The group of people within an organization who are
involved in making organizational purchase decisions
is referred to as
1. the new-task team
2. negotiators
3. purchasing agents
4. deciders
5. the buying centre

1 Answer

Answer :

the buying centre

Related questions

Description : The group of people within an organisation who are involved in making organisational purchase decisions is referred to as A)the new-task team. B)negotiators. C)purchasing agents. D)deciders. E)the buying centre.

Last Answer : E)the buying centre.

Description : Most organizational purchase decisions are made by 1. one person 2. a team of purchasing agents 3. a firm's buying centre 4. inventory control personnel 5. the sales force

Last Answer : a firm's buying centre

Description : Most organisational purchase decisions are made by A)one person. B)a team of purchasing agents. C)a firm's buying centre. D)inventory control personnel. E)the sales force.

Last Answer : C)a firm's buying centre.

Description : Maintenance of intended delegation requires that decisions lying within the individual managers' authority should be made by them and not referred upwards in the organizational hierarchy. This is ... scalar principle (C) authority level principle (D) principle of absoluteness of responsibility

Last Answer : Answer: authority level principle

Description : For routinely purchased items, buyers are frequently the : 1. Users 2. Influencers 3. Deciders 4. Gatekeepers 5. None of these

Last Answer : Deciders

Description : An organizational system in which responsibility and authority are delegated to lower levels of sales management is called 1. decentralized organization 2. centralized organization 3. both 1 & 2 4. regional organization 5. none of these

Last Answer : decentralized organization

Description : An organizational structure designed to overcome the problems of individual sales organizations is called 1. Hybrid sales organization 2. Double sales organization 3. Triple sales organization 4. All of the above 5. None of these

Last Answer : Hybrid sales organization

Description : Data compiled inside or outside the organization for some purpose other than the current research investigation are termed __________ data : 1. organizational 2. primary 3. secondary 4. exploratory 5. descriptive

Last Answer : secondary

Description : Business-to-business (B2B) e-commerce involves commercial transactions between an organization and other organizations (inter-organizational marketing). *  True  False

Last Answer :  True

Description : Decisions which are concerned with policy matters and exercise fundamental influence on the objectives of the organization are called as____________. A. Organizational decisions. B. Personal decisions. C. Routine decisions. D. Strategic decisions.

Last Answer : D. Strategic decisions.

Description : Decisions which are concerned with policy matters and exercise fundamental influence on the objectives of the organization are called as____________. A. Organizational decisions. B. Personal decisions. C. Routine decisions. D. Strategic decisions.

Last Answer : D. Strategic decisions.

Description : A consumer's buying decisions are affected in part by the people around him or her. These people and the forces they exert on a buyer are called 1. motivational influences 2. social factors 3. roles 4. personality influences 5. cultural influences

Last Answer : social factors

Description : Emotional and Rational buying motives can be differentiated on the bais of 1. Time in purchasing 2. Dominance 3. Nature of product 4. All the above 5. None of these

Last Answer : All the above

Description : Emotional and Rational buying motives can be differentiated on the basis of 1. Time in purchasing 2. Dominance 3. nature of Product 4. All of the above 5. None of these

Last Answer : All of the above

Description : The real value of marketing research to the organization can best be understood by 1. its immediate impact on profits 2. the amount of time spent 3. how much it costs 4. improvements in the ability to make decisions 5. the increase in sales volume or market share

Last Answer : improvements in the ability to make decisions

Description : ____________ brands usually require a producer to become involved in distribution, promotion, and pricing decisions. 1. Retailer 2. Manufacturer 3. Own label 4. Wholesaler 5. none of these

Last Answer : Manufacturer

Description : In the process of buying routinely purchased items, buyers are sometimes also the A)deciders. B)gatekeepers. C)users. D)influencers. E)informers.

Last Answer : A)deciders.

