How is the strength of the sales channel measured? a. Accessibility on a scale of 0 to 50 b. Accessibility on a scale of 0 to 100% c. Accessibility on a scale of 1 to 50 d. Accessibility on a scale of 1 to 100% e. Accessibility on a scale of 1 to 25

How is the strength of the sales channel measured?
a. Accessibility on a scale of 0 to 50
b. Accessibility on a scale of 0 to 100%
c. Accessibility on a scale of 1 to 50
d. Accessibility on a scale of 1 to 100%
e. Accessibility on a scale of 1 to 25
by

1 Answer

Answer :

b. Accessibility on a scale of 0 to 100%
by

Related questions

In order to achieve 100% accessibility, a team must: a. none of these. b. have at least two products in the same segment. c. have a combined sales budget of $4.0 million. d. create awareness in the previous year. e. spend $4 million on distribution channels.

Description : In order to achieve 100% accessibility, a team must: a. none of these. b. have at least two products in the same segment. c. have a combined sales budget of $4.0 million. d. create awareness in the previous year. e. spend $4 million on distribution channels.

Last Answer : b. have at least two products in the same segment.

f there are two identical products, one that has 100% accessibility and one that has 0% accessibility, a. the one with 0% accessibility will not sell at all because consumers can’t find it. b. the product with 100% accessibility will outsell the other 2 to 1 providing all other attributes are identical. c. the one with 0% accessibility will not sell at all because consumers do not know of it. d. the product with 0% accessibility will only sell after all other products have sold in that segment. e. the product with 100% accessibility will outsell the other 3 to 1 providing all other attributes are identical.

Description : f there are two identical products, one that has 100% accessibility and one that has 0% accessibility, a. the one with 0% accessibility will not sell at all because consumers can't find ... product with 100% accessibility will outsell the other 3 to 1 providing all other attributes are identical.

Last Answer : b. the product with 100% accessibility will outsell the other 2 to 1 providing all other attributes are identical.

If your company has a sales budget of $3 million and drops it to zero, a. accessibility drops by $1 million every year. b. awareness drops to zero. c. accessibility drops to 0% in three years. d. sales will drop to zero. e. all of the above.

Description : If your company has a sales budget of $3 million and drops it to zero, a. accessibility drops by $1 million every year. b. awareness drops to zero. c. accessibility drops to 0% in three years. d. sales will drop to zero. e. all of the above.

Last Answer : c. accessibility drops to 0% in three years.

If you drop your sales budget to zero, accessibility drops to 0% in how many years? a. 1 b. 2 c. 3 d. 4 e. 5

Description : If you drop your sales budget to zero, accessibility drops to 0% in how many years? a. 1 b. 2 c. 3 d. 4 e. 5

Last Answer : c. 3

Which is false about production in Capsim? a. Teams cannot produce beyond 100% capacity. b. Teams should match their production schedule to the teams sales forecast. c. There is a one year lag between purchase and use of additional production capacity. d. There is a one year lag between purchase and use of additional production automation. e. All of the above are true.

Description : Which is false about production in Capsim? a. Teams cannot produce beyond 100% capacity. b. Teams should match their production schedule to the teams sales forecast. c. There is a one year lag ... year lag between purchase and use of additional production automation. e. All of the above are true.

Last Answer : a. Teams cannot produce beyond 100% capacity.

An accessibility of 60% means that ________. a. only 60% of customers have an easy time finding a product, talking to a salesperson and taking delivery. b. of the customers who cannot easily locate the product, half will seek it out. c. 40% of customers will not buy the product. d. a and b. e. a and c.

Description : An accessibility of 60% means that ________. a. only 60% of customers have an easy time finding a product, talking to a salesperson and taking delivery. b. of the customers who cannot easily locate the product, half will ... c. 40% of customers will not buy the product. d. a and b. e. a and c.

Last Answer : d. a and b.

