Which of the following is not one of the five parts to the Situation Analysis: a. Perceptual Map.
b. Demand Analysis.
c. Capacity Analysis.
d. Consumer Report.
e. Forecasting Analysis.

1 Answer

Answer :

e. Forecasting Analysis.

Related questions

Description : In the Perceptual Map each segment has a set of circles where: a. The inner fine cut circles have a radius of 4 units. b. The inner fine cut circles represent the heart of the segment where demand is strong. ... cut circle is the ideal spot where demand is strongest. d. a and b. e. a, b and c.

Last Answer : b. The inner fine cut circles represent the heart of the segment where demand is strong.

Description : Repositioning moves a product on the Perceptual Map from its old location to a new one. When does the new location become active? a. The day the R&D project completes b. The following year ... R&D project completes d. The day capacity and automation is purchased e. The day capacity is purchased

Last Answer : a. The day the R&D project completes

Description : A point or some points you consider for your strategy are a. strive to give your customers the top two buying criteria. b. the perceptual map is more important as a rough cut consideration than a fine cut ... , it does not matter how good your product is if you stock out. d. all of the above.

Last Answer : d. all of the above.

Description : The inner fine cut circles on the perceptual map have a radius of ________ units. a. 2 b. 2.5 c. 2.75 d. 1.5 e. 3

Last Answer : b. 2.5

Description : What is a market segment? a. Group of customers with differing purchasing concerns b. Area of perceptual map where all points intersect c. Group of customers with similar purchasing concerns d. Geographic area where customers are located e. Common area of buying patterns

Last Answer : c. Group of customers with similar purchasing concerns

Description : What section of the perceptual map is considered ideal for the low end segment? a. Middle b. Upper Right c. Lower Right d. Upper Left e. Lower Left

Last Answer : d. Upper Left

Description : The customer survey score is driven by a. market share. b. price. c. 4P’s. d. price and market share. e. perceptual map, MTBF and price.

Last Answer : c. 4P’s.

Description : If a product's Automation rating is substantially increased, it will: a. take longer to move the product across the Perceptual Map. b. take a shorter time to move the product across the Perceptual Map. ... Perceptual Map. d. have no effect on the product moving across the Perceptual Map. e. other.

Last Answer : a. take longer to move the product across the Perceptual Map.

Description : Over time, the segments will drift in which direction on the Perceptual Map? a. up; left b. up; right c. down; left d. down; right e. will remain still and constant

Last Answer : d. down; right

Description : The segments all drift to the lower-right section of the perceptual map. Why does this drift take place? a. Customers want smaller and less expensive products. b. Customers want reliable and affordable ... and faster products. d. Customers want newer and faster products. e. None of the above.

Last Answer : c. Customers want smaller and faster products.

Description : The Perceptual Map is a. a marketing tool used to compare products against customer perceptions. b. a marketing tool used to compare performance against size. c. a marketing tool used to compare ... used to compare age against position. e. a marketing tool used to compare time against motion.

Last Answer : a. a marketing tool used to compare products against customer perceptions. b. a marketing tool used to compare performance against size.

Description : The two characteristics that the perceptual map evaluates are a. Performance and Size. b. Performance and Price. c. Size and Price. d. Reliability and Performance. e. none of the above.

Last Answer : a. Performance and Size.

Description : Products must plot within ______ units from the center of the circle on the Perceptual Map to survive the rough cut. a. 3.0 b. 4.0 c. 1.0 d. 2.5

Last Answer : b. 4.0

Description : Rapid movement of an existing product on the Perceptual Map requires a. reliability adjustment. b. low automation levels. c. high automation levels. d. none of the above.

Last Answer : b. low automation levels.

Description : Higher automation leads to lower production costs and has what effect on repositioning a product on the perceptual map? a. makes it more difficult and expensive b. makes it easier and cheaper c. no effect d. eliminates repositioning

Last Answer : a. makes it more difficult and expensive

Description : The situation analysis is a. a team exercise. b. designed to help your group understand the current market conditions. c. designed to help your group understand how the industry will evolve over the next 8 years. d. a five part analysis. e. all of the above.

Last Answer : e. all of the above.

Description : The situation analysis consists of ______ parts. a. 3 b. 4 c. 5 d. 6 e. 7

Last Answer : c. 5

Description : The Consumer Report rates product attributes as: a. Good, Fair, or Poor. b. Excellent, Satisfactory, or Unsatisfactory. c. Excellent, Very Good, Good, Fair, or Poor. d. Satisfactory or Unsatisfactory. e. Other.

