E-marketing using online mass customisation is best describes as-
a. customer co-relationships
b. customer co-production
c. customer co-ceating
d. both (ii) & (iii)

1 Answer

Answer :

d. both (ii) & (iii)

Related questions

Description : The evolution of customer relationship marketing has progressed from a. Mass, target, customer, to one-to-one marketing b. One-to-one, mass, target, to customer marketing c. Customer, mass, ... d. Mass, target, one-to-one, to customer marketing e. Customer relationship marketing has always existed

Last Answer : a. Mass, target, customer, to one-to-one marketing

Description : Which of the following type of business relationships can be facilitated via e- marketing a. B2B b. B2C c C2C d. all the above

Last Answer : a. B2B

Description : .Which of the following type of business relationships can be facilitated via e-marketing- a. B2B b. B2C c. C2C d. all the above

Last Answer : d. all the above

Description : Which of the following are the benefits of E-marketing? i) Speed ii) Reach and Penetration iii) Ease and Efficiency iv) Low Cost v) Targeted audience A) i, ii, iii and iv only B) ii, iii, iv and v only C) i, iii, iv and v only D) All i, ii, iii, iv and v

Last Answer : D) All i, ii, iii, iv and v

Description : Which of the following do not corresponds to 4Ps of e- marketing a) Cost b) Customer Value c) Controlling d) Communication

Last Answer : c) Controlling

Description : The use of email to transmit a promotional message to another potential customer is called as a) Blog marketing b) Viral marketing c) Logo d) None of these

Last Answer : b) Viral marketing

Description : Website used to build customer goodwill, supplement sales channels and collect customer feedback is classified as a. corporate website b. marketing websitec branding website d. viral website

Last Answer : a. corporate website

Description : The type of website that is designed to build customer goodwill and to supplement other sales channels rather than sell the company's products directly is known as a -------- website a. customer service b. click-and mortar c. marketing d. corporate

Last Answer : b. click-and mortar

Description : The most formal definition of marketing is ________. A. Meeting needs profitably B. Identifying and meeting human and social needs C. The four Ps (product, price, place, promotion) D. ... ways that benefit the organization and its stakeholders. E. Improving the quality of life for consumers

Last Answer : D. An organizational function and a set of processes for creating, communicating, and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders.

Description : Relationships seem to be important to marketing given the current emphasis on terms like relationship marketing, loyalty management, and customer relationship management. Critically discuss?

Last Answer : Classificatory systems are generally and erroneously understood to be those that "class together" with a single term relatives who actually do not have the same type of relationship to ego. (What defines "same type of relationship" under such definitions seems to be genealogical relationship

Description : The personal presentation by the firm’s sales force for the purpose of making salesand building customer relationships is called: A. Personal selling. B. Public relations. C. Direct marketing. D. Sales promotion.

Last Answer : A. Personal selling.

Description : Sales advertising targeted at customer are called- a) Consumer sales promotion b) Trade sales promotion c) a & b d) None of the above

Last Answer : a) Consumer sales promotion

Description : An ER Model includes I. An ER diagram portraying entity types. II. Attributes for each entity type III. Relationships among entity types. IV. Semantic integrity constraints that reflects the business rules about data not ... ; IV (B) I&IV (C) I, II & IV (D) I & III

Last Answer : (A) I, II, III & IV

Description : Company marketing mix that target market segments very broadly is called a. mass marketing b. segmented marketing c niche marketing d. micromarketing

Last Answer : a. mass marketing

Description : McDonald's and KFC satisfy hungry consumers in every hemisphere. This is an example of VU Cafeteria A)globalisation. B)customisation. C)internationalisation. D)regionalisation.

Last Answer : A)globalisation.

Description : Standardised Nike and Adidas shoes worldwide is an example of A)globalisation. B)customisation. C)culturalisation. D)internationalisation.

Last Answer : A)globalisation.

Description : The ____________________ and ____________________ manage the supplier relations, monitor the vendor activities and manage the supplier quality in an organisation. A. Supplier management, ... processes C. Supplier management, control processes D. Supplier maintenance, customisation processes

Last Answer : C. Supplier management, control processes

Description : In which part of the Indian Constitution, the Fundamental rights are provided? (a) Part II (b) Part III (c) Part V (d) Part IV

Last Answer : (a) Part II

Description : Planning commission was established as – (i) Non-constitutional body, 15 th March 1950 (ii) Constitutional body, 15 th March 1950 (iii) Non statutory body, 15 th March 1951 (iv) Statutory body, 15 th March 1951

Last Answer : (i) Non-constitutional body, 15 th March 1950

Description : National Development Council (NDC) was set up in – (i) 1952 (ii) 1950 (iii) 1949 (iv) 1948

Last Answer : (i) 1952

Description : Economic planning is a subject defined in which of the following lists – (i) In the state list (ii) In the Union list (iii) In the concurrent list (iv) Unspecified in any special list

Last Answer : (iii) In the concurrent list

Description : Planning in India derives its objectives from – (i) Preamble (ii) Fundamental duties (iii) Fundamental rights (iv) Directives principles of state policy

Last Answer : (iv) Directives principles of state policy

Description : Which of the following plan is also known as rolling Plan? (i) First Five Year Plan (ii) Second Five Year Plan (iii) Sixth Five Year Plan (iv) Tenth Five Year Plan

