Description : Goods which are not bought as often as fastmoving items but are replaced from time to time are called 1. White goods 2. Yellow goods 3. Red goods 4. Orange goods 5. None of these
Last Answer : Orange goods
Description : High-priced goods which are kept in use for a relatively long time and so are not replaced very frequently are called _____________ 1. White goods 2. Yellow goods 3. Red goods 4. Orange goods 5. None of these
Last Answer : Yellow goods
Description : Consumer goods with unique characteristics or brand identification often requiring a special purchase effort are called : 1. custom products 2. speciality products 3. convenience products 4. shopping products 5. none of these
Last Answer : speciality products
Description : Advertising appropriations are largest for which type of product 1. industrial products 2. convenience goods 3. high-priced products 4. specialty goods 5. infrequently purchased goods
Last Answer : convenience goods
Description : Natalie had fourteen balls. Each one color. She alternated the colors each day, there was a blue, pink, purple, green, red, yellow, black, white, orange, turquoise, tan, neon pink, and brown. Each day of the ... the week will she go to Arby's? What ball will she have while she is at Arby's? -Riddles
Last Answer : She will go to Arby's on Monday, for that is the first day of the week and A is the first letter of the alphabet. So on Tuesday she would go to Burger King. On Wednesday she would go to Chick- ... because red is the first color of the rainbow. So on Tuesday she would have a Orange ball. And so on.
Description : The primary purpose of a broker is to 1. take title to a producer's goods before selling them to retailers or consumers 2. sell directly to the final consumer 3. supply products in ... , trusting relationships with buyers 4. sell delivery to producers 5. bring buyers and sellers together
Last Answer : bring buyers and sellers together
Description : Changes that affect a product's versatility, effectiveness, convenience, or safety are called _____________ modifications 1. functional 2. formal 3. style 4. quality 5. package
Last Answer : functional
Description : Psychological forces that influence where a person purchases products on a regular basis are called : 1. convenience responses 2. patronage motives 3. shopping motives 4. pattern responses 5. routine decisions
Last Answer : patronage motives
Description : Why does Yellow Freight have an orange logo?
Last Answer : My kids and I have had this very same discussion. When I was a kid, that particular shade was known as ‘school bus yellow’. It has always looked orange to me, though.
Description : What does the acronym FMCG refer to ? 1. Functional, mid-riced, or compulsory goods 2. Famous, manufacturer's clothing goods (i.e., designer labels) 3. Fast Moving Consumer Goods 4. Frequent Market Consumption Goods 5. None of thes
Last Answer : Fast Moving Consumer Goods
Description : Which of the following is a part of Marketing Management ? 1. Identification of Business Opportunities 2. Understanding the Customer needs 3. Producing according to customer needs 4. Delivering as per Customer convenience 5. All the above
Last Answer : All the above
Description : Nationally distributed consumer convenience products such as cigarettes are MOSt likely distributed through which of the following channels ? 1. Producers - Consumers 2. Producer - Agents - ... Retailers - Consumers 5. Producer - Industrial Distributor - Wholesalers - Retailers - Consumers
Last Answer : Producer - Wholesalers - Retailers - Consumers
Description : Which of the followign is not a benefit of direct marketing ? 1. customer relationship building 2. immediate response 3. convenience 4. assists client prospecting 5. greater product access and selection
Last Answer : assists client prospecting
Description : Marketers should view packaging as a major strategic tool, especially for 1. consumer convenience products 2. consumer shopping products 3. industrial products 4. specialty products 5. none of these
Last Answer : consumer convenience products
Description : Products that are relatively inexpensive and are purchased frequently with minimal effort can be classified as ___________ products. 1. shopping 2. convenience 3. industrial 4. specialty 5. unsought
Last Answer : convenience
