Market development strategy focuses on…. A. Current products and new markets B. Current products and current markets C. New products and current markets D. New products and new markets

Market development strategy focuses on….
A. Current products and new markets
B. Current products and current markets
C. New products and current markets
D. New products and new markets
by

1 Answer

Answer :

Current products and new markets
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Market development strategy focuses on…. A. Current products and new markets B. Current products and current markets C. New products and current markets D. New products and new markets

Description : Market development strategy focuses on…. A. Current products and new markets B. Current products and current markets C. New products and current markets D. New products and new markets

Last Answer : Current products and new markets

Product development strategy for achieving intensive growth focuses on…. A. Current products and new markets B. Current products and current markets C. New products and current markets D. New products and new markets

Description : Product development strategy for achieving intensive growth focuses on…. A. Current products and new markets B. Current products and current markets C. New products and current markets D. New products and new markets

Last Answer : New products and current markets

Product development strategy for achieving intensive growth focuses on…. A. Current products and new markets B. Current products and current markets C. New products and current markets D. New products and new markets

Description : Product development strategy for achieving intensive growth focuses on…. A. Current products and new markets B. Current products and current markets C. New products and current markets D. New products and new markets

Last Answer : New products and current markets

In this growth strategy, the company may seek new opportunities that have no relation with its current technology, products, or markets. A. Concentric diversification B. Horizontal diversification C. Conglomerate diversification D. None of these options

Description : In this growth strategy, the company may seek new opportunities that have no relation with its current technology, products, or markets. A. Concentric diversification B. Horizontal diversification C. Conglomerate diversification D. None of these options

Last Answer : Conglomerate diversification

In this growth strategy, the company may seek new opportunities that have no relation with its current technology, products, or markets. A. Concentric diversification B. Horizontal diversification C. Conglomerate diversification D. None of these options

Description : In this growth strategy, the company may seek new opportunities that have no relation with its current technology, products, or markets. A. Concentric diversification B. Horizontal diversification C. Conglomerate diversification D. None of these options

Last Answer : Conglomerate diversification

For intensive growth, the company first considers whether it could gain more market share with its current products in their current market, using the following…. A. Market-penetration strategy B. Market development strategy C. Product-development strategy D. Diversification strategy

Description : For intensive growth, the company first considers whether it could gain more market share with its current products in their current market, using the following…. A. Market-penetration strategy B. Market development strategy C. Product-development strategy D. Diversification strategy

Last Answer : Market-penetration strategy

For intensive growth, the company first considers whether it could gain more market share with its current products in their current market, using the following…. A. Market-penetration strategy B. Market development strategy C. Product-development strategy D. Diversification strategy

Description : For intensive growth, the company first considers whether it could gain more market share with its current products in their current market, using the following…. A. Market-penetration strategy B. Market development strategy C. Product-development strategy D. Diversification strategy

Last Answer : Market-penetration strategy

__________ is an intensive growth strategy of increasing sales in current markets with current products. A)Market development B)Market penetration C)Sales penetration D)Product development E)Market saturation

Description : __________ is an intensive growth strategy of increasing sales in current markets with current products. A)Market development B)Market penetration C)Sales penetration D)Product development E)Market saturation

Last Answer : B)Market penetration

What term is used for corporate development beyond current products and markets, but within the capabilities or the value network of the organisation? A. Backward integration B. Related diversification C. Vertical integration D. Divergent diversification

Description : What term is used for corporate development beyond current products and markets, but within the capabilities or the value network of the organisation? A. Backward integration B. Related diversification C. Vertical integration D. Divergent diversification

Last Answer : Related diversification

What term is used for corporate development beyond current products and markets, but within the capabilities or the value network of the organisation? A. Backward integration B. Related diversification C. Vertical integration D. Divergent diversification

Description : What term is used for corporate development beyond current products and markets, but within the capabilities or the value network of the organisation? A. Backward integration B. Related diversification C. Vertical integration D. Divergent diversification

Last Answer : Related diversification

Which of the following is NOT an example of a global strategy? a) The British subsidiary of global insurance group Aviva develops a new product for the UK market. b) IKEA sells standardized, Swedish designed, self-assembly furniture products at low price LVMH sells luxury goods made in France. d) Walmart withdraws from Germany in order to avoid changing its global strategy of selling low-priced products..

