A firm may decide that all packages are to be similar or include one major element of the design. This approach to promote an overall company image is called A)family extension. B)family packaging. C)overall packaging. D)package extension.

A firm may decide that all packages are to be similar or include one major element of the design. This approach to promote an overall company image is called
A)family extension.
B)family packaging.
C)overall packaging.
D)package extension.
by

1 Answer

Answer :

B)family packaging.
by

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