Description : An example of a convenience consumer product is 1. stereo equipment 2. petrol 3. a motorcycle 4. a bicycle 5. athletic shoes
Last Answer : petrol
Description : Cross - Selling means ? 1. Selling with a cross face 2. Selling to Red Cross members 3. Selling to Blue cross members 4. Selling across countries 5. Selling other products to existing customers
Last Answer : Selling other products to existing customers
Description : 23 Which one of the following sets of colour combinations is added in colour vision in TV? A. Red, green and blue B. Orange, black and violet C. White, red and Yellow D. Green, Yellow and Blue
Last Answer : ANSWER: A
Description : What are the primary colors of Pigment? A. White, Black, Blue B. Red, Yellow, Blue (Answer) C. Red, Orange, Blue D. Red, Green, Blue
Last Answer : B. Red, Yellow, Blue (Answer)
Description : What are the primary colors of Light? 33 A. White, Black, Blue B. Red, Yellow, Blue C. Red, Orange, Blue D. Red, Green, Blue (Answer)
Last Answer : D. Red, Green, Blue (Answer)
Description : Current stage of star ‘Sun’ is------? A. white dwarf B. red giant C. yellow dwarf (Answer) D. orange dwarf
Last Answer : C. yellow dwarf (Answer)
Description : Which one of the following sets of color combinations is added in color vision in TV’? A. Red, green and blue (Answer) B. Orange, back and violet C. White. red and yellow D. Yellow, green and blue
Last Answer : A. Red, green and blue (Answer)
Description : Which of the following colors is not found in the visible light wave spectrum? ∙ a. Red ∙ b. White ∙ c. Orange ∙ d. Yellow
Last Answer : b. White
Description : Four identical samples of a metal are heated to different temperatures. Based on the colors of their incandescences, which sample is the hottest? The sample that is: w) blue-white x) bright red y) yellow z) orange
Last Answer : ANSWER: W -- BLUE-WHITE
Description : Which of the following belongs to the category of 'White Goods' ? 1. Refrigerator 2. Turbine 3. Train 4. Cement 5. None of these
Last Answer : Refrigerator
Description : What do you think of convenience stores selling instant coffee to go (instead of real coffee)?
Last Answer : answer:There may be areas of the US where instant coffee MIGHT be accepted-cultural norms do differ and there are parts of the the world where instant coffee is quite acceptable. Personally? If I would ... parts of the world where it is the norm, is just not acceptable. Unless it is Starbucks Via
Description : Advertising appropriations are largest for which type of product? A)Industrial products B)Convenience goods C)High-priced products D)Specialty goods E)Infrequently purchased goods
Last Answer : B)Convenience goods
Description : Which of the following is the correct depiction of optimization strategy? a. Orange Hat Techniques b. Grey Hat Techniques c. Shady Hat Techniques d. Blue Hat Technique
Last Answer : b. Grey Hat Techniques
Description : What is the term for Optimization strategies that are in an unknown area of reputability? A. Blue hat techniques B. Orange hat techniques C. Grey hat techniques D. Shady hat techniques
Last Answer : C. Grey hat techniques
Description : Cross Selling means ? 1. Identifying customer needs 2. matching the products to customer needs 3. convincing the customers of product benefits 4. responding to questions and objections of customers 5. all of these
Last Answer : all of these
Description : Expand RTGS ? 1. Real Time Gross Settlement 2. Real Time Group Selling 3. Retailers Trade Group Selling 4. Reliance Technology Group Sellers 5. None of these
Last Answer : Real Time Gross Settlement
Description : Arrange the following Steps of selling process in a proper order in order to help the sales man ? o I. Approach o II. Presentation and demonstration o III. Prospecting and qualifying o IV. Closing sales and follow-up o V. ... 3. I, II, V, III, IV 4. II, I, III, V, IV 5. None of these
Last Answer : I, II, III, IV, V
Description : In a selling process in today's world 1. Only standard products are sold 2. No customization required 3. The seller need not have product knowledge 4. the seller should aim at customer satisfaction 5. only quantum of sales matters
Last Answer : the seller should aim at customer satisfaction