Description : Which of the following is NOT an example of a global strategy? a) The British subsidiary of global insurance group Aviva develops a new product for the UK market. b) IKEA sells ... Walmart withdraws from Germany in order to avoid changing its global strategy of selling low-priced products.

Last Answer : The British subsidiary of global insurance group Aviva develops a new product for the UK market

Which strategy would be effective when the new products have a counter cyclical sales pattern compared to an organization's present products? a. Forward integration b. Retrenchment c. Horizontal diversification d.Market diversification

Description : Which strategy would be effective when the new products have a counter cyclical sales pattern compared to an organization's present products? a. Forward integration b. Retrenchment c. Horizontal diversification d.Market diversification

Last Answer : Forward integration

Mr. Singh has decided to expand his store hours and offer discounted pricing on his existing line of pet supplies. Which strategy is he considering? A. Market penetration B. Diversification C. Product development D. Promotions

Description : Mr. Singh has decided to expand his store hours and offer discounted pricing on his existing line of pet supplies. Which strategy is he considering? A. Market penetration B. Diversification C. Product development D. Promotions

Last Answer : Market penetration

Mr. Singh has decided to expand his store hours and offer discounted pricing on his existing line of pet supplies. Which strategy is he considering? A. Market penetration B. Diversification C. Product development D. Promotions

Description : Mr. Singh has decided to expand his store hours and offer discounted pricing on his existing line of pet supplies. Which strategy is he considering? A. Market penetration B. Diversification C. Product development D. Promotions

Last Answer : Market penetration

Using organization's existing under-utilized resources or capabilities (technologies, distribution channels, brands etc.) to new markets, products or services, is known as…. A. Economies of Scope B. The Experience Curve C. Economies of Capacity D. Economies of Scale

Description : Using organization's existing under-utilized resources or capabilities (technologies, distribution channels, brands etc.) to new markets, products or services, is known as…. A. Economies of Scope B. The Experience Curve C. Economies of Capacity D. Economies of Scale

Last Answer : Economies of Scope

Using organization's existing under-utilized resources or capabilities (technologies, distribution channels, brands etc.) to new markets, products or services, is known as…. A. Economies of Scope B. The Experience Curve C. Economies of Capacity D. Economies of Scale

Description : Using organization's existing under-utilized resources or capabilities (technologies, distribution channels, brands etc.) to new markets, products or services, is known as…. A. Economies of Scope B. The Experience Curve C. Economies of Capacity D. Economies of Scale

Last Answer : Economies of Scope

The Diamond Model assumes that: a) Multinational firms must develop global strategies based only on home demand conditions. b) Multinational firms must pay less attention to global consumers than domestic consumers. c) The national home base of a firm must be the biggest market for a multinational firm. d) The national home base of a firm plays a key role in shaping that firm's competitive advantage in global markets.

Description : The Diamond Model assumes that: a) Multinational firms must develop global strategies based only on home demand conditions. b) Multinational firms must pay less attention to global consumers than domestic ... a firm plays a key role in shaping that firm's competitive advantage in global markets.

Last Answer : The national home base of a firm plays a key role in shaping that firm's competitive advantage in global markets.

The Mission of the Organization only identifies the scope of the Company’s Operations in terms of Products offered and Markets served

Description : The Mission of the Organization only identifies the scope of the Company’s Operations in terms of Products offered and Markets served

Last Answer : False

Which of the following constitutes Foreign Direct Investment? A. A speculator trying to make a profit by buying company shares on a foreign stock exchange. B. A UK energy company buying territory abroad where it expects to find oil reserves. C. A tourist purchasing foreign currency to spend on a holiday abroad. D. A company signing an agreement with a wholesaler to distribute its products in foreign markets.

Description : Which of the following constitutes Foreign Direct Investment? A. A speculator trying to make a profit by buying company shares on a foreign stock exchange. B. A UK energy company buying territory ... D. A company signing an agreement with a wholesaler to distribute its products in foreign markets.

Last Answer : A tourist purchasing foreign currency to spend on a holiday abroad.

The technique of increasing sales of present or existing products in present or existing markets by selling more to present customers or gaining new customers is called a) Market Development b) Market Segmentation c) Market Penetration d) None of the above.

