Why do we call it "raising awareness" in reference to certain things?

1 Answer

Answer :

answer:I think of it as raising the topic to get more people talking about it. A conversation starter promoting a good end. People see a ribbon, a bra color et al, and they start talking about it by sharing personal stories or research. The more people talk/think about something the more likely they are to donate money, volunteer or even vote on certain topics. To me, that’s what they mean by raising awareness- not just of the problem, but of the solutions as well.

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