Description : Competitors, Customers and Public are part of A. macro environment B. micro environment C. business necessities D. none of these
Last Answer : B. micro environment
Description : Micro factors of external business environment does not include A. Competitors B. Customers C. Government Policies D. None of these
Last Answer : C. Government Policies
Description : Following is not a part of Internet Micro-Environment Customers Competitors Suppliers Technology
Last Answer : Technology
Description : The micro environment consists ______. A. Technological Environment. B. Political Environment. C. Economic Environment. D. Public, middlemen, consumers & competitors.
Last Answer : D. Public, middlemen, consumers & competitors.
Description : Macro environment consists of A. cultural forces B. technological forces C. demographic forces D. All of the above
Last Answer : D. All of the above
Description : Suppliers and creditors of a firm are interested in A. Profitability position B. Liquidity position C. Market share position D. Debt position
Last Answer : B. Liquidity position
Description : Which one is not an element of internal environment? A. Marketing capabilities B. Operational Capabilities C. Money and capital market D. Personal Capabilities
Last Answer : C. Money and capital market
Description : Which of the following is not part of the micro environment? a. Technology b. Shareholders c. Competitors d. Publics
Last Answer : Technology
Description : According to the five factors model, an attractive industry would have all of the following characteristics EXCEPT: A. Low barriers to entry. B. Suppliers with low bargaining power. C. A moderate degree of rivalry among competitors. D. Few good product substitutes.
Last Answer : Low barriers to entry.
Last Answer : A moderate degree of rivalry among competitors.
Description : All of these, except__________, are part of Porter's competitive forces in industry analysis. a. potential entry of new competitors b. bargaining power of suppliers c. development of substitute products d. bargaining power of union
Last Answer : bargaining power of union
Description : Changing the relationship with and services provided to customers in such a way that they will not think of changing suppliers is called …………. A) Lock in customers B) Lock out customers C) Lock in competitors D) Lock out competitors
Last Answer : A) Lock in customers
Description : Industry analysis should include information on – a) Market size of competitor’s product b) Growth rate of suppliers c) New product entry d) Economic conditions
Last Answer : d) Economic conditions
Description : An industry is less attractive for suppliers when the rivalry among existing competitors is: a. High b. Low c. More d. Less
Last Answer : a. High
Description : A continually evolving network of independent companies, suppliers, customers, even competitors, linked together to share skills, costs, and access to one another s markets is called a/an ... Virtual organization ; (b) Boundaryless organization ; (c) Modular organization (d) Integrated organization
Last Answer : (a) Virtual organization ;
Description : One of the main feature that distinguish microprocessors from micro-computers is a. Words are usually larger in microprocessors b. Words are shorter in microprocessors c. Microprocessor does not contain I/O devices d. Exactly the same as the machine cycle time
Last Answer : c. Microprocessor does not contain I/O devices
Description : A term used to describe interconnected computer configuration is a. Multiprogramming b. Modulation c. Multiprocessing d. Micro program sequence
Last Answer : a. Multiprogramming
Description : Which of the following is used only for data entry and storage, and never for processing? a. Mouse b. Dumb terminal c. Micro computer d. Dedicated data entry system
Last Answer : b. Dumb terminal
Description : The silicon chips used for data processing are called a. RAM chips b. ROM chips c. Micro processors d. PROM chips
Last Answer : d. PROM chips
Description : a computer which CPU speed around 100 million instruction per second and with the word length of around 64 bits is known as a. Super computer b. Mini computer c. Micro computer d. Macro computer
Last Answer : a. Super computer
Description : Marketing planning is a continuous process because A)marketing activities must parallel those of competitors. B)the time frame of plans must co -ordinate with the time frame of marketing controls. C ... change. E)marketing managers tend to develop marketing myopia and focus on short -term plans.
Last Answer : E)marketing managers tend to develop marketing myopia and focus on short -term plans.
Description : In which section of the marketing plan would you find detailed information about the marketing environment, market trends, customers and competitors? A)marketing analysis B)marketing strategies C)product/market background D)situation analysis
Last Answer : A)marketing analysis
Description : Serial access memories are useful in applications where a. Data consists of numbers b. Short access time is required c. Each stored word is processed differently d. Data naturally needs to flow in and out in a serial form
Last Answer : d. Data naturally needs to flow in and out in a serial form
Description : A computer consists of a. A central processing unit b. A memory c. Input and output unit d. All of the above
Last Answer : d. All of the above
Description : A byte consists of a. One bit b. Four bits c. Eight bits d. Sixteen bits
Last Answer : c. Eight bits
Description : The central processing unit (CPU) consists of a. Input, output and processing b. Control unit, primary storage, and secondary storage c. Control unit, arithmetic-logic unit and primary storage d. Control unit, processing, and primary storage
Last Answer : c. Control unit, arithmetic-logic unit and primary storage
Description : The storage subsystem in a microcomputer consists mainly of … or … media with varying capacities a. Memory or video b. Magnetic or optical c. Optical or memory d. Video or magnetic
Last Answer : b. Magnetic or optical
Description : Which among these is a factor affecting business Environment? A. Value System B. Human Resources C. Both (A) and (B) D. Neither (A) nor (B.