Description : The technique of increasing sales of present or existing products in present or existing markets by selling more to present customers or gaining new customers is called a) Market Development b) Market Segmentation c) Market Penetration d) None of the above.

Last Answer : c) Market Penetration

Mr. (A) is a manager in a manufacturing company, he attempts to establish a culture of quality affecting the attitudes and actions of every employee and relies on a workforce that wants to improve quality. He focuses on establishing: (a) Total Quality Management ; (b) Knowledge management ; (c) Operations Management (d) Management of Information System

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Last Answer : (c) Operations Management

Transformational leadership focuses on middle and first line managers. (a) True ; (b) False

Description : Transformational leadership focuses on middle and first line managers. (a) True ; (b) False 

Last Answer : (b) False 

Which of the following is a strength of the divisional structure? (a) It focuses on results ; (b) It gains advantages due to work specialization (c) Employees have more than one boss ; (d) It is based solely on teams

Description : Which of the following is a strength of the divisional structure? (a) It focuses on results ; (b) It gains advantages due to work specialization (c) Employees have more than one boss ; (d) It is based solely on teams

Last Answer : (a) It focuses on results ; 

_____ conflict focuses on interpersonal relationships. (a) Task ; (b) Job ; (c) Relationship ; (d) Process

Description : _____ conflict focuses on interpersonal relationships. (a) Task ; (b) Job ; (c) Relationship ; (d) Process

Last Answer : (c) Relationship ;

In this growth strategy, the company would seek new products that have marketing or technological synergies with existing product lines appealing to a new group of customers. A. Concentric diversification B. Horizontal diversification C. Conglomerate diversification D. None of these options

Description : In this growth strategy, the company would seek new products that have marketing or technological synergies with existing product lines appealing to a new group of customers. A. Concentric diversification B. Horizontal diversification C. Conglomerate diversification D. None of these options

Last Answer : Concentric diversification

In this growth strategy, the company would seek new products that have marketing or technological synergies with existing product lines appealing to a new group of customers. A. Concentric diversification B. Horizontal diversification C. Conglomerate diversification D. None of these options

Description : In this growth strategy, the company would seek new products that have marketing or technological synergies with existing product lines appealing to a new group of customers. A. Concentric diversification B. Horizontal diversification C. Conglomerate diversification D. None of these options

Last Answer : Concentric diversification

Which of the following are elements of International Strategy framework? A. Market Selection B. Geographic Advantages C. Mode of Entry D. All of the above

Description : Which of the following are elements of International Strategy framework? A. Market Selection B. Geographic Advantages C. Mode of Entry D. All of the above

Last Answer : All of the above

Porter’s notion of a differentiation strategy is best described as one in which firms seek a competitive advantage…. A. Through achieving a match between their internal and external environments. B. Through having a lower cost than their competitors. C. Through concentrating on a narrow market segment. D. Through establishing their uniqueness

Description : Porter's notion of a differentiation strategy is best described as one in which firms seek a competitive advantage . A. Through achieving a match between their internal and external ... competitors. C. Through concentrating on a narrow market segment. D. Through establishing their uniqueness

Last Answer : Through establishing their uniqueness

Porter’s notion of a differentiation strategy is best described as one in which firms seek a competitive advantage…. A. Through achieving a match between their internal and external environments. B. Through having a lower cost than their competitors. C. Through concentrating on a narrow market segment. D. Through establishing their uniqueness.

Description : Porter's notion of a differentiation strategy is best described as one in which firms seek a competitive advantage . A. Through achieving a match between their internal and external environments ... . C. Through concentrating on a narrow market segment. D. Through establishing their uniqueness.

Last Answer : Through establishing their uniqueness.

It is generally agreed that the central role of strategy is to Select one: a. Achieve competitive advantage. b. Make best use of resources. c. Make the best products and service d. Make profits for the company

Description : It is generally agreed that the central role of strategy is to Select one: a. Achieve competitive advantage. b. Make best use of resources. c. Make the best products and service d. Make profits for the company

Last Answer : Achieve competitive advantage.

Which of the following statements is true of Insured Asset Allocation? A. It is aimed at benefiting from short-term under pricing and over pricing of assets. B. In this strategy the risk tolerance of the investor are ignored. C. In this strategy long-term predictions regarding the capital markets are used. D. In this strategy the asset mix is held constant. E. It is a strategy aimed at achieving the objectives of the investor without depending on market timing.

