Which among the following is / are user / users of the outcome of the Marketing Research ?A.Consumers B.BusinessFirms C. Government D. Producers 1. Only A 2. Only A & B 3. A, B & D 4. All the above 5. None of these

Which among the following is / are user / users of the
outcome of the Marketing Research ?
A.Consumers
B.BusinessFirms
C. Government
D. Producers
1. Only A
2. Only A & B
3. A, B & D
4. All the above
5. None of these
by

1 Answer

Answer :

All the above
by

Related questions

Which among the following is/are user/users of the outcome of the Marketign Reserach ? A) Consumers B) Business Firms C) Government D) Producers 1. Only A 2. Only A & B 3. A, B & D 4. All the above 5. none of these

Description : Which among the following is/are user/users of the outcome of the Marketign Reserach ? A) Consumers B) Business Firms C) Government D) Producers 1. Only A 2. Only A & B 3. A, B & D 4. All the above 5. none of these

Last Answer : All the above

In a market, the kings are _____________________ 1. consumers 2. suppliers 3. producers 4. marketing personnel 5. none of these

Description : In a market, the kings are _____________________ 1. consumers 2. suppliers 3. producers 4. marketing personnel 5. none of these

Last Answer : consumers

Most, but not all, marketing channels have marketing intermediaries. A marketing intermediary, sometimes called a middleman 1. is always a wholesaler 2. links producers to other middlemen or the ultimate users of the products 3. always sells products to retailers 4. does not take title to products 5. none of these

Description : Most, but not all, marketing channels have marketing intermediaries. A marketing intermediary, sometimes called a middleman 1. is always a wholesaler 2. links producers to other middlemen or the ultimate ... always sells products to retailers 4. does not take title to products 5. none of these

Last Answer : links producers to other middlemen or the ultimate users of the products

Location is a unique feature of Mobile Marketing because ____________. A. It enables brands to hyper-target their customers. B. It allows you to customize the marketing messages to suit the needs of users of a particular location. C. It allows you to personalize your marketing messages to the mobile user in a particular location. D. You can run different campaigns based on the location of the mobile use

Description : Location is a unique feature of Mobile Marketing because ____________. A. It enables brands to hyper-target their customers. B. It allows you to customize the marketing messages to suit the needs ... particular location. D. You can run different campaigns based on the location of the mobile use

Last Answer : B. It allows you to customize the marketing messages to suit the needs of users of a particular location

Location is a unique feature of Mobile Marketing because ____________. A. It enables brands to hyper-target their customers. B. It allows you to customize the marketing messages to suit the needs of users of a particular location. C. It allows you to personalize your marketing messages to the mobile user in a particular location. D. You can run different campaigns based on the location of the mobile user.

Description : Location is a unique feature of Mobile Marketing because ____________. A. It enables brands to hyper-target their customers. B. It allows you to customize the marketing messages to suit the needs ... location. D. You can run different campaigns based on the location of the mobile user.

Last Answer : B. It allows you to customize the marketing messages to suit the needs of users of a particular location.

Nationally distributed consumer convenience products such as cigarettes are MOSt likely distributed through which of the following channels ? 1. Producers - Consumers 2. Producer - Agents - Wholesalers - Retailers - Consumers 3. Producer - Wholesalers - Consumers 4. Producer - Wholesalers - Retailers - Consumers 5. Producer - Industrial Distributor - Wholesalers - Retailers – Consumers

Description : Nationally distributed consumer convenience products such as cigarettes are MOSt likely distributed through which of the following channels ? 1. Producers - Consumers 2. Producer - Agents - ... Retailers - Consumers 5. Producer - Industrial Distributor - Wholesalers - Retailers - Consumers

Last Answer : Producer - Wholesalers - Retailers - Consumers

The primary purpose of a broker is to1. take title to a producer's goods before selling them to retailers or consumers 2. sell directly to the final consumer 3. supply products in the food industry by developing permanent, trusting relationships with buyers 4. sell delivery to producers 5. bring buyers and sellers together

Description : The primary purpose of a broker is to 1. take title to a producer's goods before selling them to retailers or consumers 2. sell directly to the final consumer 3. supply products in ... , trusting relationships with buyers 4. sell delivery to producers 5. bring buyers and sellers together

Last Answer : bring buyers and sellers together

This aims at influencing users who have begun their research on search engines, but not needed that they have visited a brand site. a)Contextual marketing b)Search retargeting c)Remarketing d)Both a&b Answer: b

