In the AIDAS theory of selling, 'D' stands for 1. Determinants 2. Demand 3. Desire 4. Development 5. None of these

In the AIDAS theory of selling, 'D' stands for
1. Determinants
2. Demand
3. Desire
4. Development
5. None of these
by

1 Answer

Answer :

Desire
by

Related questions

In the AIDAS theory of selling 'D' stands for 1. Determinants 2. Demand 3. Desire 4. Development 5. None of these

Description : In the AIDAS theory of selling 'D' stands for 1. Determinants 2. Demand 3. Desire 4. Development 5. None of these

Last Answer : Desire

Which of the following stages is not included in AIDAS theory? A. Gaining interest B. Evaluation C. Securing attention D. Inducing action E. Building satisfaction.

Description : Which of the following stages is not included in AIDAS theory? A. Gaining interest B. Evaluation C. Securing attention D. Inducing action E. Building satisfaction.

Last Answer : B. Evaluation

SWOT Stands for ______________ 1. Strength, Weakness, Opportunities and Threats 2. Selling, Willing, Opening and Treating 3. Sales, Winning, Opportunity and Team 4. Sales, Weakness, Opportunity and Team 5. None of these

Description : SWOT Stands for ______________ 1. Strength, Weakness, Opportunities and Threats 2. Selling, Willing, Opening and Treating 3. Sales, Winning, Opportunity and Team 4. Sales, Weakness, Opportunity and Team 5. None of these

Last Answer : Strength, Weakness, Opportunities and Threats

Walton Food Products decided to use agents to reach industrial accounts several years ago. Logically, this decision was based on which one of the following? A)Steady demand for the firm's products B)Walton's desire to stay close to its customers C)Walton's desire to reduce selling costs D)The willingness of agents to provide market information

Description : Walton Food Products decided to use agents to reach industrial accounts several years ago. Logically, this decision was based on which one of the following? A)Steady demand for the firm's ... C)Walton's desire to reduce selling costs D)The willingness of agents to provide market information

Last Answer : C)Walton's desire to reduce selling costs

What is the factors that affect determinants of price elasticity of demand?

Description : What is the factors that affect determinants of price elasticity of demand?

Last Answer : Need answer

If marketing research shows that an aggregate of people do not desire a particular product, the people in the aggregate : 1. are a market for the product 2. do not have the ability to purchase the product 3. do not have the authority to purchase the product 4. are not market for the product 5. are a market but will not purchase the product

Description : If marketing research shows that an aggregate of people do not desire a particular product, the people in the aggregate : 1. are a market for the product 2. do not have the ability to purchase the ... product 4. are not market for the product 5. are a market but will not purchase the product

Last Answer : are not market for the product

Cross Selling means ? 1. Identifying customer needs 2. matching the products to customer needs 3. convincing the customers of product benefits 4. responding to questions and objections of customers 5. all of these

Description : Cross Selling means ? 1. Identifying customer needs 2. matching the products to customer needs 3. convincing the customers of product benefits 4. responding to questions and objections of customers 5. all of these

Last Answer : all of these

Expand RTGS ? 1. Real Time Gross Settlement 2. Real Time Group Selling 3. Retailers Trade Group Selling 4. Reliance Technology Group Sellers 5. None of these

Description : Expand RTGS ? 1. Real Time Gross Settlement 2. Real Time Group Selling 3. Retailers Trade Group Selling 4. Reliance Technology Group Sellers 5. None of these

Last Answer : Real Time Gross Settlement

Arrange the following Steps of selling process in a proper order in order to help the sales man ? o I. Approach o II. Presentation and demonstration o III. Prospecting and qualifying o IV. Closing sales and follow-up o V. Handling objectives 1. II, III, I, V, IV 2. I, II, III, IV, V 3. I, II, V, III, IV 4. II, I, III, V, IV 5. None of these

Description : Arrange the following Steps of selling process in a proper order in order to help the sales man ? o I. Approach o II. Presentation and demonstration o III. Prospecting and qualifying o IV. Closing sales and follow-up o V. ... 3. I, II, V, III, IV 4. II, I, III, V, IV 5. None of these

