If marketers in an organisation set prices to recover research and development expenses and establish a premium quality image for its product, they have in mind which type of pricing objective? A)Survival B)Return on investment C)Market share D)Product quality E)Cash flow

If marketers in an organisation set prices to recover research and development expenses
and establish a premium quality image for its product, they have in mind which type of
pricing objective?
A)Survival
B)Return on investment
C)Market share
D)Product quality
E)Cash flow
by

1 Answer

Answer :

D)Product quality
by

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