Description : This aims at influencing users who have begun their research on search engines, but not needed that they have visited a brand site. a)Contextual marketing b)Search retargeting c)Remarketing d)Both a&b Answer: b

Last Answer : b)Search retargeting

Accessibility w.r.t understanding site user requirement should include  Number of visually impaired People  Number of users of less Popular Browsers  Both A & B  None of the Above

Description : Accessibility w.r.t understanding site user requirement should include  Number of visually impaired People  Number of users of less Popular Browsers  Both A & B  None of the Above

Last Answer : Both A & B

Relationships among channel members, i.e., producers, wholesalers and retailers, are usually 1. short-term commitments 2. long-term commitments 3. expensive resource commitments4. only minor commitments 5. none of these

Description : Relationships among channel members, i.e., producers, wholesalers and retailers, are usually 1. short-term commitments 2. long-term commitments 3. expensive resource commitments 4. only minor commitments 5. none of these

Last Answer : long-term commitments

The marketing channel of producer to retailer to consumer is MOST likely to be used by producers of which of the following products ? 1. Chewing gum 2. Tobacco 3. Cars 4. Hardware 5. Cream crackers

Description : The marketing channel of producer to retailer to consumer is MOST likely to be used by producers of which of the following products ? 1. Chewing gum 2. Tobacco 3. Cars 4. Hardware 5. Cream crackers

Last Answer : Cars

A channel of distribution is a group of individuals and organizations that 1. directs the flow of products from producers to customers 2. links producers to other marketing intermediaries 3. takes title to products and resells them 4. manages transportation and warehousing functions 5. none of these

Description : A channel of distribution is a group of individuals and organizations that 1. directs the flow of products from producers to customers 2. links producers to other marketing intermediaries 3. ... to products and resells them 4. manages transportation and warehousing functions 5. none of these

Last Answer : directs the flow of products from producers to customers

A 'Target Group' in Marketing means ______ 1. To whom the sales should be directed 2. A group of sellers 3. A group of buyers 4. A group of Producers 5. All the above

Description : A 'Target Group' in Marketing means ______ 1. To whom the sales should be directed 2. A group of sellers 3. A group of buyers 4. A group of Producers 5. All the above

Last Answer : To whom the sales should be directed

Wholesaling is best defined as 1. all transactions in which products are bought for resale, for making other products, or for general business operations 2. all transactions made at retail outlets only 3. all transactions in which purchases are for production of other goods only 4. all marketing activities necessary to expedite exchanges to ultimate consumers 5. none of these

Description : Wholesaling is best defined as 1. all transactions in which products are bought for resale, for making other products, or for general business operations 2. all transactions made at retail ... 4. all marketing activities necessary to expedite exchanges to ultimate consumers 5. none of these

Last Answer : all transactions in which products are bought for resale, for making other products, or for general business operations

Which of the following are advantage(s) of digital marketing over traditional marketing?  Digital marketing is not Performance oriented  Targeting of audience on the basis of user's interest is not possible in digital marketing  Both A & B  Neither of A & B

Description : Which of the following are advantage(s) of digital marketing over traditional marketing?  Digital marketing is not Performance oriented  Targeting of audience on the basis of user's interest is not possible in digital marketing  Both A & B  Neither of A & B

Last Answer :  Neither of A & B

Which of the following can be attributed as an Interactive Marketing Outcome  Shaping Attitudes  Delivering Content  Soliciting Response  All of the above

Description : Which of the following can be attributed as an Interactive Marketing Outcome  Shaping Attitudes  Delivering Content  Soliciting Response  All of the above

Last Answer :  All of the above

The user session can be identified by the __________. a. Authenticate users b. IP Address c. User Agent d. All of the above

Description : The user session can be identified by the __________. a. Authenticate users b. IP Address c. User Agent d. All of the above

Last Answer : d. All of the above

The focus of web analytics is to understand the? A. users of a site B. User behavior C. User activities D. All of the above

Description : The focus of web analytics is to understand the? A. users of a site B. User behavior C. User activities D. All of the above

Last Answer : D. All of the above

In order to identify the users, web analytics tools need to report on? A. user sessions B. Unique users C. Page Views D. All of the above

Description : In order to identify the users, web analytics tools need to report on? A. user sessions B. Unique users C. Page Views D. All of the above

Last Answer : A. user sessions

From the economic system’s point of view, the role of marketing intermediaries is to transform: A. raw products into finished products. B. consumer needs into producer needs. C. consumer needs and wants into product desires. D. assortments of products made by producers into the assortments wanted by consumers.

