Description : Which of the following is most common delivery channel for mobile marketing? A. text B. voice call C. graphic D. Search engine marketing
Last Answer : A. text
Description : Which of the following is the form of mobile marketing? A. text B. voice call C. graphic D. All of the above
Last Answer : D. All of the above
Description : Which of the following is the form of mobile marketing? A. Voice call B. Text message C. Graphics D. All of the abo
Last Answer : D. All of the abo
Description : What is Digital Marketing? Digital Marketing refers to the marketing of products and services of a company or business through digital channels such as search engines, websites, email, social media, ... with the following components: o SEO o SMO o SEM o Email Marketing o Affiliate Marketing
Last Answer : SEO o SMO o SEM o Email Marketing o Affiliate Marketing
Description : Marketing channel refers to _________________ 1. A physical channel for movement of goods in them from the seller to the buyer 2. A set of firms who handle the physical movement of goods from one ... the process of making a product or service available for use or consumption 5. none of these
Last Answer : Different departments of the producer firm which are associated in ensuring delivery of goods to the buyer
Description : A database of information that is maintained by human editors and lists websites by category and subcategory with categorization is known as: 1. A search directory 2. Automated voice response (AVR) 3. Apps 4. Search Engine Optimization (SEO
Last Answer : A search directory
Description : The best way to improve search engine ranking is with * Video A blog Having at least 500 words of text per page Using a lot of graphics per page
Last Answer : A blog
Description : Best way to improve search engine ranking is with______ A. Video B.Blog C.Having at least 500 words of text per page D.Using a lot of graphics per page
Last Answer : B.Blog
Description : The best way to improve search engine ranking is with A. Video B. A blog C. Having at least 500 words of text per page D. Using a lot of graphics per page Ans: B
Last Answer : B. A blog
Description : What are some examples of digital marketing? Social Media Marketing Search Engine Marketing Search Engine Optimisation All of the above
Last Answer : All of the above
Description : What does SEM stand for? Search Engine Maintenance Search Engine Marketing Search Engine Mobility Search Engine Machine
Last Answer : Search Engine Marketing
Description : Which amongst the following is not a Search Engine Marketing Technique Pay Per Click [PPC] Trusted Feed including Paid-for inclusion Both A & B None of the Abov
Last Answer : Both A & B
Description : What are some examples of digital marketing? * Social Media Marketing Search Engine Marketing Search Engine Optimisation All of the above
Last Answer : All of the above
Description : The full form of SEM is ____ in the Digital Marketing point of view. A. Search engine management B. Search engine maker C. Search engine marketing D. All of the above
Last Answer : C. Search engine marketing
Description : What are some examples of digital marketing? A. Search Engine Optimisation B. Search Engine Marketing C. Social Media Marketing D. All of the above
Description : Digital marketing is associated with advertising which is displayed through digital mediums such as ___. A. search engines B. websites C. social media D. mobile apps E. All of the above
Last Answer : E. All of the above
Description : If a website's search engine saturation with respect to a particular search engine is 20%, what does it mean? A. 20% of the websites pages will never be indexed. B.Only 20% of the ... ranks in the first 20% of all websites indexed by the search engine for its most important search terms.
Last Answer : C.20% of the webpages of the website have been indexed by the search engine
Description : . If a website's search engines get saturated with respect to a particular search engine by 20%, what is it exactly? A. 20% of the web pages of the website have been indexed by the search ... ranks in the first 20% of all websites indexed by the search engine for its most important search terms
Last Answer : A. 20% of the web pages of the website have been indexed by the search engine
Description : Which factor is not included while building an audience persona for digital marketing purposes? 1. Demographic 2. Topographic 3. Psychographics 4. Techno graphic
Last Answer : Topographic
Description : Customers who purchase encyclopedias from door-todoor salespeople are acquiring products through 1. the most efficient channel of distribution 2. the most common type of marketing channels 3. a direct-marketing channel 4. a business-to-business channel of distribution 5. none of thes
Last Answer : a direct-marketing channe
Description : Which of these is not an example of offline integration with mobile? 1. Missed call marketing 2. Real time pricing 3. Instant return 4. Hotspot marketing-Bluetooth/Wi-Fi
Last Answer : Instant return
Description : Which amongst the following can be considered as a type of Mobile Marketing Click-to-Download Click-to-Call Click-to-Message All of the above
Description : YouTube can use _________________ to automatically create captions for your videos A. voice recognition technology B. word recognition technology C. speech recognition technology D. text recognition technology
Last Answer : C. speech recognition technology
Description : How does creating a social network marketing plan differ from a traditional marketing plan? A. The brand image should be completely different for social marketing B. The staff requirements and skill sets for ... method of delivery, a marketing plan either way will be similar D. None of the abov
Last Answer : B. The staff requirements and skill sets for social marketing are different
Description : What would the marketing budget section of a marketing plan detail? A. The cost to write the plan B. The marketing personnel job descriptions C. The expected costs for each ad campaign based on the delivery method D. None of the above
Last Answer : C. The expected costs for each ad campaign based on the delivery method
Description : Affiliate Marketing is an example of Online Promotion Online Service Delivery System Online Partnership None of the above