Description : Underwriting in terms of shares means 1. Agreeing to purchase shortfall of shares in a company in case of undersubscription 2. Selling shares at a discount 3. Purchasing property at less than market price 4. a and b 5. None of these

Last Answer : Agreeing to purchase shortfall of shares in a company in case of undersubscription

Description : A method of comparing the internal capabilities of an organization with the demands and challenges of its external environment is referred to as 1. SHOT analysis 2. SWOT analysis 3. stake holder analysis 4. shareholder analysis 5. None of these

Last Answer : SWOT analysis

Description : Market Research is needed for ? 1. Checking the market area 2. Checking the right product to be sold 3. Making proper marketing decisions 4. Deciding right time to sell 5. All of these

Last Answer : All of these

Description : Market Research is needed for 1. checking the market area 2. checking the right product to be sold 3. making proper marketing decisions 4. deciding right time to sell 5. all of these

Last Answer : making proper marketing decisions

Description : Market research is needed for _____________ 1. choosing the right sales persons 2. Choosing the right products 3. Making proper marketing decisions 4. Deciding the sales incentives 5. None of these

Last Answer : Making proper marketing decisions

Description : What is the need to analyze digital analytics? a. For making better decisions related to the business b. For generating higher revenue from the website c. To define genuine customers for your business d. For appealing more users to drive more traffic

Last Answer : a. For making better decisions related to the business

Description : The members of a venture team come from ? 1. the marketing department 2. the research and development department 3. the production and finance departments 4. different functional areas of an organization 5. none of these

Last Answer : different functional areas of an organization

Description : A merchant wholesaler 1. takes title and assumes risk and is generally involved in buying and reselling products 2. takes title and possession of goods and sells only to retailers 3. does ... of goods but may facilitate 4. deals exclusively with industrial products 5. none of these

Last Answer : takes title and assumes risk and is generally involved in buying and reselling products

Description : The highly involved consumer buying behavior while perceiving significant differences between brands is called A. complex buoying behavior B. variety seeking buying behavior C. dissonance reducing buying behavior D. habitual buying behaviou

Last Answer : A. complex buoying behavior

Description : ________ behavior Highly involved consumer buying behavior while perceiving significant differences between brands A.complex behavior B.variety seeking behavior C.dissonance reducing behavior D.habitual behavior Answer: A

Last Answer : A.complex behavior

Description : Sometimes resellers are offered a temporary price reduction for purchasing specified quantities of a product. Such offers are used to provide them with an incentive to handle a new product, to achieve a ... sales promotion? A)Push money B)Buy -back allowance C)Buying allowance D)Money -off offer

Last Answer : C)Buying allowance

Description : Which among the following does not come under the organizational objectives of the bank in India ? 1. To Earn Profit 2. To play a developmental role in Rural India 3. To Provide employment ... . To Improve Customer Relationships 5. All of above are organizational objectives of the bank in India

Last Answer : To Provide employment to maximum people

Description : Which one of the following is an example of a customer in an organizational market ? 1. a homemaker who buys detergent 2. a consumer who hires a solicitor 3. a shop owner who buys pencils fo ruse in his shop 4. a plant manager who buys petrol for her personal car 5. none of these

Last Answer : a plant manager who buys petrol for her personal car

Description : Adding people to a project team in order to speed up total development time _____.  a. is a standard task in timeboxing  b. is a useful way to meet a tight deadline  c. may actually increase total development time  d. simplifies communication within the team  e. none of the above

Last Answer : c. may actually increase total development time

Description : Which of the following labels is not associated with a role of buying Decision Making Unit ? 1. Supplier 2. Gatekeeper 3. Decision Maker 4. User 5. None of these

Last Answer : Gatekeeper

Description : In an organization that has high centralization (a) Problem can be quickly and efficiently solved (b) The corporate headquarters is located centrally to branch offices (c) Top managers make ... merely carry out directions (d) All top-level officials are located within the same geographic area

Last Answer : (c) Top managers make all the decisions-lower-level managers merely carry out directions 

