Business-to-business (B2B) e-commerce involves commercial transactions between an organization and other organizations (inter-organizational marketing). *  True  False

Business-to-business (B2B) e-commerce involves commercial transactions
between an organization and other organizations (inter-organizational marketing). *
 True
 False
by

1 Answer

Answer :

 True
by

Related questions

Business-to-business (B2B) e-commerce involves commercial transactions between an organization and other organizations (interorganizational marketing). A. True B. False Ans: A

Description : Business-to-business (B2B) e-commerce involves commercial transactions between an organization and other organizations (interorganizational marketing). A. True B. False Ans: A

Last Answer : A. True

Business-to business eCommerce involves commercial transactions between other organizations and organizations. A.True B.False C. May be D. May not be Answer: A

Description : Business-to business eCommerce involves commercial transactions between other organizations and organizations. A.True B.False C. May be D. May not be Answer: A

Last Answer : A.True

Many consumer products are a key difference between B2C and B2B marketing which is reflected in web design through ______. *  referencing needs of companies of different sizes  the status of the business in the purchase decision process  different feature stories appealing to different members  different navigation options appealing to different members

Description : Many consumer products are a key difference between B2C and B2B marketing which is reflected in web design through ______. *  referencing needs of companies of different sizes ... different feature stories appealing to different members  different navigation options appealing to different members

Last Answer :  the status of the business in the purchase decision process

A longer decision-making process than for many consumer products is a key difference between B2C and B2B marketing which is reflected in web design through ______. *  content referencing the needs of companies of different sizes  questions on a form inquiring about the status of the business in the purchase decision process  different feature stories appealing to different members of the audience  different navigation options appealing to different members of the audience

Description : A longer decision-making process than for many consumer products is a key difference between B2C and B2B marketing which is reflected in web design through ______. *  content ... different members of the audience  different navigation options appealing to different members of the audience

Last Answer :  questions on a form inquiring about the status of the business in the purchase decision process

Delivering different messages to members of a business decision-making unit is a key difference between B2C and B2B marketing which is reflected in web design through ______. *  different feature stories appealing to different members of the audience  content referencing the needs of companies of different sizes  different navigation options appealing to different members of the audience  questions on a form inquiring about the status of the business in the purchase decision process

Description : Delivering different messages to members of a business decision-making unit is a key difference between B2C and B2B marketing which is reflected in web design through ______. *  different feature ... questions on a form inquiring about the status of the business in the purchase decision process

Last Answer :  different navigation options appealing to different members of the audience

An organizational structure designed to overcome the problems of individual sales organizations is called 1. Hybrid sales organization 2. Double sales organization 3. Triple sales organization 4. All of the above 5. None of these

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Last Answer : Hybrid sales organization

Commercial Exchange in B2B Markets explores the potential and importance of the electronic markets in terms of growth and dispersion of use of Internet Technologies  Depends on the type of Organisation  Depends on what forms the part of the commercial exchange  Is True for B2B Markets  Doesn't holds True for B2B Markets

Description : Commercial Exchange in B2B Markets explores the potential and importance of the electronic markets in terms of growth and dispersion of use of Internet Technologies  Depends on the type of Organisation  ... commercial exchange  Is True for B2B Markets  Doesn't holds True for B2B Markets

Last Answer :  Is True for B2B Markets

Marketing activities conducted by individuals and organizations to achieve some goal other than ordinary business goals such as profit is :1. non business marketing 2. organization marketing 3. individual marketing 4. enterprise marketing 5. none of these

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Last Answer : individual marketing

Which one of the following statements is true? A. LinkedIn works best for B2B organizations B. Pinterest is great for driving traffic to your product catalog on your website C. Facebook is excellent for businesses that operate in the consumer market D. All of the above

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Last Answer : D. All of the above

Which one of the following statements is true? A. LinkedIn works best for B2B organizations B. Pinterest is great for driving traffic to your product catalog on your website C. Facebook is excellent for businesses that operate in the consumer market D. All of the above

Description : Which one of the following statements is true? A. LinkedIn works best for B2B organizations B. Pinterest is great for driving traffic to your product catalog on your website C. Facebook is excellent for businesses that operate in the consumer market D. All of the above

Last Answer : D. All of the above

The marketing concept is a way of thinking or a management philosophy that affects _____ 1. Only marketing activities 2. Most efforts of the organization 3. Mainly the efforts of sales personnel 4. Mainly customer relations 5. Only business organizations

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Last Answer : Most efforts of the organization

Many e-commerce failures can be attributed to Poor control of Media spending  TRUE  FALSE  Depends on the Firm in question  Depends on the Media Spending

Description : Many e-commerce failures can be attributed to Poor control of Media spending   TRUE   FALSE   Depends on the Firm in question   Depends on the Media Spending

