What are the four brand sponsorship options manufacturer faces?

What are the four brand sponsorship options manufacturer faces?
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Branding decisions finally include brand development. For developing brands, a company has four choices: line extensions, brand extensions, multibrands or new brands.
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A(n) ___________ is a name, term, sign, symbol or design, or a combination of these that identifies the maker or seller of a product or service 1. product feature 2. sponsorship 3. brand 4. logo 5. none of these

Description : A(n) ___________ is a name, term, sign, symbol or design, or a combination of these that identifies the maker or seller of a product or service 1. product feature 2. sponsorship 3. brand 4. logo 5. none of these

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If Wrigley’s makes all the world's bubble gum but sells it through middlemen who market under individual store brands, Wrigley’s is utilizing which type of brand sponsorship? A. Manufacturer's brand B. Slotting brand C. Private brand D. Licensed brand E. Dealer brand.

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A brand is BEST defined as a A)registered design or symbol that is displayed on the product. B)related group of words that describe the product. C)name, symbol, design, or combination of these that identifies a seller's products. D)copyrighted word(s) that give the manufacturer exclusive ownership

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A portfolio can best be defined as: a. a group of projects and programs carried out within an organization. b. a group of programs carried out under the sponsorship of an organization. c. a group of projects carried out under the sponsorship of an organization. d. a range of products and services offered by an organization.

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Last Answer : a. a group of projects and programs carried out within an organization.

. A portfolio can best be defined as: a. a group of projects and programmes carried out within an organisation. b. a group of programmes carried out under the sponsorship of an organisation. c. a group of projects carried out under the sponsorship of an organisation. d. a range of products and services offered by an organisation.

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