Description : or a given spray sample: A. The volume median diameter (VMD) is equal to number median diameter (NMD). B. The VMD is less than the NMD. C. The VMD is larger than the NMD. D. None of the above.
Last Answer : C. The VMD is larger than the NMD.
Description : The spray bottle for Windowlene glass cleaner could be considered a secondary-use package because A)its shape is ideal for multiple-unit packaging. B)glass cleaner works on chrome as well as glass. C)customers can reuse it for other purposes.
Last Answer : C)customers can reuse it for other purposes.
Description : As Bob and Sarah Wallace meet with the account representative at Midland Bank, they are shown a sample of what their monthly statement will look like. Providing such sample documents allows Midland ... to which one of the following qualities? A) experience B)credence C)search D)perishability
Last Answer : C)search
Description : The test-marketing stage: A)is an extension of the screening stage B)should come immediately after business analysis C)ensures that the product will not fail D)is a sample launching of the entire marketing mix
Last Answer : D)is a sample launching of the entire marketing mix
Description : When a population is divided into distinct groups based on some particular characteristic and a probability sample is taken from each group, this exemplifies: A)area sampling B)quota sampling C)stratified sampling D)cluster sampling E)simple random sampling
Last Answer : D)cluster sampling
Description : Which sampling design gives every member of the population an equal chance of appearing in the sample? A)area sampling B)random sampling C)quota sampling D)stratified sampling E)total population sampling
Last Answer : B)random sampling
Description : Pat Robertson is running for Parliament in the General Election. She needs to know the intended choices of the voters and will undertake a survey. All the voters on the Electoral Register in her ... would be the study's: A)sample B)dependent variable C)population D)independent variable
Last Answer : C)population
Description : The University Book Shop selects 200 of its more than 8,000 customers to participate in a study on service quality in the shop. The Book Shop has established a ________ for use in its research: A)population B)field setting C)dependent grouping D)sample E)experiment
Last Answer : D)sample
Description : In which of the following techniques the sample is kept below triple point? (A) Lyophilization (B) Spray drying (C) Spray congealing (D) Centrifugation
Last Answer : (A) Lyophilization
Description : In flame atomizer the sample is converted into fine spray by (A) burner (B) fuel (C) nebulizer (D) none of these
Last Answer : In flame atomizer the sample is converted into fine spray by nebulizer.
Description : The __________ is sometimes considered to be the most important part of a marketing plan because it is often given to people outside the firm. A)SWOT analysis B)market analysis C)mission statement D)marketing strategy E)executive summary
Last Answer : E)executive summary
Description : What type of discount is given to a purchaser for performing activities such as transporting, storing, and selling? A)Quantity discount B)Cash discount C)Geographic discount D)Service discount E)Trade discount
Last Answer : E)Trade discount
Description : George Prakash has a group of farmers who provide him with a regular supply of fresh vegetables. He picks up their produce and has a regular route of grocers and restaurants who inspect and purchase ... operation is which type of wholesaler? A)Drop shipper B)Limited-line C)Truck D)Cash-and-carry
Last Answer : C)Truck
Description : __________ is the value of the benefit that is given up by selecting one alternative rather than another. A)Benefit loss B)Opportunity cost C)Privileged cost D)Selection cost E)Exchange loss
Last Answer : B)Opportunity cost
Description : Nestle develops a scale to measure young adults' attitudes toward snacking. There is concern that if the questions were given to the same person several times they would produce different answers, Nestle is concerned about the scale's A)validity B)capacity C)dependability D)reliability
Last Answer : D)reliability
Description : nelastic demand in industrial markets refers to a situation where A)demand for a given product fluctuates very little over time. B)price increases or decreases will not significantly alter demand for a ... for another product. E)supply for a given product cannot keep up with the demand for it.
Last Answer : )price increases or decreases will not significantly alter demand for a given product.