Last Answer : Online Partnership
Description : . How does creating a social network marketing plan differ from a traditional marketing plan? * The brand image should be completely different for social marketing The staff requirements and skill sets ... the method of delivery, a marketing plan either way will be similar None of the above
Last Answer : The staff requirements and skill sets for social marketing are different
Description : What would the marketing budget section of a marketing plan detail? * The cost to write the plan The marketing personnel job descriptions The expected costs for each ad campaign based on the delivery method None of the above
Last Answer : The expected costs for each ad campaign based on the delivery method
Description : What would the marketing budget section of a marketing plan detail? A. The marketing personnel job descriptions. B. The expected costs for each ad campaign based on the delivery method. C. The cost to write the plan. D. All of the above
Last Answer : B. The expected costs for each ad campaign based on the delivery method
Description : the example of business-to-business services offered by Google which gains advertising revenue. * Google AdWords pay per click sponsored Google Apps Application Suite YouTube Brand Channel Google Search application providing online website
Last Answer : YouTube Brand Channel
Description : ______ is an example of business-to-business services offered by Google where revenue is generated through the application running as part of a customer's website. * Google Search ... Business Application Suite YouTube Brand Channel Google AdWords pay per click sponsored link advertising
Last Answer : Google Search application providing online website search services for website owners
Description : ______ is an example of business-to-business services offered by Google which gains advertising revenue through hosted videos. * Google AdWords pay per click sponsored link advertising ... YouTube Brand Channel Google Search application providing online website services for website owners
Last Answer : YouTube Brand Channe
Description : ______ is an example of business-to-business services offered by Google where revenue is generated through the application running as part of a customer's website. A. Google Search application providing ... Google AdWords pay per click sponsored link advertising E. None of the above. Ans: A
Last Answer : A. Google Search application providing online website search services for
Description : ______ is an example of business-to-business services offered by Google which gains advertising revenue through hosted videos. A. Google AdWords pay per click sponsored link advertising B. Google Apps ... providing online website services for website owners E. None of the above. Ans: C
Last Answer : C. YouTube Brand Channel
Description : is an example of business-to-business services offered by Google application running as part of a customer's website. A.Google Search application providing online website search B.Google Apps ... Application C.YouTube Brand Channel D.Google AdWords click sponsored link advertising Answer: A
Last Answer : A.Google Search application providing online website search
Description : the example of business-to-business services offered by Google which gains advertising revenue. A.Google AdWords pay per click sponsored B.Google Apps Application Suite C.YouTube Brand Channel D.Google Search application providing online website Answer: C
Last Answer : C.YouTube Brand Channe
Description : Which of the following is involved in the digital marketing process? a. RSA b. Voice Broadcasting c. Podcasting d. All of the above
Last Answer : d. All of the above
Description : Digital marketing includes_____________. A. voice broadcast B. podcasting C. RSA D. Both A and B
Last Answer : D. Both A and B
Description : Digital marketing includes_____________. voice broadcast podcasting RSA Both A and B
Last Answer : Both A and B
Description : Digital marketing includes_________. A. RSA B. Podcasting C. Voice broadcast D. Both B & C
Last Answer : D. Both B & C
Description : What Is Anchor Text? A. It Is The Main Body Of Text On A Particular Web Page B.It Is The Visible Text That Is Hyper Linked To Another Page C.It Is The Text Within The Left Or Top ... D.It Is The Most Prominent Text On The Page That The Search Engines Use To Assign A Title To The Page
Last Answer : B.It Is The Visible Text That Is Hyper Linked To Another Page
Description : Which of the following tactics can harm your search rankings? A. Linking to your site from other websites B.Adding navigation links to your page’s template C.Using text that is the same color as your page’s background D.All of the above
Last Answer : C.Using text that is the same color as your page’s background
Description : Which of the following tactics can harm your search rankings? A. Adding navigation links to your pages template B. Using text that is the same color as your pages background C. Linking to your site from other websites D. None of the above
Last Answer : B. Using text that is the same color as your pages background
Description : What is anchor text? A. It is the visible text that is hyperlinked to another page B.It is the main body of text on a particular web page C.The text within the left or top panel of a ... D.It is the most prominent text on the page that the search engines use to assign a title to the page
Last Answer : A. It is the visible text that is hyperlinked to another page
Description : Census means __________________ 1. A stock market index 2. A complete canvas of a polulation 3. A list of voters in a constitution 4. A channel in marketing 5. None of these
Last Answer : A complete canvas of a polulation
Description : A direct marketing channel is also called as _____ level channel. 1. Three 2. two 3. one 4. zero 5. none of these
Last Answer : zero
Description : The functions of distribution channel do not include __ 1. Gathering and providing market information 2. Marketing research 3. Assisting the consumer in understanding and using the goods 4. Promoting the sales of goods 5. none of these
Last Answer : Marketing research
Description : Which among the following is not a function of marketing channel ? 1. Buying 2. Selling 3. Producing 4. Promoting 5. none of these
Last Answer : Producing