These TQM initiatives reduce administrative overhead; reduces the R&D cycle time and enhances the effectiveness of the promotion and sales budget. a. Concurrent Engineering (CCE); Channel Support systems and Just-in-Time Inventory b. Quality Function Deployment and Benchmarking c. Continuous Product Improvement systems (CPI) and Just-in-Time Inventory d. Channel Support systems and Six Sigma e. Quality Initiative Training (QIT)

Description : These TQM initiatives reduce administrative overhead; reduces the R&D cycle time and enhances the effectiveness of the promotion and sales budget. a. Concurrent Engineering (CCE); Channel Support systems ... Inventory d. Channel Support systems and Six Sigma e. Quality Initiative Training (QIT)

Last Answer : b. Quality Function Deployment and Benchmarking

This process management initiative increases the effectiveness of the Sales Budget and therefore demand. a. Benchmarking b. Vendor/Just-in-Time Inventory (JIT) c. Continuous Product Improvement systems (CPI) d. Channel Support systems e. Quality Initiative Training (QIT)

Description : This process management initiative increases the effectiveness of the Sales Budget and therefore demand. a. Benchmarking b. Vendor/Just-in-Time Inventory (JIT) c. Continuous Product Improvement systems (CPI) d. Channel Support systems e. Quality Initiative Training (QIT)

Last Answer : d. Channel Support systems

Products with prices, MTBFs or positioning in the segments rough cut do contribute to the segments accessibility. a. True b. False

Description : Products with prices, MTBFs or positioning in the segments rough cut do contribute to the segments accessibility. a. True b. False

Last Answer : b. False

If the previous year you reached 100% customer awareness in your company, this year what will you need to do to maintain this level? a. There is nothing to do. I have already reached as much awareness as I could. b. Spend the same amount of money spent the previous year to reach the same percentage of awareness this year. c. I would only need to create 33% new awareness to maintain 100% this year. d. I need to spend at least half of the money spent the previous year to reach 75% of the population. e. None of these.

Description : If the previous year you reached 100% customer awareness in your company, this year what will you need to do to maintain this level? a. There is nothing to do. I have already reached as much awareness ... half of the money spent the previous year to reach 75% of the population. e. None of these.

Last Answer : c. I would only need to create 33% new awareness to maintain 100% this year

Which of the following is true about the Accounts Receivable Lag and its implications on demand? a. If you offer no credit, demand falls to about 60% of normal. b. At 30 days, demand is 90%. c. At 45 days, demand is 95%. d. At 60 days, demand is 98.5%. e. At 90 days, demand is 100%.

Description : Which of the following is true about the Accounts Receivable Lag and its implications on demand? a. If you offer no credit, demand falls to about 60% of normal. b. At 30 days, demand is 90%. c. At 45 days, demand is 95%. d. At 60 days, demand is 98.5%. e. At 90 days, demand is 100%.

Last Answer : d. At 60 days, demand is 98.5%.

Automation levels are given on a scale of _____ to _____. a. 0.0; 5.0 b. 1.0; 5.0 c. 0.0; 10.0 d. 1.0; 10.0 e. 5.0; 10.0

Description : Automation levels are given on a scale of _____ to _____. a. 0.0; 5.0 b. 1.0; 5.0 c. 0.0; 10.0 d. 1.0; 10.0 e. 5.0; 10.0

Last Answer : d. 1.0; 10.0

MTBF is measured in a. day increments. b. hour increments. c. minute increments. d. 30-minute increments. e. 15-minute increments.

Description : MTBF is measured in a. day increments. b. hour increments. c. minute increments. d. 30-minute increments. e. 15-minute increments.

Last Answer : b. hour increments.

Investing in Channel Support Systems can a. increase demand. b. reduce R&D cycle time. c. reduce material costs. d. reduce labor costs. e. reduce administrative costs.

Description : Investing in Channel Support Systems can a. increase demand. b. reduce R&D cycle time. c. reduce material costs. d. reduce labor costs. e. reduce administrative costs.

Last Answer : a. increase demand.