Description : Marketing plans that cover a period of more than 5 years are A)long -range plans. B)short -range plans. C)medium -range plans. D)average -range plans. E)normal -range plans.
Last Answer : A)long -range plans
Description : 15) A retailer of Brandy dog food prices at 75 pence a can of dog food. It cost the retailer 60 pence. What is the markup as a percentage of cost? A)8 percent B)25 percent C)20 percent D)12.5 percent
Last Answer : B)25 percent
Description : Which one of the following is a dichotomous question? A)What is your opinion of the new Bic Shaver? B)Rate the new Bic Shaver on a scale of 1 to 5 C)How often do you shave? D)Do you use a shaver? Yes ___ No___ E)How you rate disposable shavers? Good ___ Fair ___ Bad___
Last Answer : D)Do you use a shaver? Yes ___ No___
Description : Amount of Alachlor 50% EC for spray ing 12 ha maize field (given the dose 1.5 kg ai/ha) a). 36 kg b). 18 kg c). 54 kg d).12 kg
Last Answer : a). 36 kg
Description : Test planning should begin A. At the same time that requirement definitions begins B. When building starts C. When code build is complete D. After shipping the first version
Last Answer : A. At the same time that requirement definitions begins
Description : . At the Melting Moments, an ice cream parlour, customers place their orders, watch their ice- cream sundaes being prepared, and then quickly eat the sundaes in the store before the ice cream ... known as A. Inseparability B. Intangibility C. Heterogeneity D. Perishability E. Dependency
Last Answer : D. Perishability
Description : Sigma-Sunco has decided to introduce its new sunscreen eye drops in a limited market consisting of only two cities and closely monitor the reactions of potential customers to the product and marketing program. ... analysis B. Use test C. Concept test D. Test marketing E. Laboratory test.
Last Answer : D. Test marketing
Description : When a company distributes its products through a channel structure that includes one or more resellers, this is known as ________. A. indirect marketing B. direct marketing C. multi-level marketing D. integrated marketing
Last Answer : B. direct marketing
Description : The way in which the product is delivered to meet the customer’s need refers to: - A. New product concepts B. Selling C. Advertising D. Place or distribution decisions
Last Answer : D. Place or distribution decisions
Description : Newsletters, catalogues, and invitations to organization-sponsored events are most closely associated with the marketing mix activity of: A. Pricing B. Distribution C. Product development D. Promotion
Last Answer : D. Promotion
Description : The term "marketing mix" describes: A. A composite analysis of all environmental factors inside and outside the fir B. A series of business decisions that aid in selling a product ... strengths and its business weaknesses D. A blending of four strategic elements to satisfy specific target markets
Last Answer : D. A blending of four strategic elements to satisfy specific target markets
Description : Property of the company belongs to: A. Company B. Shareholders C. Members D. Promoters
Last Answer : B. Shareholders
Description : ____________ is termed as consideration in a contract of sale: A. Exchange money B. Barter money C. Price D. Reward
Last Answer : C. Price
Description : A beam of white light is passed through a diffraction grating and the resulting spectrum is allowed to fall on a screen. Which one of the following is the color of light that undergoes the greatest deviation from its original direction? Is it: A. Red B. yellow C. Blue D. violet Engineering
Last Answer : A. Red
Description : A color with a wavelength longer than that of yellow is: A. Red B. Blue C. Violet D. Green
Description : Cash equivalent are usually of short term but highly -----------------investments a) liquid b) Fixed c) Changed d) None of these
Last Answer : a) liquid
Description : Which of these about a dictionary is false? a) The values of a dictionary can be accessed using keys b) The keys of a dictionary can be accessed using values c) Dictionaries aren’t ordered d) Dictionaries are mutable
Last Answer : b) The keys of a dictionary can be accessed using values
Description : nstrument used for measuring the depth & width of ploughing : A. penetrometer B. width meter C. depth meter D. width and depth meter
Last Answer : A. penetrometer
Description : In a theodolite a condition arising when the image formed by the objective is not in the plane of cross hairs is known as (a) Parallax* (b) Out of sight (c) Out of place (d) Transiting
Last Answer : (a) Parallax*
Description : In a theodolite the line passing through the intersection of the horizontal and vertical cross hairs and the optical centre of the object glass and its continuation, is known as (a) Horizontal axis (b) Vertical axis (c) Line of collination (d) Line of sight (e) Either of c or d above*
Last Answer : e) Either of c or d above*
Description : The high density of soil placed in a fill is desired in order to a) Increase its shear resistance* b) Reduce its shear resistance c) Promote future settlements d) Decrease percolation through the fill.
