description : Which of the following is an Internet-based company that makes it easy for one person to pay another over the Internet? a. electronic cheque b. electronic bill payment c. Conversion rates d. Financial cybermediary
Last Answer : d. Financial cybermediary
Description : What does the following definition refer to? "Achieving marketing objectives through the use of any electronic communications technology" a. e-business b. e-commerce c. e-marketing d. internet marketing
Last Answer : c. e-marketing
Description : Set of independent Electronic Stores can be generally labeled as A. Electronic Shopping Mall B. Electronic Wallet C. Electronic Stores D. Generalized Stores
Last Answer : A. Electronic Shopping Mall
Description : The founding fathers of the mathematical or electronic theory of communication are: a) Roger and Berlo b) Shannon and Weaver c) McQuail and Windahl d) Blumer and Katz
Last Answer : b) Shannon and Weaver
Description : When two companies are linked together by computers and they send business transactions through these computer, they are probably using- a. Digital wallets b. Electronic data interchange c. B2C d. Smart cards
Last Answer : b. Electronic data interchange
Description : When two companies are linked together by computers and they send business transactions through these computer, they are probably usinga. Digital wallets b. Electronic data interchange c. B2C d. Smart cards
Description : The first general purpose electronic computer in the world was a. UNIVAC b. EDVAC c. ENIAC d. All of the above
Last Answer : c. ENIAC
Description : Which of the following is/are threats for electronic payment systems? a) Computer worms b) Computer Virus c) Trojan horse d) All of the above
Description : What is a light pen? a) A Mechanical Input device b) Optical input device c) Electronic input device d) Optical output device
Last Answer : b) Optical input device
Description : A problem of the information society includesa)Electronic crime b)survelliance c)technological unemployment d)all of the above
Last Answer : a)Electronic crime
Description : Why does the broadcast media seem to want to sell every storm as if it were the end of the world?
Last Answer : Slow news day?
Description : Term in communication which is referred, “to send out in all direction”. A. Announce B. Broadcast C. Transmit D. Media
Last Answer : B. Broadcast
Description : Social Media Marketing means a) Activity of driving website traffic b) Up-to-the-minute way to spread the news of company c) Building a conversation between clients and consumers d) Above all are included
Last Answer : d) Above all are included
Description : Examples of social media are a) My Space b) Facebook c) YouTube d) All are corrects
Last Answer : d) All are corrects
Description : Which of the elements are not e-marketing? a. marketing over IP b. interactive marketing c mobile marketing d. printing media marketing
Last Answer : b. interactive marketing
Description : Which of the following marketing techniques are most likely to pay you? a. Pay per click advertising b. Using social media marketing strategies c. posting press release d. article marketing
Last Answer : d. article marketing
Description : The best way to promote a business with social media is a. to advertise your company, service and products b. to collect as many contacts as possible c. offer a lot of helpful and free information d. invite potential clients to visit your website.
Last Answer : c. offer a lot of helpful and free information
Description : Which of the elements are not e-marketing? a. marketing over IP b. interactive marketing c. mobile marketing d. printing media marketing
Last Answer : d. printing media marketing
Description : The perspective that explains individual domestic violence as a result of direct observation of behavior and viewing of incidents in the media is the a. Social learning perspective. b. Frustration-aggression theory. c. Social exchange perspective. d. Political theory.
Last Answer : a. Social learning perspective.
Description : IS THE FOURTH PILLAR OF DEMOCRACY a) Media b) People c) Executive d) Judiciary
Last Answer : a) Media
Description : AN ..................... JOURNALIST WORK IS TO DISCOVER THE TRUTH AND TO IDENTIFY LAPSES FROM it in whatever media may be available.a) Interpretative b) Investigative c) Both A and B d) War
Last Answer : b) Investigative
Description : WHICH AMONG THESE IS NOT A MASS MEDIA TOOL a) Radio b) Newspapers c) Telephone d) Internet
Last Answer : c) Telephone