Last Answer :  TRUE

A longer decision-making process than for many consumer products is a key difference between B2C and B2B marketing which is reflected in web design through ______. A. content referencing the needs of companies of different sizes B. questions on a form inquiring about the status of the business in the purchase decision processC. different feature stories appealing to different members of the audience D. different navigation options appealing to different members of the audience E. None of the above. Ans: B

Description : A longer decision-making process than for many consumer products is a key difference between B2C and B2B marketing which is reflected in web design through ______. A. content referencing the needs of ... options appealing to different members of the audience E. None of the above. Ans: B

Last Answer : B. questions on a form inquiring about the status of the business in the purchase decision process

Delivering different messages to members of a business decisionmaking unit is a key difference between B2C and B2B marketing which is reflected in web design through ______. A. different feature stories appealing to different members of the audience B. content referencing the needs of companies of different sizes C. different navigation options appealing to different members of the audience D. questions on a form inquiring about the status of the business in the purchase decision process E. None of the above. Ans: C

Description : Delivering different messages to members of a business decisionmaking unit is a key difference between B2C and B2B marketing which is reflected in web design through ______. A. different feature stories appealing to ... the business in the purchase decision process E. None of the above. Ans: C

Last Answer : C. different navigation options appealing to different members of the audience

M-Commerce is a new term in latest marketing technique. It is _______________ 1. Misuse of Mobile phones & E-commerce 2. Mobile phones in marketing 3. Marketing by Commerce Students 4. Mega Commercial activities 5. None of these

Description : M-Commerce is a new term in latest marketing technique. It is _______________ 1. Misuse of Mobile phones & E-commerce 2. Mobile phones in marketing 3. Marketing by Commerce Students 4. Mega Commercial activities 5. None of these

Last Answer : Misuse of Mobile phones & E-commerce

Approximately how many businesses are used content marketing?  10 to 20%  25 to 30%  80 to 90%  100% 1. the customer review of a product on an E-Commerce website. a)Awareness about the brand b)Awareness about the product c)Experience the product d)Both a&c Answer: b

Description : Approximately how many businesses are used content marketing?  10 to 20%  25 to 30%  80 to 90%  100% 1. the customer review of a product on an E-Commerce website. a)Awareness about the brand b)Awareness about the product c)Experience the product d)Both a&c Answer: b

Last Answer :  80 to 90%

Many consumer products are a key difference between B2C and B2B marketing which is reflected in web design through ______. A.referencing needs of companies of different sizes B.the status of the business in the purchase decision process C.different feature stories appealing to different members D.different navigation options appealing to different members Answer: B

Description : Many consumer products are a key difference between B2C and B2B marketing which is reflected in web design through ______. A.referencing needs of companies of different sizes B.the ... stories appealing to different members D.different navigation options appealing to different members Answer: B

Last Answer : B.the status of the business in the purchase decision proces

The marketing conept is a philosophy that states that an organization should try to satisfy customers needs and at the same time : 1. Increase market share2. Increase sales 3. Achive the organization's goals 4. Always produce high quality products 5. None of these

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Last Answer : Achive the organization's goals

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Description : Wholesaling is best defined as 1. all transactions in which products are bought for resale, for making other products, or for general business operations 2. all transactions made at retail ... 4. all marketing activities necessary to expedite exchanges to ultimate consumers 5. none of these

Last Answer : all transactions in which products are bought for resale, for making other products, or for general business operations

which is an online platform operated by a third party and is open to buyers or sellers in a particular industry. *  vertical and horizontal e-marketplace.  supplier-oriented marketplace.  buyer-oriented marketplace.  B2B independent e-marketplace

Description : which is an online platform operated by a third party and is open to buyers or sellers in a particular industry. *  vertical and horizontal e-marketplace.  supplier-oriented marketplace.  buyer-oriented marketplace.  B2B independent e-marketplace

Last Answer :  B2B independent e-marketplace

which is normally run by a consortium of buyers in order to establish an efficient purchasing environment. *  B2B independent e-marketplace  buyer-oriented marketplace.  supplier-oriented marketplace.  vertical and horizontal e-marketplace

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Last Answer :  buyer-oriented marketplace

. A portal which is an online platform operated by a third party and is open to buyers or sellers in a particular industry is a: *  vertical and horizontal e-marketplace.  supplier-oriented marketplace.  buyer-oriented marketplace.  B2B independent e-marketplace

Description : . A portal which is an online platform operated by a third party and is open to buyers or sellers in a particular industry is a: *  vertical and horizontal e-marketplace.  supplier-oriented marketplace.  buyer-oriented marketplace.  B2B independent e-marketplace