Description : From the economic system's point of view, the role of marketing intermediaries is to transform: A. raw products into finished products. B. consumer needs into producer needs. C. ... product desires. D. assortments of products made by producers into the assortments wanted by consumers.

Last Answer : D. assortments of products made by producers into the assortments wanted by consumers.

The concept that consumers will favor those products which offer maximum quality performance and features and asks for continuous product improvement is 1. Marketing concept 2. Product concept 3. Production concept 4. All the above 5. None of these

Description : The concept that consumers will favor those products which offer maximum quality performance and features and asks for continuous product improvement is 1. Marketing concept 2. Product concept 3. Production concept 4. All the above 5. None of these

Last Answer : Marketing concept

The aiming of advertising or selling at a specific group of consumers who all have similar characteristics 1. Same-people Marketing 2. Individual Marketing 3. Services Marketing 4. Industrial Marketing 5. Target Marketing

Description : The aiming of advertising or selling at a specific group of consumers who all have similar characteristics 1. Same-people Marketing 2. Individual Marketing 3. Services Marketing 4. Industrial Marketing 5. Target Marketing

Last Answer : Target Marketing

“Globalisation and greater competition among producers has been of advantage to consumers.” -SST 10th

Description : “Globalisation and greater competition among producers has been of advantage to consumers.” -SST 10th

Last Answer : Globalisation and competition among producers, an advantage to consumers: . Globalisation and greater competition among producers, both local and foreign producers have been of advantage to consumers. . ... several products. . They enjoy much higher standards of living that was possible earlier.

Globalisation and greater competition among producers has been of advantage to consumers.' Justify the statement with examples. -SST 10th

Description : Globalisation and greater competition among producers has been of advantage to consumers.' Justify the statement with examples. -SST 10th

Last Answer : Globalisation and greater competition within the market have been of advantage to the consumers, particularly the well-off sections in the urban areas. 1. The consumers now enjoy the improved ... the financial ability of the people, thus, contributing to the overall development of the consumers.

Globalisation and greater competition among producers has been advantageous consumers.' Support the statement with examples. -SST 10th

Description : Globalisation and greater competition among producers has been advantageous consumers.' Support the statement with examples. -SST 10th

Last Answer : Globalisation and greater competition have been advantageous to consumers: 1. The well-off sections of the society have access to highest international brands. For example, a person in India ... using regular clothes can get specialized like sports gear easily because of companies like Reebok.

‘Globalisation and competition among producers have been of advantage to the consumers.’ Give arguments in support of this statement. -SST 10th

Description : ‘Globalisation and competition among producers have been of advantage to the consumers.’ Give arguments in support of this statement. -SST 10th

Last Answer : (i) More choice for consumers : Globalisation and competition among producers has enabled the consumer to have a wide range of choice available in market. For example, ... improvement in information and communication technology like computers, internet, telephone including mobile phones etc.

“Globalisation and competition among producers has been of advantage to the consumers.” Give arguments in support of this statement. -SST 10th

Description : “Globalisation and competition among producers has been of advantage to the consumers.” Give arguments in support of this statement. -SST 10th

Last Answer : (i) There is greater choice available to the consumers in goods. (ii) The quality of goods has been improved. (iii) Prices of goods are lower. (iv) Consumers are now able to enjoy a better life.

Globalisation and greater competition among producers has been of advantage to consumers.” -SST 10th

Description : Globalisation and greater competition among producers has been of advantage to consumers.” -SST 10th

Last Answer : (i) Globalisation and competition among producers has enabled the consumer to have a wide range of choice available in market. For example, Chinese mobiles and Indian mobiles both ... in information and communication technology like computers, internet, telephone including mobile phones, etc.

“Globalisation and greater competition among producers has been advantageous to consumers.” -SST 10th

Description : “Globalisation and greater competition among producers has been advantageous to consumers.” -SST 10th

Last Answer : ' Globalisation and greater competition among producers has been advantageous to consumers: (i) Globalization and greater competition among producers both local and foreign has been of advantageous to consumers, ... in our markets is a recent phenomenon and has brought changes in lives of people.

Globalisation and competition among producers has been of advantages to the consumers -SST 10th

Description : Globalisation and competition among producers has been of advantages to the consumers -SST 10th

Last Answer : Indeed, Globalization and competition among producers has been and advantage to the consumers. This is because of the variety of products offered by various producers which acts as an advantage to the ... the prices of the goods tend to much be much lower in order to attract the consumers.

