Description : Cuisinart Corporation owns the Spalding name but does not produce a single golf club or tennis ball. This arrangement could indicate what type of organisational structure for international marketing? A)exporting B)trading C)joint venture D)strategic alliance E)licensing
Last Answer : E)licensing
Description : When two companies, who are usually rivals, come together to do business on a worldwide basis, this partnership is known as a 1. joint venture 2. strategic alliance 3. multinational venture 4. joint licensing 5. none of these
Last Answer : strategic alliance
Description : When two companies, who are usually rivals, come together to do business on a worldwide basis, this partnership is known as a A)joint venture B)strategic alliance C)multinational venture D)joint licensing
Last Answer : B)strategic alliance
Description : The Grummond Group buys computer peripherals in industrialised countries and sells them to developing countries. Grummond would most likely be classified as a A)trading company. B)strategic alliance. C)joint venture. D)licensee. E)subsidiary.
Last Answer : A)trading company.
Description : When a company taken over another one and clearly becomes the new owner, the action is called A. Merger B. Acquisition C. Strategic Alliance D. None of the above
Last Answer : B. Acquisition
Description : Nuhitzu believes it has the technological expertise to produce communication systems that will be the leaders around the globe. Boston Electronics is widely regarded as having excellent management ... trading company C)a joint agreement D)a strategic alliance E)a multinational enterprise
Last Answer : D)a strategic alliance
Description : A merger is also called as ______________ 1. an amalgamation 2. a consortium 3. a joint venture 4. an acquisition 5. None of these
Last Answer : an amalgamation
Description : The average life span for a strategic alliance is about: a) 10 years b) 3 years c) 7 years d) 5 years
Last Answer : 7 years
Description : An optimal business partner in a successful international strategic alliance should have two key qualities: a) Corporate culture fit and national culture fit b) Partner-related criteria and task-related criteria c) Cultural fit and trust d) Strategic fit and cultural fit
Last Answer : Strategic fit and cultural fit
Description : What is the most frequent internal motive for a strategic alliance? a) Resource need b) Risk limitation c) Cost minimization d) Current poor performance
Last Answer : Resource need
Description : Narrow Competitive advantages but High Tradability suggest which mode of international entry? A. Export B. Franchise / Licensee C. Joint Venture D. Wholly owned subsidiary
Last Answer : Franchise / Licensee
Description : Broad Competitive advantages but Low Tradability suggest which mode of international entry? A. Joint Venture B. Franchise C. Export D. Wholly owned subsidiary
Last Answer : Wholly owned subsidiary
Description : Low Tradability and Narrow Competitive advantages suggest which mode of international entry? A. License B. Wholly owned subsidiary C. Joint Venture D. Export
Last Answer : Joint Venture
Description : High Tradability and Breadth of Competitive advantage suggest which mode of international entry? A. Export B. Franchise C. Wholly owned subsidiary D. Joint Venture
Last Answer : Export
Description : Which of the following is a mode of entry which can be chosen when going international? A. Joint Venture B. Licensee C. All the above D. None of the above
Last Answer : All the above
Description : These are the Four Stages of Globalization A. Domestic, International, Multinational, Global (Stateless) B. Local, State, Country, World C. Micro, Macro, Geo-political, Geo-social D. Exporting, Licensing, Franchising, Joint Venture
Last Answer : Domestic, International, Multinational, Global (Stateless)
Description : Del Monte markets ketchup for household use to supermarkets through grocery wholesalers, and it markets ketchup for institutional use through industrial distributors and food brokers. Del Monte is using ... . C)strategic channel alliance. D)supply chain management. E)an unethical marketing channel.
Last Answer : A)dual distribution.
Description : Ansoff's matrix is useful for what? A. Integrating a business's marketing strategy with general strategic direction B. Establishing an editorial calendar for staff to follow C. Understanding buyer personas and buyer behaviour D. Hiring new staff and training them on marketing tactics
Last Answer : Integrating a business's marketing strategy with general strategic direction
Description : Strategic Management focusses on integrating functions such as Marketing, Finance / Accounting, Production / Operations, R & D and Info.Systems to achieve Orgnl. success
Last Answer : True
Description : What is outsourcing of production and concentrating on marketing operations in international business, known as ? (A) Licensing (B) Franchising (C) Contract manufacturing (D) Joint venture
Last Answer : Answer: Franchising
Description : The lowest level of commitment to international marketing, and also the most flexible approach, is A)a joint venture. B)direct ownership. C)exporting. D)licensing. E)a trading company.
Last Answer : C)exporting.
Description : Which of the following is an example of Organic Growth? A. Acquisition of an input supplier B. Fabric manufacturer's entry into apparel retailing C. Merger with a competitor D. All of the above
Last Answer : Fabric manufacturer's entry into apparel retailing
Description : The complete absorption of one company by another, wherein the acquiring firm retains its identity and the acquired firm ceases to exist as a separate entity, is called a…. A. Acquisition B. Consolidation. C. Merger D. Spinof
Last Answer : Acquisition
Description : This involves combining two companies into a single larger company. A. Acquisition B. Consolidation. C. Merger D. Spinoff
Last Answer : Merger
Description : The complete absorption of one company by another, wherein the acquiring firm retains its identity and the acquired firm ceases to exist as a separate entity, is called a…. A. Acquisition B. Consolidation. C. Merger D. Spinoff
Description : A__________ is the combining of two or more companies into one organization. (a) Merger ; (b) Acquisition ; (c) Diversification ; (d) None of the given options
Last Answer : (a) Merger ;
Description : The ideal strategic management team DOES NOT includes…. A. Chief executive officer (CEO) B. Product managers C. Heads of functional areas D. Shop-floor managers
Last Answer : Shop-floor managers
Description : What advantage comes from trust between alliance partners? a) Trust enables partners to enter into detailed formal contracts. b) Trust makes partners more willing to share information. c) Trust increases relational risks. d) Trust causes partners to cheat on each other
Last Answer : Trust makes partners more willing to share information.