Last Answer :  B2B independent e-marketplace

A portal which is normally run by a consortium of buyers in order to establish an efficient purchasing environment is a: *  B2B independent e-marketplace.  buyer-oriented marketplace.  supplier-oriented marketplace.  vertical and horizontal e-marketplace

Description : A portal which is normally run by a consortium of buyers in order to establish an efficient purchasing environment is a: *  B2B independent e-marketplace.  buyer-oriented marketplace.  supplier-oriented marketplace.  vertical and horizontal e-marketplace

Last Answer :  buyer-oriented marketplace

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The ______ goal of a business-to-business website involves gaining permission from a website visitor to engage in future dialogue by e-mail and other communications channels. *  serve  speak  sell  save

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Digital marketing is any form of marketing products or services that involves ___.  electronic devices  pen  money  book

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Marketing Process Involves  A. Product  B.Human Needs  C.Demand Flow  D.All of the above

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Last Answer : D.All of the above

Digital marketing is any form of marketing products or services that involves ___.  electronic devices  pen  money  book

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Last Answer :  electronic devices

What is the marketing objective of non-business organizations ? 1. To provide an idea or service to the public 2. To obtain a desired response from a target market or public 3. To obtain a return on social investment 4. To determine the target market and to create and maintain a satisfying marketing mix 5. none of these

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Telecommunication networks frequently interconnect an organization with its customers and suppliers. Select the best fit foranswer: A. Bandwidth alternatives B. Switching alternating C. Inter organizational networks D. Extranets

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What is the name given to an interactive business providing a centralized market where many buyers and suppliers can come together for e‐commerce or commerce‐related activities? a. Direct marketplace b. B2B c. B2C d. Electronic marketplace

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In B2B e-Commerce (i) Co-operating Business should give an EDI standard to be used (ii) Programs must be developed to translate EDI forms to a form accepted by application program (iii) Method of transmitting/receiving data should be mutually agreed (iv) It is essential to use internet a. i, ii b. i, ii, iii c. i, ii, iii, iv d. ii, iii, iv

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Last Answer : b. i, ii, iii 

An organizational system in which responsibility and authority are delegated to lower levels of sales management is called 1. decentralized organization 2. centralized organization 3. both 1 & 2 4. regional organization 5. none of these

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The group of people within an organization who are involved in making organizational purchase decisions is referred to as 1. the new-task team 2. negotiators 3. purchasing agents 4. deciders 5. the buying centre

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Content Marketing is a type of Digital Marketing.  True  False

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Last Answer : True

Can Social Media Marketing tarnish a firm's Brand Image  TRUE  FALSE

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Last Answer :  TRUE

Mobile Marketing is a subset of Mobile Advertising  TRUE  FALSE

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Last Answer :  TRUE

Is content marketing the technique of creating and distributing valuable and relevant content to attract, acquire and engage a clearly defined target audience – with the objective of driving profitable customer action.  True  FALSE

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Interactive Marketing relies on having a means of open communication with Customers  TRUE  FALSE  Depends on the Marketing Objectives  Depends on the type of Customers

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Content Marketing is a type of Digital Marketing.  True  False

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Strategic planning: (a) Addresses the organization's basic mission or business, issuing broad statements of purpose or direction that have a long lead time. (b) Involves managers in each unit of an organization who are responsible for achieving the unit's objectives within a specified period of time. (c) Looks specifically at resources, finances, and market conditions to determine ways to accomplish the overall plans of the organization. (d) Determines the day-to-day operations within an organization.

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Last Answer : (a) Addresses the organization's basic mission or business, issuing broad statements of purpose or direction that have a long lead time.

By security in e-Commerce we mean (i) Protecting an organization’s data resource from unauthorized access (ii)Preventing disasters from happening (iii) Authenticating messages received by an organization (iv) Protecting messages sent on the internet from being read and understood by unauthorized persons/organizations a. i, ii b. ii, iii c. iii, iv d. i, iii, iv

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Last Answer : It's D

which goal of a business-to-business website involves an interactive dialogue with a virtual salesperson? *  sizzle  sell  speak  save

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Last Answer :  sell

The ______ goal of a business-to-business website involves an interactive dialogue with a virtual salesperson. *  sell  sizzle  speak  save

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Last Answer :  sell

________ goal of a business-to-business website involves an interactive dialogue with a virtual sales person.  A. Sell  B.Sizzle  C.Serve  D.None of the above

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Effectiveness of e-commerce website should address  Coherence  Complexity  Legibility  All of the Above

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Modern style of marketing include ___________ 1. E-Commerce 2. E-mail solicitation 3. Social media marketing 4. All of these 5. None of these

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One of the key indicators for any organisation to leverage the Internet deals with its adaptability to change  Is a True Statement  Is a FALSE statement  Depends on the business context  Depends upon the prevailing competition

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Last Answer :  Is a True Statement