Last Answer : C. Both (A) and (B)
Description : Match the following components of Business Environment. (a) Economic Environment (i) Exim Policy (b) Social Environment (ii) Customs (c) Political Environment (iii) Social values (d) Legal Environment (iv) Business Law and Banking Act (a) ... (ii) (iv) (a) (b) (c) (d) D. (i) (ii) (iv) (iii)
Last Answer : (i) (ii) (iii) (iv) (a) (b) (c) (d)
Description : Read the following statements and choose the correct answer (i) Political environment refers to all forces which have an economic impact on business (ii) Economic environment refers to all forces which have an economic impact ... C. (i), (ii) and (iv) are true D. all the statements are false
Last Answer : C. (i), (ii) and (iv) are true
Description : "Focus on social environment" is related to ? A. Unity of command B. Human Relations C. Unity of Direction D. All of the above
Last Answer : B. Human Relations
Description : What are the important external factors that constitute the economic environment of Business ? A. economic condition B. economic policy C. economic system D. all of the above
Last Answer : D. all of the above
Description : Environment degradation does not consist of A. Land degradation and soil erosion B. Problem of over grazing and ecological degradation C. Floods D. None of the above
Last Answer : D. None of the above
Description : What are the factors that contribute to the Business Success? A. marketing resources B. physical assets C. financial factors D. all of the above
Description : FEMA signifies A. Free Export management act B. Foreign Exchange management act C. Foreign Exchange monitoring act D. Free Export marketing act
Last Answer : B. Foreign Exchange management act
Description : The auditor's understanding of the entity and its environment consists of an understanding of the following aspects except a. Industry, regulatory, and other external factors, including the ... financial performance. d. Entity's selection and screening process of marketing and production personnel.
Last Answer : Entity's selection and screening process of marketing and production personnel.
Description : Which of the following is not a part the Macro Environment? a. Laws & Policies b. Demographics c. Suppliers d. Social Values
Last Answer : Suppliers
Description : Macro environment consist of ______? A. public. B. political & legal. C. suppliers. D. customers.
Last Answer : B. political & legal.
Description : In a market, the kings are _____________________ 1. consumers 2. suppliers 3. producers 4. marketing personnel 5. none of these
Last Answer : consumers
Description : Network of delivering products to customer which is composed of distributors, suppliers and manufacturing company is classified as A. supply chain management B. marketing channels C. delivery channels D. value delivery network
Last Answer : D. value delivery network
Description : A company's microenvironment does not include A. The company B. The marketing intermediaries C. Demographic forces D. The organization's suppliers
Last Answer : C. Demographic forces
Description : The purpose of a SWOT Analysis is to analyse ----------- : A. The strategic capability of an Organization B. External and Internal Environments C. The Business Environment and the strategic capability of a Firm relative to Competitors D. The Business Environment in which an Organization operates
Last Answer : The Business Environment and the strategic capability of a Firm relative to Competitors
Description : Which of the following is an element of an organizations internal environment ? 1. competitors 2. employees 3. wholesalers 4. retailers 5. none of these
Last Answer : employees
Description : In a global market place Managers must A. deals with economic, political and cultural differences B. expect competitors to suddenly appear at any time from any place C. not to take specific differences of local environment into consideration D. A and B
Last Answer : A and B
Last Answer : . A and B
Description : During the maturity stage 1. Product modifications are unnecessary 2. there is less emphasis on changing a product's price 3. marketing strategies are rarely altered 4. some competitors are forced out 5. none of these
Last Answer : some competitors are forced out
Description : All of the following are major steps in developing new products except 1. test marketing 2. evaluation of competitors efforts 3. screening 4. business analysis 5. idea generation
Last Answer : evaluation of competitors efforts
Description : The type of competitive structure that exists when a firm with many potential competitors attempts to develop a differential marketing strategy to establish its own market share is 1. mixed competition 2. oligopoly 3. monopolistic competition 4. perfect competition 5. none of these
Last Answer : perfect competition
Description : Marketing is _____________________ 1. consumer oriented 2. competitors oriented 3. both 1 and 2 4. neither 1 nor 2 5. none of these
Last Answer : both 1 and 2