Last Answer : (iii) Sixth Five Year Plan

Description : Which of the following period is known as plan holiday? (i) 1969 to 1974 (ii) 1966 to 1969 (iii) 1965 to 1968 (iv) 1961 to 1966

Last Answer : (ii) 1966 to 1969

Description : Which of the followingg planning is executed at the grass root level? (i) Centralised Planning (ii) Decentralised Planning (iii) Fixed Planning (iv) Imperative Planning

Last Answer : (ii) Decentralised Planning

Description : Who is the chairman of NITI Aayog - (i) President (ii) Vice President (iii) Prime Minister (iv) Finance Minister

Last Answer : (iii) Prime Minister

Description : Which one of the following is the task of the Planning commission? (i) Preparation of the plan (ii) Implementation of the plan (iii) Financing of the plan (iv) None of the above

Last Answer : (i) Preparation of the plan

Description : Twelfth five year plan gave emphasis on (i) Sustainable and Inclusive Growth (ii) Inclusive Growth (iii) Liberalization (iv) None of the above

Last Answer : (i) Sustainable and Inclusive Growth

Description : First Five year plan put emphasis on (i) Education (ii) Industry (iii) Agriculture (iv) Health

Last Answer : (iii) Agriculture

Description : Who prepares the Five Year Plan? (i) Finance Commission (ii) Planning Commission (iii) Government of India (iv) None of the above

Last Answer : (ii) Planning Commission

Description : What is known as the “Little India’? (i) Lity (ii) Town (iii) Village (iv) State

Last Answer : (iii) Village

Description : Who is called the father of Indian Planning? (i) M. Vishneshwariah (ii) Jawaharlal Nehru (iii) Gandhi (iv) B.R.Ambedkar

Last Answer : (i) M. Vishneshwariah

Description : Tripura State Planning Board was set up in (i) 1972 (ii) 1971 (iii) 1978 (iv) 1985

Last Answer : (iii) 1978

Description : The first state to start Panchayat Raj Institution is – (i) Tripura (ii) Assam (iii) Karnataka (iv) Rajasthan

Last Answer : (iv) Rajasthan

Description : When was NITI AAyogfounded? (i) January 1, 2015 (ii) February 1, 2015 (iii) April 1, 2015 (iv) March 31, 2015

Last Answer : (i) January 1, 2015

Description : The aim of planning is- (i) Rising price level (ii) Unemployment (iii)Rapid economic growth (iv) Democratic election

Last Answer : (iii) Rapid economic growth

Description : The constitution of India strikes a good balance was said by – (i) I. Jennings (ii) K.C. Wheare (iii) Radhakrishan (iv) Pt. Nehru

Last Answer : (ii) K.C. Wheare

Description : In which article of the Indian constitution explained the Money Bill? (i) Article 109 (ii) Article 110 (iii) Article 111 (iv) None of the above

Last Answer : (i) Article 109

Description : Who administers the oath to the judges of the Supreme Court? (i) The President (ii) The Speaker (iii) The Prime Minister (iv) None of the above

Last Answer : (i) The President

Description : Who presided over the LokSabha? (i) Prime Minister (ii) President (iii) Speaker (iv) Finance Minister

Last Answer : (iii) Speaker

Description : Who was known as “a bird in a Golden Cage”? – (i) Chief Minister (ii) Governor (iii) Prime Minister (iv) President

Last Answer : (iii) Prime Minister

Description : The word Habeas Corpus is a - (i) Greek word (ii) English word (iii) Latin word (iv) None of the above

Last Answer : (ii) English word

Description : The child labour (Prohibition and Regulation) Bill passed in – (i) 1985 (ii) 1986 (iii) 1987 (iv) 1988

Last Answer : ii) 1986

Description : The fundamental duties of the Indian citizens was taken from the article of - (i) Part IV (A) (ii) Part IV (B) (iii) Part V (A) (iv) Part V (B)

Last Answer : (i) Part IV (A)

Description : By which amendment act was the rights to property deleted from the list of fundamental rights? (i) 42 nd (ii) 44 th (iii) 45 th (iv) 46 th

Last Answer : (i) 42 nd

Description : Last session of the constituent assembly was held by - (i) 20 January, 1947 (ii) 14 July, 1947 (iii) 24 January, 1950 (iv) 26 January, 1950

Last Answer : (iii) 24 January, 1950

Description : Fundamental duties was adopted from – (i) USA Constitution (ii) Chinese Constitution (iii) Russian Constitution (iv) France Constitution

Last Answer : iii) Russian Constitution

Description : The word ‘socialist’ was enacted in the Constitution of India- (i) 1975 (ii) 1976 (iii) 1985 (iv) 1986

Last Answer : (ii) 1976

Description : The 14 th Numbers of President is – (i) Pranab Mukherjee (ii) PratibhaPatil (iii) RamnathKobindh (iv) Jail Singh

Last Answer : (iii) RamnathKobindh

Description : By which Amendment Act was the ‘Right to Property’ deleted from the List of Fundamental Rights? (i) 44 th (ii) 45 th (iii) 46 th (iv) 47 th

Last Answer : (i) 44 th