Description : What is the most important criterion for selecting an alliance partner? a) Alliance partner must help the company towards a competitive advantage. b) Alliance partner must be a multinational firm with ... Alliance partner must come from the same culture. d) Alliance partner must have similar assets.
Last Answer : Alliance partner must help the company towards a competitive advantage.
Description : An alliance between a supplier and a buyer that agree to use and share skills and capabilities in the supply chain, is called: a) Diversification alliance b) Shared supply alliance c) Complementary alliance d) Vertical integration alliance
Last Answer : Vertical integration alliance
Description : A partnership between companies in different lines of business, is called: a) Vertical integration alliance b) Diversification alliance c) Shared supply alliance d) International expansion alliance
Last Answer : Diversification alliance
Description : Which of the following statements is a wrong statement under Value Chains ? A. Technology development is a support activity B. Marketing & Sales is a support activity C. Operations are ... Inputs into Final Product or Service D. Procurement is a support activity which deals with Vendors
Last Answer : Marketing & Sales is a support activity
Description : An organization that seeks to eliminate the chain of command, have limitless spans of control, and replace departments with empowered teams is called a/an……….. (a) Cooperative organization ; (b) Virtual organization ; (c) Boundaryless organization (d) Modular organization
Last Answer : (c) Boundaryless organization
Description : The members of a venture team come from ? 1. the marketing department 2. the research and development department 3. the production and finance departments 4. different functional areas of an organization 5. none of these
Last Answer : different functional areas of an organization
Description : The members of a venture team come from: A)the marketing department B)the research and development department C)the production and finance departments D)different functional areas of an organisation
Last Answer : D)different functional areas of an organisation
Description : The director of marketing for Bond -Rite tapes tells the rest of the management team, "When it comes to our videotape unit, our strategy will be to use funds generated here to support our venture ... one of the following product -portfolio classifications? A)Problem child B)Star C)Cash cow D)Dog
Last Answer : C)Cash co
Description : In case of joint products, the main objective of accounting of the cost is to apportion the joint costs incurred up to the split off point. For cost apportionment one company has chosen Physical Quantity Method. Three joint ... 20,000 (b) Rs. 60,000 (c) Rs. 1,80,000 (d) None of the these
Last Answer : (c) Rs. 1,80,000
Description : In process costing, a joint product is (a) a product which is later divided into many parts (b) a product which is produced simultaneously with other products and is of similar value to ... simultaneously with other products but which is of a greater value than any of the other products.
Last Answer : (b) a product which is produced simultaneously with other products and is of similar value to at least one of the other products.
Description : Which one of the following does not deal with export promotion? (1) Trade Development Authority (2) Mineral and Metal Trading Corporation (3) Cooperative Marketing Societies (4) State Trading Corporation of India
Last Answer : (3) Cooperative Marketing Societies Explanation: Cooperative marketing is just an extension and application of the philosophy of cooperation in the area of agricultural marketing. It is a process of ... between the producer and the consumer, thus getting the maximum price for their produce.
Description : Which one of the following does not deal with export promotion? (1) Trade Development Authority (2) Minerals and Metals Trading Corporation (3) Cooperative Marketing Societies (4) Slate Trading Corporation of India
Last Answer : (3) Cooperative Marketing Societies Explanation: According to the Reserve Bank of India, co-operative marketing is a co-operatove association of cultivators formed primarily for the purpose of helping ... based. The commodity-based societies related to grapes, oranges, banana, pomegranate, etc.
Description : Tribal Cooperative Marketing Development Federation of India Limited (TRIFED) was established in
Last Answer : August 1987
Last Answer : Cooperative Marketing Societies
Description : Subsidiaires located in countries which are less crucial for success while holding low level of resources and capabilities are...? A. Dogs B. Implementers C. White Knights D. Strategic Leaders
Last Answer : Implementers
Description : Subsidiaires located in countries which are crucial for success while holding valuable resources and capabilities are...? A. Bright Stars B. Sunshine C. Strategic Leaders D. White Knights
Last Answer : Strategic Leaders
Description : International strategic options can be derived, from a consideration of geographical dispersion or concentration of various activities and.... A. Degree of international co-ordination B. Degree of Political Stability C. Degree of Competitive Advantage D. None of the above
Last Answer : Degree of international co-ordination
Description : For international companies, sources of competitive advantage can be drawn from the..............configuration of their........ network A. Technology, Security B. Strategic, Resource C. International, Value D. None of the above
Last Answer : International, Value
Description : _________________ happens when organizations lose pace with changes in the operating enviroment? A. Strategic Flaw B. Strategic Drift C. Strategic Blunder D. Strategic Disaster
Last Answer : Strategic Drift