Last Answer : I, II, III, IV, V

In a selling process in today's world 1. Only standard products are sold 2. No customization required 3. The seller need not have product knowledge 4. the seller should aim at customer satisfaction 5. only quantum of sales matters

Description : In a selling process in today's world 1. Only standard products are sold 2. No customization required 3. The seller need not have product knowledge 4. the seller should aim at customer satisfaction 5. only quantum of sales matters

Last Answer : the seller should aim at customer satisfaction

All marketing activities that attempt to stimulate quick buyer action or immediate sales of a product are known as 1. Sponsorship 2. Advertising 3. Personal Selling 4. Sales Promotion 5. None of these

Description : All marketing activities that attempt to stimulate quick buyer action or immediate sales of a product are known as 1. Sponsorship 2. Advertising 3. Personal Selling 4. Sales Promotion 5. None of these

Last Answer : Sales Promotion

Which of the following is not correct with regard to marketing ? 1. Marketing is a Management Function 2. Marketing is a Philosophy 3. Marketing is not related to Business Activity alone 4. Marketing means selling 5. Objective of Marketing is to achieve customer satisfaction

Description : Which of the following is not correct with regard to marketing ? 1. Marketing is a Management Function 2. Marketing is a Philosophy 3. Marketing is not related to Business Activity alone 4. Marketing means selling 5. Objective of Marketing is to achieve customer satisfaction

Last Answer : Marketing means selling

Gross profit is equal to 1. selling price minus purchase price 2. selling price minus purchase price plus depreciation 3. depreciation plus unsold stock minus purchase price 4. purchase price minus production cost 5. None of these

Description : Gross profit is equal to 1. selling price minus purchase price 2. selling price minus purchase price plus depreciation 3. depreciation plus unsold stock minus purchase price 4. purchase price minus production cost 5. None of these

Last Answer : selling price minus purchase price

Marketing effort includes ____________ 1. Level of the budgeted expenses 2. Trading 3. Financing 4. Selling 5. All of these

Description : Marketing effort includes ____________ 1. Level of the budgeted expenses 2. Trading 3. Financing 4. Selling 5. All of these

Last Answer : Level of the budgeted expenses

Selling lays emphasis on the _________________ whereas marketing on _______________ 1. Product, Customer wants 2. Production, Customer Wants 3. Production, Product 4. Product, Cost 5. None of these

Description : Selling lays emphasis on the _________________ whereas marketing on _______________ 1. Product, Customer wants 2. Production, Customer Wants 3. Production, Product 4. Product, Cost 5. None of these

Last Answer : Product, Customer wants

The aiming of advertising or selling at a specific group of consumers who all have similar characteristics 1. Same-people Marketing 2. Individual Marketing 3. Services Marketing 4. Industrial Marketing 5. Target Marketing

Description : The aiming of advertising or selling at a specific group of consumers who all have similar characteristics 1. Same-people Marketing 2. Individual Marketing 3. Services Marketing 4. Industrial Marketing 5. Target Marketing

Last Answer : Target Marketing

Underwriting in terms of shares means 1. Agreeing to purchase shortfall of shares in a company in case of undersubscription 2. Selling shares at a discount 3. Purchasing property at less than market price 4. a and b 5. None of these

Description : Underwriting in terms of shares means 1. Agreeing to purchase shortfall of shares in a company in case of undersubscription 2. Selling shares at a discount 3. Purchasing property at less than market price 4. a and b 5. None of these

Last Answer : Agreeing to purchase shortfall of shares in a company in case of undersubscription

Which of the following characteristics is not associated with wholesalers ? 1. Assembly 2. Distribution to retailers 3. Selling to consumers 4. Grading 5. None of these

Description : Which of the following characteristics is not associated with wholesalers ? 1. Assembly 2. Distribution to retailers 3. Selling to consumers 4. Grading 5. None of these

Last Answer : Selling to consumers

Difference between marketing and selling is ________ a) Marketing focus on customer and selling focus on seller b) Marketing practices integrated approach and selling practices fragmented approach c) Marketing converts customer's need into product and selling converts product into cash d) Marketing makes profits through customer satisfaction, selling makes profits through sales volume 1. only a 2. a, b and d 3. b and d 4. all a, b, c and d 5. None of these

