“The consumer movement arose out of dissatisfaction of the consumers” -SST 10th

“The consumer movement arose out of dissatisfaction of the consumers” -SST 10th
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The Consumer movement arose out of dissatisfaction of the consumers”: . As many unfair practices were being indulged in by the sellers. . There was no legal system available to the consumers to protect them from exploitation in the market place. . In India, the consumer movement as a “Social Force” originated with the necessity of protecting and promoting the interest of consumers against unethical and unfair trade practices. . Rampant Food shortage, hoardings black marketing, adulteration of food and edible oil gave birth to the consumer movement in an organized form in the 1960’s.
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