Which of the following is not a Process Management Initiative available to your company? a. Concurrent Engineering b. GEMI Sustainability c. Continuous Process Improvement d. UNEP Green e. Channel Support System

Description : Which of the following is not a Process Management Initiative available to your company? a. Concurrent Engineering b. GEMI Sustainability c. Continuous Process Improvement d. UNEP Green e. Channel Support System

Last Answer : b. GEMI Sustainability

The TQM initiative reduces material costs and labor costs. a. Concurrent Engineering (CCE)/Six Sigma b. Benchmarking c. Continuous Product Improvement systems (CPI) d. Channel Support systems e. Quality Initiative Training (QIT)

Description : The TQM initiative reduces material costs and labor costs. a. Concurrent Engineering (CCE)/Six Sigma b. Benchmarking c. Continuous Product Improvement systems (CPI) d. Channel Support systems e. Quality Initiative Training (QIT)

Last Answer : a. Concurrent Engineering (CCE)/Six Sigma

This process management initiative reduces R&D cycle time, a. Concurrent Engineering (CCE) b. Benchmarking c. Continuous Product Improvement systems (CPI) d. Channel Support systems e. Quality Initiative Training (QIT)

Description : This process management initiative reduces R&D cycle time, a. Concurrent Engineering (CCE) b. Benchmarking c. Continuous Product Improvement systems (CPI) d. Channel Support systems e. Quality Initiative Training (QIT)

Last Answer : a. Concurrent Engineering (CCE)

This process management initiative reduces material costs and administrative overhead. a. Benchmarking b. Vendor/Just-in-Time Inventory (JIT) c. Continuous Product Improvement systems (CPI) d. Channel Support systems e. Quality Initiative Training (QIT)

Description : This process management initiative reduces material costs and administrative overhead. a. Benchmarking b. Vendor/Just-in-Time Inventory (JIT) c. Continuous Product Improvement systems (CPI) d. Channel Support systems e. Quality Initiative Training (QIT)

Last Answer : b. Vendor/Just-in-Time Inventory (JIT)

This process management initiative reduces material cost and, to a lesser degree, labor costs. a. Concurrent Engineering (CCE)/Six Sigma b. Benchmarking c. Continuous Product Improvement systems (CPI) d. Channel Support systems e. Quality Initiative Training (QIT)

Description : This process management initiative reduces material cost and, to a lesser degree, labor costs. a. Concurrent Engineering (CCE)/Six Sigma b. Benchmarking c. Continuous Product Improvement systems (CPI) d. Channel Support systems e. Quality Initiative Training (QIT)

Last Answer : c. Continuous Product Improvement systems (CPI)

Within the Process Management Initiatives, channel support systems a. reduce material cost. b. reduce labor costs. c. increase demand. d. reduce R&D cycle time. e. none of the above.

Description : Within the Process Management Initiatives, channel support systems a. reduce material cost. b. reduce labor costs. c. increase demand. d. reduce R&D cycle time. e. none of the above.

Last Answer : c. increase demand.

What is working capital? a. The funds needed for the day to day running of the company b. The cash on hand at the end of the day c. Profits less current liabilities d. The amount of funds a company needs to run indefinitely e. Total sales less total expenses

Description : What is working capital? a. The funds needed for the day to day running of the company b. The cash on hand at the end of the day c. Profits less current liabilities d. The amount of funds a company needs to run indefinitely e. Total sales less total expenses

Last Answer : a. The funds needed for the day to day running of the company

What is the most important element that ensures the accuracy of the Proformas reports? a. Production capacity b. Marketing sales forecasts c. R & D decisions d. Financial decisions e. All of the above

Description : What is the most important element that ensures the accuracy of the Proformas reports? a. Production capacity b. Marketing sales forecasts c. R & D decisions d. Financial decisions e. All of the above

Last Answer : b. Marketing sales forecasts

If the potential bar is lower than the actual, a. the company over produced and missed sales opportunities. b. the company lost sales because other companies over produced. c. the company picked up sales because other companies under produced. d. the company produced as much as last period and under produced nothing. e. the company under produced and missed sales opportunities.

Description : If the potential bar is lower than the actual, a. the company over produced and missed sales opportunities. b. the company lost sales because other companies over produced. c. the company ... as last period and under produced nothing. e. the company under produced and missed sales opportunities.

Last Answer : c. the company picked up sales because other companies under produced.

Looking at the production, if the potential bar is higher than the actual one, a. the company should spend more budget in sales. b. the company over produced and missed sales opportunities. c. the company produced the right amount and missed no sales opportunities. d. the company under produced and missed sales opportunities. e. the company should spend more budget in marketing.