Last Answer : a. Good, Fair, or Poor.

Description : The ______________ details sales volume in all segments, reporting each product’s actual and potential sales. a. Balance Sheet b. Market Share Report c. HR/TQM/Sustainability Report d. Round Analysis e. Annual Report

Last Answer : b. Market Share Report

Description : A segment manager's task is to a. decide which products enter the segment. b. verify the products entering and leaving a segment, the margin potential for those products, capacity level and the ... ; evaluate the margin potential of all products and the distribution systems. e. none of the above.

Last Answer : b. verify the products entering and leaving a segment, the margin potential for those products, capacity level and the distribution system as compared to competitors.

Description : What trend can be explicitly observed in the industry in which your company is operating? a. More and more products are sold directly to the private end consumer. b. Products become more and more expensive. ... and smaller. d. Customers show less and less brand loyalty. e. All of the above.

Last Answer : c. Products become smaller and smaller

Description : The primary difference between the Proformas and annual reports is: a. Proformas report on product information; annual reports report on financial data. b. Proformas are projections of results for the ... report on financial data; annual reports report on product data. e. None of the above.

Last Answer : b. Proformas are projections of results for the upcoming year; annual reports are results from the previous year.

Description : In order for a team to win at CapSim, they need to a. have a proactive strategy and contingency plan in place. b. have a contingency plan, a proactive strategy, open communications and the ability to ... a strategy in place and be ready to completely change it in round 4 if it isn't working.

Last Answer : d. have a proactive strategy, contingency plan, open communications, strong knowledge of the industry and have a strong understanding of the analyst report.

Description : On the perceptional map, where is the “sweet/ideal spot” in the High End segment? a. in the center of the circle c. there is no sweet spot in High End b. on the trailing edge of the circle d. on the leading edge of the circle

Last Answer : d. on the leading edge of the circle

Description : Which tool can you use as a quick comparison tool when conducting a competitive analysis concerning production? a. Bond ratings b. Stock price c. Customer survey d. Market share e. None of the above

Last Answer : c. Customer survey

Description : In the Traditional Segment, age as a buying criteria is accounts for which percentage of the consumer decision: a. 53%. b. 43%. c. 47%.

Last Answer : c. 47%.

Description : In the High End Segment, price as a buying criteria is accounts for which percentage of the consumer decision: a. 53%. b. 9%. c. 23%. d. 19%.

Last Answer : b. 9%.

Description : In the Fine Cut, a product’s appeal is drive by its _________________. a. Color b. Customer Survey Score c. Usage d. Rough cut position e. Demand

Last Answer : b. Customer Survey Score

Description : Investing in Channel Support Systems can a. increase demand. b. reduce R&D cycle time. c. reduce material costs. d. reduce labor costs. e. reduce administrative costs.

Last Answer : a. increase demand.

Description : Investing in Quality Function Deployment Effort can a. reduce labor and administrative costs. b. increase demand and reduce labor costs. c. reduce R&D cycle time and increase demand. d. reduce R&D cycle time and enhance the effectiveness of the promo and sales Budgets. e. increase demand.

Last Answer : d. reduce R&D cycle time and enhance the effectiveness of the promo and sales Budgets.

Description : Which of the following is true about the Accounts Receivable Lag and its implications on demand? a. If you offer no credit, demand falls to about 60% of normal. b. At 30 days, demand is 90%. c. At 45 days, demand is 95%. d. At 60 days, demand is 98.5%. e. At 90 days, demand is 100%.

Last Answer : d. At 60 days, demand is 98.5%.

Description : Investing in Vendor Just In Time can a. reduce material costs and R&D cycle time. b. reduce administrative costs and labor costs. c. reduce R&D cycle time and increase demand. d. reduce material costs and administrative costs. e. reduce material costs and increase demand.

Last Answer : d. reduce material costs and administrative costs.

Description : Quality Initiative Training can a. increase demand. b. decrease R&D cycle time. c. decrease material costs. d. decrease labor costs. e. decrease administrative costs.

Last Answer : d. decrease labor costs.