Description : Difference between marketing and selling is ________ a) Marketing focus on customer and selling focus on seller b) Marketing practices integrated approach and selling practices fragmented approach c) Marketing converts customer's need into ... 3. b and d 4. all a, b, c and d 5. None of these

Last Answer : all a, b, c and d

Process or methodology used to learn more about customers' needs and behaviors is ? 1. Selling process 2. Customer relationship management 3. Believing in customer 4. Customer facing 5. None of these

Description : Process or methodology used to learn more about customers' needs and behaviors is ? 1. Selling process 2. Customer relationship management 3. Believing in customer 4. Customer facing 5. None of these

Last Answer : Customer relationship management

The primary advantage of automatic vending as a form of retailing is that : 1. it provides continuous service to customers 2. it eliminates the need for sales personnel 3. vending machines require little maintenance 4. it offers low cost, personal method of selling 5. none of these

Description : The primary advantage of automatic vending as a form of retailing is that : 1. it provides continuous service to customers 2. it eliminates the need for sales personnel 3. vending machines require little maintenance 4. it offers low cost, personal method of selling 5. none of these

Last Answer : it eliminates the need for sales personnel

There are four major characteristics of personal selling. Which of the following is not one of these characteristics ? 1. Cost 2. Cultivation 3. Personality 4. Precision 5. Impact

Description : There are four major characteristics of personal selling. Which of the following is not one of these characteristics ? 1. Cost 2. Cultivation 3. Personality 4. Precision 5. Impact

Last Answer : Personality

Personal selling can be defined as which of the following ? 1. People communication 2. Inter-connective communication 3. Local communication 4. Interpersonal communication 5. Direct communication

Description : Personal selling can be defined as which of the following ? 1. People communication 2. Inter-connective communication 3. Local communication 4. Interpersonal communication 5. Direct communication

Last Answer : Interpersonal communication

Which one of the promotion elements is probably the most powerful for services ? 1. publicity 2. advertising 3. personal selling 4. sales promotion 5. none of these

Description : Which one of the promotion elements is probably the most powerful for services ? 1. publicity 2. advertising 3. personal selling 4. sales promotion 5. none of these

Last Answer : personal selling

Cross selling means 1. Identifying customer needs 2. matching the products to customer needs 3. convincing the customers of product benefits 4. responding to questions and objections of customers 5. none of these

Description : Cross selling means 1. Identifying customer needs 2. matching the products to customer needs 3. convincing the customers of product benefits 4. responding to questions and objections of customers 5. none of these

Last Answer : none of these

Sales promotion is best defined as a(n) 1. activity and / or material used as a direct inducement to resellers, salespersons, or consumers 2. advertising and publicity campaign 3. cyclical activity aimed at producing short-run effects on sales 4. activity and/or material used in personal selling 5. none of these

Description : Sales promotion is best defined as a(n) 1. activity and / or material used as a direct inducement to resellers, salespersons, or consumers 2. advertising and publicity campaign 3. cyclical activity ... effects on sales 4. activity and/or material used in personal selling 5. none of these

Last Answer : activity and / or material used as a direct inducement to resellers, salespersons, or consumers

The main reason for establishing sales territories to 1. secure optimum market coverage 2. reduce selling expenses 3. facilitate planning and control of selling operations 4. improve sales force performance and morale 5. none of these

Description : The main reason for establishing sales territories to 1. secure optimum market coverage 2. reduce selling expenses 3. facilitate planning and control of selling operations 4. improve sales force performance and morale 5. none of these

Last Answer : secure optimum market coverage

The first step in the selling process is 1. preapproach 2. approaching the customer 3. making the presentation 4. overcoming objections 5. prospecting

Description : The first step in the selling process is 1. preapproach 2. approaching the customer 3. making the presentation 4. overcoming objections 5. prospecting

Last Answer : prospecting

The final stage of the selling process is the 1. closing 2. trial close 3. presentation 4. follow-up 5. overcoming of objection

Description : The final stage of the selling process is the 1. closing 2. trial close 3. presentation 4. follow-up 5. overcoming of objection