Description : Looking at the production, if the potential bar is higher than the actual one, a. the company should spend more budget in sales. b. the company over produced and missed sales ... company under produced and missed sales opportunities. e. the company should spend more budget in marketing.

Last Answer : d. the company under produced and missed sales opportunities.

As a general rule, stock issues are used to: a. Protect you from getting a loan from Big Al. b. Fund the purchase of more market share. c. Fund long term investments in capacity and automation. d. Fund yearly sales and promotional budgets. e. All of the above.

Description : As a general rule, stock issues are used to: a. Protect you from getting a loan from Big Al. b. Fund the purchase of more market share. c. Fund long term investments in capacity and automation. d. Fund yearly sales and promotional budgets. e. All of the above.

Last Answer : c. Fund long term investments in capacity and automation.

What is most likely to happen on introduction of a new product, if you do not buy the production line, in the year prior to the product’s introduction? a. You cannot manufacture your new product. b. If the product is moved close to existing products on the R&D spreadsheet, a few but insufficient number of the new product would be produced. c. The product would automatically cease to exist. d. The new product would stock out and there would be a loss in sales revenue. e. None of the above.

Description : What is most likely to happen on introduction of a new product, if you do not buy the production line, in the year prior to the product's introduction? a. You cannot manufacture your new product. b. ... new product would stock out and there would be a loss in sales revenue. e. None of the above.

Last Answer : a. You cannot manufacture your new product.

Which of the following is not one of the primary concerns in the Finance Department? a. Acquiring the capital needed for company activities. b. Establishing a dividend policy that maximizes the return to shareholders. c. Setting accounts payable and accounts receivable policies. d. Driving the financial structure of the firm, its relationship between debt and equity. e. Deciding promo and sales budget

Description : Which of the following is not one of the primary concerns in the Finance Department? a. Acquiring the capital needed for company activities. b. Establishing a dividend policy that maximizes the ... structure of the firm, its relationship between debt and equity. e. Deciding promo and sales budget

Last Answer : e. Deciding promo and sales budget

The ______________ details sales volume in all segments, reporting each product’s actual and potential sales. a. Balance Sheet b. Market Share Report c. HR/TQM/Sustainability Report d. Round Analysis e. Annual Report

Description : The ______________ details sales volume in all segments, reporting each product’s actual and potential sales. a. Balance Sheet b. Market Share Report c. HR/TQM/Sustainability Report d. Round Analysis e. Annual Report

Last Answer : b. Market Share Report

Investing in Quality Function Deployment Effort can a. reduce labor and administrative costs. b. increase demand and reduce labor costs. c. reduce R&D cycle time and increase demand. d. reduce R&D cycle time and enhance the effectiveness of the promo and sales Budgets. e. increase demand.

Description : Investing in Quality Function Deployment Effort can a. reduce labor and administrative costs. b. increase demand and reduce labor costs. c. reduce R&D cycle time and increase demand. d. reduce R&D cycle time and enhance the effectiveness of the promo and sales Budgets. e. increase demand.

Last Answer : d. reduce R&D cycle time and enhance the effectiveness of the promo and sales Budgets.

The marketing budget detail sales screen allows companies to allocate their promotion budget to different media channels. These media channels are: a. Print Media, Outside Sales, Direct Mail, Trade Shows, and E-Mail. b. Print Media, Direct Mail, Trade Shows, E-Mail, and Web Media. c. Inside Sales, Outside Sales, and Trade Shows. d. Direct Mail, E-Mail, Web Media, Print Media, and Television. e. E-Mail, Web Media, Print Media, and Inside Sales.

Description : The marketing budget detail sales screen allows companies to allocate their promotion budget to different media channels. These media channels are: a. Print Media, Outside Sales, Direct Mail, Trade Shows, and E ... Print Media, and Television. e. E-Mail, Web Media, Print Media, and Inside Sales.

Last Answer : b. Print Media, Direct Mail, Trade Shows, E-Mail, and Web Media.