Which among the following is / are true about 'Brand Rejuvenation' ? 1. It adds value to an existing brand 2. It refocus the attention of consumer 3. It helps overcome the consumer's boredom 4. All of the above 5. None of the above

Description : Which among the following is / are true about 'Brand Rejuvenation' ? 1. It adds value to an existing brand 2. It refocus the attention of consumer 3. It helps overcome the consumer's boredom 4. All of the above 5. None of the above

Last Answer : All of the above

Most, but not all, marketing channels have marketing intermediaries. A marketing intermediary, sometimes called a middleman, A)is always a wholesaler. B)links producers to other middlemen or the ultimate users of the products. C)always sells products to retailers. D)does not take title to products.

Description : Most, but not all, marketing channels have marketing intermediaries. A marketing intermediary, sometimes called a middleman, A)is always a wholesaler. B)links producers to other middlemen or the ultimate users of the products. C)always sells products to retailers. D)does not take title to products.

Last Answer : B)links producers to other middlemen or the ultimate users of the products.

Which of the following doesn't define the correct roles and responsibilities of content marketing strategy? a. A strategy that tries to appeal and recall its target audience. b. A marketing strategy approach. c. Yet another name of social media marketing. d. A technique more focused on creating and distributing valuable as well as relevant content to its users/audiences.

Description : Which of the following doesn't define the correct roles and responsibilities of content marketing strategy? a. A strategy that tries to appeal and recall its target audience. b. A ... more focused on creating and distributing valuable as well as relevant content to its users/audiences.

Last Answer : c. Yet another name of social media marketing.

10-An end-user's email inbox is a personal space. With this in mind, what would it be important to consider with your email marketing messages? Choose one of the following: Exhibit: Mark one answer: Etiquette Preferences Language Grammar

Description : 10-An end-user's email inbox is a personal space. With this in mind, what would it be important to consider with your email marketing messages? Choose one of the following: Exhibit: Mark one answer: Etiquette Preferences Language Grammar

Last Answer : Etiquette

What is Value Added Tax (VAT)? (1) A simple, transparent, easy to pay tax imposed on consumers (2) A new initiative taken by the Government to increase the tax-burden of high income groups (3) A single tax that replaces State taxes like, surcharge, turnover tax, etc. (4) A new tax to be imposed on the producers of capital goods

Description : What is Value Added Tax (VAT)? (1) A simple, transparent, easy to pay tax imposed on consumers (2) A new initiative taken by the Government to increase the tax-burden of high income groups (3) A ... like, surcharge, turnover tax, etc. (4) A new tax to be imposed on the producers of capital goods

Last Answer : (3) A single tax that replaces State taxes like, surcharge, turnover tax, etc. Explanation: A value added tax (VAT) is a form of consumption tax. A VAT is like a sales tax in that ... under the single tax system based primarily or exclusively on one tax, typically chosen for its special properties.

What is Value Added Tax (VAT) ? (1) A simple, transparent, easy to pay tax imposed on consumers (2) A new initiative taken by the Government to increase the tax-burden of high income groups (3) A single tax that replaces State taxes like, surcharge, turnover tax, etc. (4) A new tax to be imposed on the producers of capital goods

Description : What is Value Added Tax (VAT) ? (1) A simple, transparent, easy to pay tax imposed on consumers (2) A new initiative taken by the Government to increase the tax-burden of high income groups (3) A ... like, surcharge, turnover tax, etc. (4) A new tax to be imposed on the producers of capital goods 

Last Answer : A single tax that replaces State taxes like, surcharge, turnover tax, etc. 

……….. is the measurement and analysis of data to inform an understanding of user behavior across web pages. 1. Web analytics 2. Data analytics 3. Marketing Analytics 4. Media analytics

Description : ……….. is the measurement and analysis of data to inform an understanding of user behavior across web pages. 1. Web analytics 2. Data analytics 3. Marketing Analytics 4. Media analytics

Last Answer : Web analytics

The affinity audience can be defined as __________. a. A user similar to that of your remarketing list b. A marketing user who is willing to make a purchase c. A user showing a continuous interest in the matter d. A user similar to that of your customer list

Description : The affinity audience can be defined as __________. a. A user similar to that of your remarketing list b. A marketing user who is willing to make a purchase c. A user showing a continuous interest in the matter d. A user similar to that of your customer list