Last Answer : follow-up

Personal selling tries to achieve three general goals : finding prospects, convincing prospects to buy, and 1. monitoring new products being developed 2. being aware of competitors' sales activities 3. depending on one-sale customers 4. avoiding repeat sales 5. keeping customers satisfied

Description : Personal selling tries to achieve three general goals : finding prospects, convincing prospects to buy, and 1. monitoring new products being developed 2. being aware of competitors' sales activities 3. depending on one-sale customers 4. avoiding repeat sales 5. keeping customers satisfied

Last Answer : keeping customers satisfied

___________ is a broad set of communication activities used to create and maintain favorable relations between the organization and public 1. advertising 2. selling 3. a press strategy 4. public relations 5. publicity

Description : ___________ is a broad set of communication activities used to create and maintain favorable relations between the organization and public 1. advertising 2. selling 3. a press strategy 4. public relations 5. publicity

Last Answer : public relations

t an organization, its products, or both, that is transmitted through a mass medium at no charge. 1. advertising 2. publicity3. public relations 4. sales promotion 5. personal selling

Description : t an organization, its products, or both, that is transmitted through a mass medium at no charge. 1. advertising 2. publicity 3. public relations 4. sales promotion 5. personal selling

Last Answer : publicity

Which one of the following is NOT a form of direct marketing ? 1. catalog retailing 2. telemarketing 3. personal selling 4. direct mail 5. none of these

Description : Which one of the following is NOT a form of direct marketing ? 1. catalog retailing 2. telemarketing 3. personal selling 4. direct mail 5. none of these

Last Answer : personal selling

Which among the following is not a function of marketing channel ? 1. Buying 2. Selling 3. Producing 4. Promoting 5. none of these

Description : Which among the following is not a function of marketing channel ? 1. Buying 2. Selling 3. Producing 4. Promoting 5. none of these

Last Answer : Producing

The primary purpose of a broker is to1. take title to a producer's goods before selling them to retailers or consumers 2. sell directly to the final consumer 3. supply products in the food industry by developing permanent, trusting relationships with buyers 4. sell delivery to producers 5. bring buyers and sellers together

Description : The primary purpose of a broker is to 1. take title to a producer's goods before selling them to retailers or consumers 2. sell directly to the final consumer 3. supply products in ... , trusting relationships with buyers 4. sell delivery to producers 5. bring buyers and sellers together

Last Answer : bring buyers and sellers together

The main reason a manufacturer may try to prohibit intermediaries from selling its products outside designated sales territories is to 1. tighten its control over distribution of its products 2. discourage competition from other manufacturers 3. incorporate selective distribution 4. contain costs 5. none of these

Description : The main reason a manufacturer may try to prohibit intermediaries from selling its products outside designated sales territories is to 1. tighten its control over distribution of its products 2. ... other manufacturers 3. incorporate selective distribution 4. contain costs 5. none of these

Last Answer : tighten its control over distribution of its products

In a selling process in today's world ______________ 1. only standard products are sold 2. no customization required 3. the seller need not have product knowledge 4. the seller should aim at customer satisfaction 5. only quantum of sales matters

Description : In a selling process in today's world ______________ 1. only standard products are sold 2. no customization required 3. the seller need not have product knowledge 4. the seller should aim at customer satisfaction 5. only quantum of sales matters

Last Answer : the seller should aim at customer satisfaction

Peter Drucker noted the relationship between selling and marketing in the following terms : 1. Marketing is a subsidiary component of selling 2. The aim of marketing is to make selling superfluous 3. The aim of selling is to make marketing superfluous 4. Selling 5. All of the above

Description : Peter Drucker noted the relationship between selling and marketing in the following terms : 1. Marketing is a subsidiary component of selling 2. The aim of marketing is to make selling superfluous 3. The aim of selling is to make marketing superfluous 4. Selling 5. All of the above

Last Answer : The aim of marketing is to make selling superfluous

An attribute of a product that is desired by customers in a target marekt and which competing products cannot match is termed ________________ 1. a strength 2. a differential advantage 3. a selling point 4. a benefit 5. none of these

Description : An attribute of a product that is desired by customers in a target marekt and which competing products cannot match is termed ________________ 1. a strength 2. a differential advantage 3. a selling point 4. a benefit 5. none of these

