Which of these statements about In-app messaging is false? 1. In-app messages should not
look an ad 2. In-app messages can be both promotional and functional 3. In-app creative should
be personalized for different user segments 4. In-app messages can only contain one call-toaction
look an ad 2. In-app messages can be both promotional and functional 3. In-app creative should
be personalized for different user segments 4. In-app messages can only contain one call-toaction