Description : Which of the following statements is true of Insured Asset Allocation? A. It is aimed at benefiting from short-term under pricing and over pricing of assets. B. In this strategy the risk ... . It is a strategy aimed at achieving the objectives of the investor without depending on market timing

Last Answer : E. It is a strategy aimed at achieving the objectives of the investor without depending on market timing.

The two components of a marketing strategy are 1. Marketing objectives and promotion 2. Marketing mix and marketing objectives 3. Target market and marketing mix 4. Target markets and promotions 5. None of these

Description : The two components of a marketing strategy are 1. Marketing objectives and promotion 2. Marketing mix and marketing objectives 3. Target market and marketing mix 4. Target markets and promotions 5. None of these

Last Answer : Target market and marketing mix

Most specifically, marketing strategy : 1. Is concerned with key dicissions requried to reach an objective 2. Encompasses selecting and analysing a target market and creating and maintaining an appropriate marketing mix 3. expands geographic boundaries of markets to serve larger geographic areas 4. Involves determining the direction and objectives of marketing management 5. None of these

Description : Most specifically, marketing strategy : 1. Is concerned with key dicissions requried to reach an objective 2. Encompasses selecting and analysing a target market and creating and maintaining an ... 4. Involves determining the direction and objectives of marketing management 5. None of these

Last Answer : Encompasses selecting and analysing a target market and creating and maintaining an appropriate marketing mix

he two components of a marketing strategy are: A)marketing objectives and promotion B)marketing mix and marketing objectives C)target market and marketing mix D)target markets and promotions

Description : he two components of a marketing strategy are: A)marketing objectives and promotion B)marketing mix and marketing objectives C)target market and marketing mix D)target markets and promotions

Last Answer : C)target market and marketing mix

Most specifically, marketing strategy: A)is concerned with key decisions required to reach an objective VU Cafeteria B)encompasses selecting and analysing a target market and creating and maintaining an appropriate marketing mix C)expands geographic boundaries of markets to serve larger geographic areas D)involves determining the direction and objectives of marketing management

Description : Most specifically, marketing strategy: A)is concerned with key decisions required to reach an objective VU Cafeteria B)encompasses selecting and analysing a target market and creating ... to serve larger geographic areas D)involves determining the direction and objectives of marketing management

Last Answer : B)encompasses selecting and analysing a target market and creating and maintaining an appropriate marketing mix

The innovation strategy is characterized by……………… (a) A mixture of loose with tight properties ; (b) Looser controls for new undertakings (c) Low specialization and low formalization ; (d) Tight controls over current activity

Description : The innovation strategy is characterized by……………… (a) A mixture of loose with tight properties ; (b) Looser controls for new undertakings (c) Low specialization and low formalization ; (d) Tight controls over current activity 

Last Answer : (c) Low specialization and low formalization ;

What does the acronym ISDR stand for? a) International Significant Disaster Resources b) International Sustainable Development Report c) International Strategy for Disaster Reduction d) Intergovernmental Strategy for Developing Recreation

Description : What does the acronym ISDR stand for? a) International Significant Disaster Resources b) International Sustainable Development Report c) International Strategy for Disaster Reduction d) Intergovernmental Strategy for Developing Recreation

Last Answer : c) International Strategy for Disaster Reduction

This strategy develops over time, through everyday routines, activities and processes that may not be directly related to strategy development. A. Intended strategy B. Realized strategy C. Emergent strategy D. None of these options are valid

Description : This strategy develops over time, through everyday routines, activities and processes that may not be directly related to strategy development. A. Intended strategy B. Realized strategy C. Emergent strategy D. None of these options are valid

Last Answer : Emergent strategy

This strategy develops over time, through everyday routines, activities and processes that may not be directly related to strategy development. A. Intended strategy B. Realized strategy C. Emergent strategy D. None of these options are valid.

Description : This strategy develops over time, through everyday routines, activities and processes that may not be directly related to strategy development. A. Intended strategy B. Realized strategy C. Emergent strategy D. None of these options are valid.