In only one product segment, diminishing returns for outside sales is reached at a. 75. b. 12. c. 15. d. 45. e. 30.

Description : In only one product segment, diminishing returns for outside sales is reached at a. 75. b. 12. c. 15. d. 45. e. 30.

Last Answer : b. 12.

When working with Outside Sales, each salesperson costs a. $35,000. b. $100,000. c. $50,000. d. $125,000. e. $110,000 plus a commission of 1%.

Description : When working with Outside Sales, each salesperson costs a. $35,000. b. $100,000. c. $50,000. d. $125,000. e. $110,000 plus a commission of 1%.

Last Answer : d. $125,000.

When working with inside sales, each inside salesperson costs a. $35,000. b. $100,000. c. $50,000. d. $125,000. e. $110,000 plus a commission of 1%.

Description : When working with inside sales, each inside salesperson costs a. $35,000. b. $100,000. c. $50,000. d. $125,000. e. $110,000 plus a commission of 1%.

Last Answer : c. $50,000.

The resources used in the Sales Budget are a. E-mail, Trade Shows, Web Media and Print Media. b. Print Media, Outside Sales, and Distributors. c. Trade Shows, Outside Sales, Distributors, and Inside Sales. d. Outside Sales, Distributors, and Inside Sales. e. Trade Shows, Distributors, Outside Sales, Inside Sales, and Print Media.

Description : The resources used in the Sales Budget are a. E-mail, Trade Shows, Web Media and Print Media. b. Print Media, Outside Sales, and Distributors. c. Trade Shows, Outside Sales, Distributors ... , and Inside Sales. e. Trade Shows, Distributors, Outside Sales, Inside Sales, and Print Media.

Last Answer : d. Outside Sales, Distributors, and Inside Sales.

The marketing spreadsheet is used to set which of the following: a. prices. b. promotion budgets. c. sales budgets. d. all of the above. e. none of the above.

Description : The marketing spreadsheet is used to set which of the following: a. prices. b. promotion budgets. c. sales budgets. d. all of the above. e. none of the above.

Last Answer : d. all of the above.

Within the process management initiatives, concurrent engineering a. reduces material cost, inventors’ carrying costs and administrative overhead. b. reduces labor costs. c. increases the effectiveness of the sales budget and therefore demand. d. reduces R&D cycle time. e. none of the above.

Description : Within the process management initiatives, concurrent engineering a. reduces material cost, inventors’ carrying costs and administrative overhead. b. reduces labor costs. c. increases the effectiveness of the sales budget and therefore demand. d. reduces R&D cycle time. e. none of the above.

Last Answer : d. reduces R&D cycle time.

Promotion efforts are subject to a. economies of scale. b. increasing returns. c. diminishing returns. d. promotion expenditure. e. customer awareness.

Description : Promotion efforts are subject to a. economies of scale. b. increasing returns. c. diminishing returns. d. promotion expenditure. e. customer awareness.

Last Answer : c. diminishing returns.

This process management initiative reduces labor costs. a. Benchmarking b. Vendor/Just-in-Time Inventory (JIT) c. Channel Support systems d. Quality Initiative Training (QIT)

Description : This process management initiative reduces labor costs. a. Benchmarking b. Vendor/Just-in-Time Inventory (JIT) c. Channel Support systems d. Quality Initiative Training (QIT)

Last Answer : d. Quality Initiative Training (QIT)

Which of the following is an example of a TQM initiative? a. Continuous Process Improvement b. Just-in-Time [Inventory] c. Quality Function Deployment Effort d. Channel Support Systems

Description : Which of the following is an example of a TQM initiative? a. Continuous Process Improvement b. Just-in-Time [Inventory] c. Quality Function Deployment Effort d. Channel Support Systems

Last Answer : c. Quality Function Deployment Effort

How much higher are second shift wages than the first shift wages? a. 0 % b. 20 % c. 40 % d. 50 % e. 60 %

Description : How much higher are second shift wages than the first shift wages? a. 0 % b. 20 % c. 40 % d. 50 % e. 60 %

Last Answer : d. 50 %

Period costs include a. R&D. b. promotion. c. sales and administration expenses. d. all of the above.