Description : This process management initiative increases the effectiveness of the Sales Budget and therefore demand. a. Benchmarking b. Vendor/Just-in-Time Inventory (JIT) c. Continuous Product Improvement systems (CPI) d. Channel Support systems e. Quality Initiative Training (QIT)

Last Answer : d. Channel Support systems

Description : Customer demand is driven by a. price, product, promotion and TQM/Process Initiatives. b. customer survey. c. positioning and price. d. market share. e. market share, positioning and price.

Last Answer : b. customer survey.

Description : When plotting the segment locations for each round a. the goal is to determine the ideal spot location for each segment during the 8 years. b. the goal is to determine which products are the highest in ... and performance on the other. d. you should use Microsoft Excel. e. all of the above.

Last Answer : a. the goal is to determine the ideal spot location for each segment during the 8 years.

Description : Within the process management initiatives, concurrent engineering a. reduces material cost, inventors’ carrying costs and administrative overhead. b. reduces labor costs. c. increases the effectiveness of the sales budget and therefore demand. d. reduces R&D cycle time. e. none of the above.

Last Answer : d. reduces R&D cycle time.

Description : Benchmarking reduces a. Material cost. b. Research and Development time. c. Labor Cost. d. Administrative Cost. e. Demand.

Last Answer : d. Administrative Cost.

Description : Within the Process Management Initiatives, channel support systems a. reduce material cost. b. reduce labor costs. c. increase demand. d. reduce R&D cycle time. e. none of the above.

Last Answer : c. increase demand.

Description : Budgeting money to Quality initiative will lead to these outcomes except: a. decrease R&D time. b. increase Demand. c. increase Labor Costs. d. increase efficiency. e. produce administrative savings.

Last Answer : c. increase Labor Costs.

Description : In the Human Resources section, workers will strike one week for: a. every 1% your Annual Raise Negotiations Ceiling is beneath Labor's demand. b. every $300 your Benefits Negotiations Ceiling is beneath ... every $1 your Wage Negotiation Ceiling is beneath Labor's demand. e. all of the above.

Last Answer : e. all of the above.

Description : To run perfectly, all HR department managers should know that a. the negotiation starting point should not exceed 80%. b. the starting point for benefits or wages should be between 0-150% of the current ... negotiation ceiling. d. all of the above is correct. e. none of the above are true.

Last Answer : c. all strike settlements should be halfway between the demand and the negotiation ceiling.

Description : Inside each fine cut circle, a. segments have an ideal spot where demand is at its highest. b. product segments strive to be in the center. c. product segments strive to be near the boundaries. d. demand is at its highest as long as product segments are within the circle. e. none of the above.

Last Answer : a. segments have an ideal spot where demand is at its highest. b. product segments strive to be in the center.

Description : Which is false about production in Capsim? a. Teams cannot produce beyond 100% capacity. b. Teams should match their production schedule to the teams sales forecast. c. There is a one year lag ... year lag between purchase and use of additional production automation. e. All of the above are true.

Last Answer : a. Teams cannot produce beyond 100% capacity.

Description : What is the most important element that ensures the accuracy of the Proformas reports? a. Production capacity b. Marketing sales forecasts c. R & D decisions d. Financial decisions e. All of the above

Last Answer : b. Marketing sales forecasts

Description : As a general rule, stock issues are used to: a. Protect you from getting a loan from Big Al. b. Fund the purchase of more market share. c. Fund long term investments in capacity and automation. d. Fund yearly sales and promotional budgets. e. All of the above.

Last Answer : c. Fund long term investments in capacity and automation.

Description : If all of the capacity on a production line is sold a. all remaining inventory is sold for half the average cost of production. b. a loss is written off on the income statement. c. Capstone ... company will receive a cash payment of 65% the original investment on capacity. e. all of the above.

Last Answer : e. all of the above.

Description : Lowering the automation level will result in a. receiving a cash payment of $4 per unit of capacity. b. a tax credit. c. a charge. d. immediate changes to production lines. e. none of the above.

Last Answer : c. a charge.

Description : The cost to increase automation to 8.0 is equal to a. First Shift Capacity X [$8 X (4 - Automation Level). b. First Shift Capacity X [$8 X (4 + Automation Level). c. First Shift Capacity X [$4 X ... Capacity X [$4 X (8 + Automation Level). e. First Shift Capacity X [$4 X (4 - Automation Level)

Last Answer : c. First Shift Capacity X [$4 X (8 – Automation Level).