Last Answer : a) Increase its shear resistance*
Description : From fatigue considerations, bridges are designed for -- a) 2 million cycles b) 1 million cycle c) 10 million cycles* d) 3 million cycles
Last Answer : c) 10 million cycles*
Description : The temporary girders are generally required for the bridge works a) on traffic condition* b) under mega block c) in cut and open method d) in new route
Last Answer : a) on traffic condition*
Description : The CRS sanction is required in the ROB project for construction of a) Approach spans b) Laying road c) Railway spans d) none
Last Answer : c) Railway span
Description : Any deviations from the Schedule of dimensions will require prior sanction of ………. (a) Zonal Rly (b) Rly Board* (c) CRS (d) All of them
Last Answer : (b) Rly Board*
Description : Indicate which of the statement is incorrect with regard to coning of Wheels a)coning of wheels help the vehicle to negotiate a curve smoothly b) It helps in smooth riding c) It increases ... enables the outer wheel of vehicle to take a longer distance e) it restricts the swaying of vehicles
Last Answer : c) It increases wear and Tear of wheel flanges*
Description : Which of the following statements about social responsibility is FALSE? Social responsibility : A)can be viewed as a contract with society B)is a company's obligation to maximise its positive ... on society C)is a vital factor in marketing strategy decisions D)relates to individual decisions.
Last Answer : D)relates to individual decisions.
Description : All of the following are social responsibility issues related to the environment, or green marketing, EXCEPT; A)water pollution. B)air pollution. C)conservation. D)land pollution. E)safety and health.
Last Answer : E)safety and health.
Description : If Happy Bags expresses concern that its products are having too great an impact on the pollution of ground water under landfills, this concern is directly related to the firm's: A)social responsibility. B)marketing orientation. C)profitability. D)ethics. E)distribution system.
Last Answer : A)social responsibility.
Description : ----- refers to the development, pricing, promotion and distribution of products that do not harm the environment. A)Marketing ethics B)Social responsibility C)Environmental marketing D)Green marketing
Last Answer : D)Green marketing
Description : Which one of the following would be consistent with Johnson Chemicals' understanding of the "bad apple" concept of improving the ethical conduct of salespeople? A)Publishing ethical ... B)Firing unethical salespeople C)Retraining unethical salespeople D)Using customers to review ethical guidelines
Last Answer : B)Firing unethical salespeople
Description : Which one of the following activities will NOT help improve the ethical behaviour of a marketing firm? A)Help employees become aware of and sensitive toward ethical issues B)Redesign the company's culture ... tactics D)Establish and enforce a code of ethics E)Eliminate "bad apples" in the firm
Last Answer : C)Reward employees who use questionable business tactics
Description : If Tyreco failed to inform consumers that there were design problems with the firm's tyres, it would have been engaged in unethical behaviour relating to which one of the following marketing issue areas? A)Promotion B)Distribution C)Organisational relationships D)Product E)Pricing
Last Answer : D)Product
Description : Sandra, a new salesperson for Brenham Foods calls in an order for twice the amount of merchandise that Corner Market requested because she knows that it will increase her sales and will not ... in ethical decision making. A)opportunity B)exposure C)significant others D)peers E)external rewards
Last Answer : A)opportunity