What is meant by focused differentiation?
A. Providing a high perceived value service or product to a selected market
segment that justifies a substantial price premium
B. Simultaneously seeking to achieve differentiation and a price lower than
that of competitors
C. Concentrating on a particular feature of a product or service to achieve
differentiation
D. Concentrating on differentiation as the primary means of achieving
competitive advantage

1 Answer

Answer :

Providing a high perceived value service or product to a selected market
segment that justifies a substantial price premium

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