Last Answer : a differential advantage

Which of the following is the best definition of value ? 1. a technical measure of a company's selling price relative to its production costs 2. a measure of the mark-up charged by companies 3. the lowest prices available to consumers 4. the best price available for customer meeting his expectations 5. the ratio of benefits to costs available to buyers

Description : Which of the following is the best definition of value ? 1. a technical measure of a company's selling price relative to its production costs 2. a measure of the mark-up charged by ... price available for customer meeting his expectations 5. the ratio of benefits to costs available to buyers

Last Answer : the ratio of benefits to costs available to buyers

Marketing is best defined as 1. matching a product with its market 2. promoting and selling products 3. facilitating satisfying exchange relationships 4. distributing products at the right price to stores 5. none of these

Description : Marketing is best defined as 1. matching a product with its market 2. promoting and selling products 3. facilitating satisfying exchange relationships 4. distributing products at the right price to stores 5. none of these

Last Answer : facilitating satisfying exchange relationships

The use of a pull policy may required heavy expenditures for 1. advertising and sales promotion 2. public relations and distribution 3. personal selling and public relations 4. distribution and advertising 5. none of these

Description : The use of a pull policy may required heavy expenditures for 1. advertising and sales promotion 2. public relations and distribution 3. personal selling and public relations 4. distribution and advertising 5. none of these

Last Answer : advertising and sales promotion

A consumer contest is an example of 1. personal selling 2. sales promotion 3. advertising 4. indirect selling 5. public relations

Description : A consumer contest is an example of 1. personal selling 2. sales promotion 3. advertising 4. indirect selling 5. public relations

Last Answer : sales promotion

If your company were to make light bulbs to be used in photocopiers, you would most likely be selling to a ____________ market 1. reseller 2. business 3. government 4. service 5. none of these

Description : If your company were to make light bulbs to be used in photocopiers, you would most likely be selling to a ____________ market 1. reseller 2. business 3. government 4. service 5. none of these

Last Answer : business

Cross - Selling means ? 1. Selling with a cross face 2. Selling to Red Cross members 3. Selling to Blue cross members 4. Selling across countries 5. Selling other products to existing customers

Description : Cross - Selling means ? 1. Selling with a cross face 2. Selling to Red Cross members 3. Selling to Blue cross members 4. Selling across countries 5. Selling other products to existing customers

Last Answer : Selling other products to existing customers

Bank assurance means ? 1. Assurance given by banks to loaners 2. Assurance to bank with one bank 3. Assurance to repay loans 4. Assurance to give good service 5. Selling insurance product through bank

Description : Bank assurance means ? 1. Assurance given by banks to loaners 2. Assurance to bank with one bank 3. Assurance to repay loans 4. Assurance to give good service 5. Selling insurance product through bank

Last Answer : Selling insurance product through bank

A DSA means ? 1. Directly Selling Authority 2. Direct Selling Agent 3. Direct Shifting Authority 4. Domestic Seller Agent 5. Distributors and Selling Agencies

Description : A DSA means ? 1. Directly Selling Authority 2. Direct Selling Agent 3. Direct Shifting Authority 4. Domestic Seller Agent 5. Distributors and Selling Agencies

Last Answer : Direct Selling Agen

Internal Marketing means ______________ 1. Selling to oneself 2. Selling to the employees 3. Selling of samples 4. Selling to foreign markets 5. None of these

Description : Internal Marketing means ______________ 1. Selling to oneself 2. Selling to the employees 3. Selling of samples 4. Selling to foreign markets 5. None of these

Last Answer : Selling to the employees

Fast-selling convenience goods are called 1. White goods 2. Yellow goods 3. Red goods 4. Orange goods5. None of these

Description : Fast-selling convenience goods are called 1. White goods 2. Yellow goods 3. Red goods 4. Orange goods 5. None of these

Last Answer : Red goods

Which one is the best way to make money digitally?  Having products on your website  Good marketing ideas by dreaming  Selling stuff  works the night shift

Description : Which one is the best way to make money digitally?  Having products on your website  Good marketing ideas by dreaming  Selling stuff  works the night shift

Last Answer : Having products on your website