Description : All marketing activities that attempt to stimulate quick buyer action or immediate sales of a product are known as 1. Sponsorship 2. Advertising 3. Personal Selling 4. Sales Promotion 5. None of these
Last Answer : Sales Promotion
Description : In the AIDAS theory of selling, 'D' stands for 1. Determinants 2. Demand 3. Desire 4. Development 5. None of these
Last Answer : Desire
Description : Which of the following is not correct with regard to marketing ? 1. Marketing is a Management Function 2. Marketing is a Philosophy 3. Marketing is not related to Business Activity alone 4. Marketing means selling 5. Objective of Marketing is to achieve customer satisfaction
Last Answer : Marketing means selling
Description : Gross profit is equal to 1. selling price minus purchase price 2. selling price minus purchase price plus depreciation 3. depreciation plus unsold stock minus purchase price 4. purchase price minus production cost 5. None of these
Last Answer : selling price minus purchase price
Description : Marketing effort includes ____________ 1. Level of the budgeted expenses 2. Trading 3. Financing 4. Selling 5. All of these
Last Answer : Level of the budgeted expenses
Description : Selling lays emphasis on the _________________ whereas marketing on _______________ 1. Product, Customer wants 2. Production, Customer Wants 3. Production, Product 4. Product, Cost 5. None of these
Last Answer : Product, Customer wants
Description : The aiming of advertising or selling at a specific group of consumers who all have similar characteristics 1. Same-people Marketing 2. Individual Marketing 3. Services Marketing 4. Industrial Marketing 5. Target Marketing
Last Answer : Target Marketing
Description : Underwriting in terms of shares means 1. Agreeing to purchase shortfall of shares in a company in case of undersubscription 2. Selling shares at a discount 3. Purchasing property at less than market price 4. a and b 5. None of these
Last Answer : Agreeing to purchase shortfall of shares in a company in case of undersubscription
Description : Which of the following characteristics is not associated with wholesalers ? 1. Assembly 2. Distribution to retailers 3. Selling to consumers 4. Grading 5. None of these
Last Answer : Selling to consumers
Description : Difference between marketing and selling is ________ a) Marketing focus on customer and selling focus on seller b) Marketing practices integrated approach and selling practices fragmented approach c) Marketing converts customer's need into ... 3. b and d 4. all a, b, c and d 5. None of these
Last Answer : all a, b, c and d
Description : SWOT Stands for ______________ 1. Strength, Weakness, Opportunities and Threats 2. Selling, Willing, Opening and Treating 3. Sales, Winning, Opportunity and Team 4. Sales, Weakness, Opportunity and Team 5. None of these
Last Answer : Strength, Weakness, Opportunities and Threats
Description : Process or methodology used to learn more about customers' needs and behaviors is ? 1. Selling process 2. Customer relationship management 3. Believing in customer 4. Customer facing 5. None of these
Last Answer : Customer relationship management
Description : The primary advantage of automatic vending as a form of retailing is that : 1. it provides continuous service to customers 2. it eliminates the need for sales personnel 3. vending machines require little maintenance 4. it offers low cost, personal method of selling 5. none of these
Last Answer : it eliminates the need for sales personnel
Description : There are four major characteristics of personal selling. Which of the following is not one of these characteristics ? 1. Cost 2. Cultivation 3. Personality 4. Precision 5. Impact
Last Answer : Personality
Description : Personal selling can be defined as which of the following ? 1. People communication 2. Inter-connective communication 3. Local communication 4. Interpersonal communication 5. Direct communication
Last Answer : Interpersonal communication
Description : Which one of the promotion elements is probably the most powerful for services ? 1. publicity 2. advertising 3. personal selling 4. sales promotion 5. none of these
Last Answer : personal selling
Description : Cross selling means 1. Identifying customer needs 2. matching the products to customer needs 3. convincing the customers of product benefits 4. responding to questions and objections of customers 5. none of these
Last Answer : none of these