Last Answer : c. A user showing a continuous interest in the matter

Which are the two central pillars of business success for Conversion Optimization to succeed? A. Customer Focus and Continuous Improvement B. Continuous Improvement and Marketing C. Marketing and Customer Focus D. User Experience and Sales

Description : Which are the two central pillars of business success for Conversion Optimization to succeed? A. Customer Focus and Continuous Improvement B. Continuous Improvement and Marketing C. Marketing and Customer Focus D. User Experience and Sales

Last Answer : A. Customer Focus and Continuous Improvement

This is a term for the number of times that user click on links in a message or on a website : it is much higher for legitimate marketing emails that for spam. A. personalization B. spamming C. CTR D. spoofing

Description : This is a term for the number of times that user click on links in a message or on a website : it is much higher for legitimate marketing emails that for spam. A. personalization B. spamming C. CTR D. spoofing

Last Answer : C. CTR

If marketing is done effectively which of the following is not required ? 1. Advertisement 2. Publicity 3. Market Research 4. Market Segmentation 5. None of these

Description : If marketing is done effectively which of the following is not required ? 1. Advertisement 2. Publicity 3. Market Research 4. Market Segmentation 5. None of these

Last Answer : Publicity

Market Research is needed for ? 1. Checking the market area 2. Checking the right product to be sold 3. Making proper marketing decisions 4. Deciding right time to sell 5. All of these

Description : Market Research is needed for ? 1. Checking the market area 2. Checking the right product to be sold 3. Making proper marketing decisions 4. Deciding right time to sell 5. All of these

Last Answer : All of these

When very little is known about the problem being examined, which type of marketing research is done ? 1. Exploratory Research 2. Descriptive Research 3. Casual Research 4. Predictive Research 5. None of these

Description : When very little is known about the problem being examined, which type of marketing research is done ? 1. Exploratory Research 2. Descriptive Research 3. Casual Research 4. Predictive Research 5. None of these

Last Answer : Exploratory Research

Marketing research data is gathered by 1. Observation 2. In-depth interviews 3. Control experiment 4. All of the above 5. None of these

Description : Marketing research data is gathered by 1. Observation 2. In-depth interviews 3. Control experiment 4. All of the above 5. None of these

Last Answer : All of the above

To make proper marketing decisions we need to be done ____________ 1. Market research 2. Financial product 3. Targeted marketing 4. Publicity 5. None of these

Description : To make proper marketing decisions we need to be done ____________ 1. Market research 2. Financial product 3. Targeted marketing 4. Publicity 5. None of these

Last Answer : Market research

The functions of distribution channel do not include __ 1. Gathering and providing market information 2. Marketing research 3. Assisting the consumer in understanding and using the goods 4. Promoting the sales of goods 5. none of these

Description : The functions of distribution channel do not include __ 1. Gathering and providing market information 2. Marketing research 3. Assisting the consumer in understanding and using the goods 4. Promoting the sales of goods 5. none of these

Last Answer : Marketing research

If marketing is done effectively which of the following is not requried ? 1. Advertisement 2. Publicity 3. Market Research 4. Market Segmentation 5. None of these

Description : If marketing is done effectively which of the following is not requried ? 1. Advertisement 2. Publicity 3. Market Research 4. Market Segmentation 5. None of these

Last Answer : Publicity

Market Research is needed for 1. checking the market area 2. checking the right product to be sold 3. making proper marketing decisions 4. deciding right time to sell 5. all of these

Description : Market Research is needed for 1. checking the market area 2. checking the right product to be sold 3. making proper marketing decisions 4. deciding right time to sell 5. all of these

Last Answer : making proper marketing decisions

The members of a venture team come from ? 1. the marketing department 2. the research and development department 3. the production and finance departments 4. different functional areas of an organization 5. none of thes

Description : The members of a venture team come from ? 1. the marketing department 2. the research and development department 3. the production and finance departments 4. different functional areas of an organization 5. none of these

Last Answer : different functional areas of an organization

If marketing research shows that an aggregate of people do not desire a particular product, the people in the aggregate : 1. are a market for the product 2. do not have the ability to purchase the product 3. do not have the authority to purchase the product 4. are not market for the product 5. are a market but will not purchase the product

Description : If marketing research shows that an aggregate of people do not desire a particular product, the people in the aggregate : 1. are a market for the product 2. do not have the ability to purchase the ... product 4. are not market for the product 5. are a market but will not purchase the product

Last Answer : are not market for the product