Description : Which of the following is least likely to be directly involved in actually making sales ? 1. order taker 2. current-customer salesperson 3. order getter 4. fixed order taker 5. support personnel

Last Answer : support personnel

Description : Marketing channel refers to _________________ 1. A physical channel for movement of goods in them from the seller to the buyer 2. A set of firms who handle the physical movement of goods from one ... the process of making a product or service available for use or consumption 5. none of these

Last Answer : Different departments of the producer firm which are associated in ensuring delivery of goods to the buyer

Description : When “yes” people are hired and promoted, _____ outcomes are likely to result. (a) improved organizational ; (b) functional ; (c) dysfunctional ; (d) better decisions

Last Answer :  (c) dysfunctional ;

Description : Which of the factors listed below is not a reason for decision making in organizations being a complex process? (a) People have to make decisions in a historical context (b) Several ... range of possible outcomes (d) Factors in the current context of the organization affect the decision

Last Answer : (c) Modern information systems enable people to evaluate a range of possible outcomes 

Description : A group of individuals who have an interest in or concern about an organization, a product, or a social cause is a(n) : 1. direct consumer 2. client consumer 3. target public 4. general public 5. indirect consumer

Last Answer : target public

Description : When a marketing research organization chooses a segment of the population that represents the population as a whole, they have chosen a _____ 1. group 2. bi-variant population 3. sample 4. market target 5. none of these

Last Answer : sample

Description : Organizational Culture has largely been created by previous Management actions and decisions, so can be changed in the future “. The statement is --------------- : A. False B. True C. May be D. None of these

Last Answer : True

Description : The Strategic Management Process is ------------- : A. A set of activities that is guaranteed to prevent Organizational failure B. A process concerned with a Firm's Resources, ... D. A dynamic process involving the full set of commitments, decisions and actions related to the Company

Last Answer : A dynamic process involving the full set of commitments, decisions and actions related to the Company

Description : Decisions taken by an entrepreneur on behalf of his enterprise are known as _________. A. Organizational decisions. B. Personal decisions. C. Routine decisions. D. Strategic decisions

Last Answer : A. Organizational decisions.

Description : When describing Organizational Culture, some Mgt Thinkers use expressions such as ------- the way things are around here . In relation to this statement, which of the following is the ... in Control Systems so that the culture changes D. To make structural changes so that the culture changes

Last Answer : To investigate the taken-for-granted aspects of the culture

Description : An objective, logical, systematic approach for making major decisions in an Organization is a way to describe the Strategic Management process

Last Answer : True

Description : The people and organizations who assists the flow of products and information to marketing channels are called _____________ 1. Merchants 2. Dealers 3. Both 1 and 2 4. Facilitating agents 5. none of these

Last Answer : Facilitating agents

Description : Which one of the following is the most appropriate task of office management ? (A) Creation of profit centre (B) Creation of control centre (C) Making office supplies available (D) Supervision of production Quality Control

Last Answer : Answer: Creation of control centre

Description : The marketing mixes of organizations that market services include product, price, promotion, place and : 1. packaging 2. premiums 3. people 4. purchasing 5. none of these

Last Answer : people

Description : Nationally distributed consumer convenience products such as cigarettes are MOSt likely distributed through which of the following channels ? 1. Producers - Consumers 2. Producer - Agents - ... Retailers - Consumers 5. Producer - Industrial Distributor - Wholesalers - Retailers - Consumers

Last Answer : Producer - Wholesalers - Retailers - Consumers

Description : Of the following intermediaries, __________ are not found working for banks 1. Direct sales agents 2. Wholesellers 3. Automobiles dealers 4. Merchant establishments 5. None of these

Last Answer : Wholesellers

Description : A transaction in which the organisation is making an initial purchase of an item to be used to perform a new job is called a A)straight rebuy purchase. B)reciprocal purchase. C)delayed purchase. D)new-task purchase. E)modified rebuy purchase.

Last Answer : D)new-task purchase.