Description : Period costs include a. R&D. b. promotion. c. sales and administration expenses. d. all of the above.

Last Answer : d. all of the above.

Account Receivables lag impacts sales. At no credit terms, the appeal falls to about ______ %, at 30 days, appeal is _____ %, at 60 days, appeal is ______%. a. 98.5, 92, 65 b. 65, 92, 98.5 c. 70, 85, 99 d. none of the above, there is no impact

Description : Account Receivables lag impacts sales. At no credit terms, the appeal falls to about ______ %, at 30 days, appeal is _____ %, at 60 days, appeal is ______%. a. 98.5, 92, 65 b. 65, 92, 98.5 c. 70, 85, 99 d. none of the above, there is no impact

Last Answer : b. 65, 92, 98.5

Which statement is true? a. Increasing in capacity and changes in automation can take less than a year to implement if the product already exists. Sales of capacity take a full year to implement. b. Increases in capacity and changes in automation take a full year to implement. Sales of capacity are immediate. c. Increases in capacity, changes in automation and sales of capacity take a full year to implement. d. Increases in capacity, changes in automation and sales of capacity take less than a year to implement if the product already exists.

Description : Which statement is true? a. Increasing in capacity and changes in automation can take less than a year to implement if the product already exists. Sales of capacity take a full year to implement ... automation and sales of capacity take less than a year to implement if the product already exists.

Last Answer : b. Increases in capacity and changes in automation take a full year to implement. Sales of capacity are immediate.

How much does it cost for MTBF per 1,000 hours of reliability? a. $0.50 b. $0.40 c. $0.30 d. $0.20 e. $0.10

Description : How much does it cost for MTBF per 1,000 hours of reliability? a. $0.50 b. $0.40 c. $0.30 d. $0.20 e. $0.10

Last Answer : c. $0.30

The best case margin potential for a product with a top price of $30 and a minimum cost of goods sold of $15 is: a. $45. b. $2. c. $450. d. $.50. e. none of the above.

Description : The best case margin potential for a product with a top price of $30 and a minimum cost of goods sold of $15 is: a. $45. b. $2. c. $450. d. $.50. e. none of the above.

Last Answer : e. none of the above.

A perfect product (with 100% awareness) starting with a survey score of 100, why is it that at 60% accessibility rating, 80% of customers have access to a product such that survey score declines from 100 to 80? a. Because accessibility for a product is dependent on how well competitors’ products perform. b. Of the 40% of customers without accessibility, 20% of them would make an extra effort to acquire the product. c. Because accessibility rating is not reliable. d. All of the above.

Description : A perfect product (with 100% awareness) starting with a survey score of 100, why is it that at 60% accessibility rating, 80% of customers have access to a product such that survey score declines from ... acquire the product. c. Because accessibility rating is not reliable. d. All of the above.

Last Answer : b. Of the 40% of customers without accessibility, 20% of them would make an extra effort to acquire the product.

At the start of the simulation, all assembly lines have an automation level between: a. 2.0 and 4.0. b. 3.0 and 5.0. c. 4.0 and 6.0. d. 5.0 and 7.0. e. 6.0 and 8.0.

Description : At the start of the simulation, all assembly lines have an automation level between: a. 2.0 and 4.0. b. 3.0 and 5.0. c. 4.0 and 6.0. d. 5.0 and 7.0. e. 6.0 and 8.0.

Last Answer : b. 3.0 and 5.0.

Which of the following is not the correct yearly drift rate for the corresponding segment? a. In the traditional segment performance drifts by +0.7 and size by -0.7. b. In the low segment performance drifts by +0.5 and size by -0.5. c. In the high end segment performance drifts by +0.9 and size by -0.9. d. In the performance segment performance drifts by +1.0 and size by -0.7. e. In the size segment performance drifts by -0.7 and size by +1.0.

Description : Which of the following is not the correct yearly drift rate for the corresponding segment? a. In the traditional segment performance drifts by +0.7 and size by -0.7. b. In the low segment performance drifts by +0.5 ... size by -0.7. e. In the size segment performance drifts by -0.7 and size by +1.0.

Last Answer : e. In the size segment performance drifts by -0.7 and size by +1.0.