Last Answer : Emergent strategy

One of the fundamental Strategy evaluation activities is reviewing external and internal factors that are the bases for current strategy

Description : One of the fundamental Strategy evaluation activities is reviewing external and internal factors that are the bases for current strategy

Last Answer : True

This corporate parent acts as an agent on behalf of financial markets and shareholders, with a view to enhancing the value attained from the various businesses. A. The Portfolio manager B. The Synergy manager C. The Parental developer D. None of these options

Description : This corporate parent acts as an agent on behalf of financial markets and shareholders, with a view to enhancing the value attained from the various businesses. A. The Portfolio manager B. The Synergy manager C. The Parental developer D. None of these options

Last Answer : The Portfolio manager

This corporate parent acts as an agent on behalf of financial markets and shareholders, with a view to enhancing the value attained from the various businesses. A. The Portfolio manager B. The Synergy manager C. The Parental developer D. None of these options

Description : This corporate parent acts as an agent on behalf of financial markets and shareholders, with a view to enhancing the value attained from the various businesses. A. The Portfolio manager B. The Synergy manager C. The Parental developer D. None of these options

Last Answer : The Portfolio manager

Multinational firms engaged in corruption: a) are normally more successful than those that are not engaged in corruption. b) are likely to become less innovative. c) can expand faster in global markets. d) Are always small- and medium-sized enterprises

Description : Multinational firms engaged in corruption: a) are normally more successful than those that are not engaged in corruption. b) are likely to become less innovative. c) can expand faster in global markets. d) Are always small- and medium-sized enterprises

Last Answer : are likely to become less innovative.

Dynamic capabilities refer to: a) the firm's ability to integrate, build, and reconfigure internal and external competences to address rapidly changing environmentsb) the link between subsidiary resource and multinational firm's competitive advantage in global markets. c) the firm's dynamic capability to find resources that are valuable, rare, difficult to imitate and can be exploited by the organization. d) the combination of individual technologies and production skills that underlie a company's multiple production lines and critically underpin the firm's competitive advantage.

Description : Dynamic capabilities refer to: a) the firm's ability to integrate, build, and reconfigure internal and external competences to address rapidly changing environments. b) the link between ... underlie a company's multiple production lines and critically underpin the firm's competitive advantage

Last Answer : the firm's ability to integrate, build, and reconfigure internal and external competences to address rapidly changing environments.

Ikea competes in the following markets a. America b. Europe c. Europe and Asia d. All over the world

Description : Ikea competes in the following markets a. America b. Europe c. Europe and Asia d. All over the world

Last Answer : All over the world

typically offer more flexibility in international markets A. SMEs B. LSEs C. MNEs D. None of the above

Description : typically offer more flexibility in international markets A. SMEs B. LSEs C. MNEs D. None of the above

Last Answer : SMEs

A continually evolving network of independent companies, suppliers, customers, even competitors, linked together to share skills, costs, and access to one another‟s markets is called a/an…………………. (a) Virtual organization ; (b) Boundaryless organization ; (c) Modular organization (d) Integrated organization

Description : A continually evolving network of independent companies, suppliers, customers, even competitors, linked together to share skills, costs, and access to one another s markets is called a/an ... Virtual organization ; (b) Boundaryless organization ; (c) Modular organization (d) Integrated organization

Last Answer : (a) Virtual organization ;

What metaphor is used to describe the competitive space where products are not yet well defined, competitors are not structured and the market is relatively unknown? A. Blue ocean B. Red sea C. Blue lagoon D. Red ocean

Description : What metaphor is used to describe the competitive space where products are not yet well defined, competitors are not structured and the market is relatively unknown? A. Blue ocean B. Red sea C. Blue lagoon D. Red ocean

Last Answer : Blue ocean

What metaphor is used to describe the competitive space where products are not yet well defined, competitors are not structured, and the market is relatively unknown? A. Blue ocean B. Red sea C. Blue lagoon D. Red ocean

Description : What metaphor is used to describe the competitive space where products are not yet well defined, competitors are not structured, and the market is relatively unknown? A. Blue ocean B. Red sea C. Blue lagoon D. Red ocean

Last Answer : Blue ocean

Ms. Shah wants to open a new store location 100 kms from her existing shop. Which of these strategies is she considering? A. Expansion B. Market development C. Market penetration D. Product development

Description : Ms. Shah wants to open a new store location 100 kms from her existing shop. Which of these strategies is she considering? A. Expansion B. Market development C. Market penetration D. Product development

Last Answer : Market development