Ansoff's matrix is useful for what?
A. Integrating a business's marketing strategy with general strategic direction
B. Establishing an editorial calendar for staff to follow
C. Understanding buyer personas and buyer behaviour
D. Hiring new staff and training them on marketing tactics
A. Integrating a business's marketing strategy with general strategic direction
B. Establishing an editorial calendar for staff to follow
C. Understanding buyer personas and buyer behaviour
D. Hiring new staff and training them on marketing tactics