Description : Coke made in narrower by-product coke ovens (as compared to wider ovens) is (A) Less reactive (B) Stronger (C) Smaller in size (D) All (A), (B) & (C)
Last Answer : (D) All (A), (B) & (C)
Description : The radial splits which are wider on the outside of the log and narrower towards the pith are known as (A) Heart shakes (B) Cupshakes (C) Starshakes (D) Rindgalls
Last Answer : Answer: Option C
Description : The welders have increased the voltage on the SAW welding set, what would be the effect on the weld appearance? a) No effect b) The weld width would be narrower c) The penetration will be increased d) The weld width would be wider
Last Answer : d) The weld width would be wider
Description : A set of tools used in marketing is _____________ 1. Direct marketing 2. Sales personal 3. Marketing mix 4. Market value 5. None of these
Last Answer : Marketing mix
Description : Market research is needed for _____________ 1. choosing the right sales persons 2. Choosing the right products 3. Making proper marketing decisions 4. Deciding the sales incentives 5. None of these
Last Answer : Making proper marketing decisions
Description : Economics in marketing can be achieved in terms of 1. sales literature 2. inventory management 3. after sales service requirements 4. all of the above 5. none of these
Last Answer : all of the above
Description : The marketing concept is a way of thinking or a management philosophy that affects _____ 1. Only marketing activities 2. Most efforts of the organization 3. Mainly the efforts of sales personnel 4. Mainly customer relations 5. Only business organizations
Last Answer : Most efforts of the organization
Description : Which is not a function of CRM platform? 1. Lead Management 2. Sales automation 3. Marketing Automation 4. System Management
Last Answer : System Management
Description : "Just in time" technique has wider acceptance world over. The technique was first introduced in ? 1. India 2. Indonesia 3. Japan 4. America 5. None of these
Last Answer : America
Description : Just in time technique is wider acceptance world over. The technique was first introduced in 1. India 2. Indonesia 3. Japan 4. America 5. None of these
Last Answer : Japan
Description : The people and organizations who assists the flow of products and information to marketing channels are called _____________ 1. Merchants 2. Dealers 3. Both 1 and 2 4. Facilitating agents 5. none of these
Last Answer : Facilitating agents
Description : A marketing manager for a small computer manufacturer is analyzing the potential effects of political, legal, social, and economic forces on the firm's operations. The marketing manager is examining the ... situation 2. marketing environment 3. trends 4. economic conditions 5. none of these
Last Answer : marketing environment
Description : Market Segmentation helps in _____________ 1. Identifying the target group 2. Focused marketing 3. A strategy of DSAs 4. All of these 5. None of these
Last Answer : All of these
Description : A retail establishment that is open twenty-four hours a day 1. will have higher sales than other retailers 2. provides time utility 3. is adhering to the marketing concept 4. is production-oriented 5. none of these
Last Answer : provides time utility
Description : All marketing activities that attempt to stimulate quick buyer action or immediate sales of a product are known as 1. Sponsorship 2. Advertising 3. Personal Selling 4. Sales Promotion 5. None of these
Last Answer : Sales Promotion
Description : Difference between marketing and selling is ________ a) Marketing focus on customer and selling focus on seller b) Marketing practices integrated approach and selling practices fragmented approach c) Marketing converts customer's need into ... 3. b and d 4. all a, b, c and d 5. None of these
Last Answer : all a, b, c and d
Description : What is the overall goal of relationship marketing ? 1. Encourage utilization of products over the lifespan of the consumer 2. Increase sales of new products 3. Improve profitability 4. Developing strategic partnerships with valued customers 5. All the above
Last Answer : Developing strategic partnerships with valued customers
Description : The functions of distribution channel do not include __ 1. Gathering and providing market information 2. Marketing research 3. Assisting the consumer in understanding and using the goods 4. Promoting the sales of goods 5. none of these
Last Answer : Marketing research
Description : The real value of marketing research to the organization can best be understood by 1. its immediate impact on profits 2. the amount of time spent 3. how much it costs 4. improvements in the ability to make decisions 5. the increase in sales volume or market share
Last Answer : improvements in the ability to make decisions
Description : When a company reviews sales, costs, and profit projections for a new product to find out whether these factors satisfy the company's objectives, they are in which of the following new ... testing 2. Commercialization 3. Business analysis 4. Marketing strategy development 5. none of these
Last Answer : Business analysis
Description : Marketing strategy during a recession should include 1. a reduction in the number of sales personnel 2. a reduction in the expenditures for new product development 3. a reduction in ... 4. promotional efforts that promote value and utility 5. increase in expenditures for marketing operations
Last Answer : promotional efforts that promote value and utility
Description : The marketing conept is a philosophy that states that an organization should try to satisfy customers needs and at the same time : 1. Increase market share 2. Increase sales 3. Achive the organization's goals 4. Always produce high quality products 5. None of these
Last Answer : Achive the organization's goals
Description : A 'Target Group' in Marketing means ______ 1. To whom the sales should be directed 2. A group of sellers 3. A group of buyers 4. A group of Producers 5. All the above
Last Answer : To whom the sales should be directed
Description : In what ways can site traffic help in assessing the market value? a. Overall site traffic can be followed, and a general idea of marketing's impact can be determined. b. There is no ... can be tracked d. Product sales from the company website can be attributed directly to the marketing campaign
Last Answer : c. Ads can send receivers to a specific landing page, which can be tracked
Description : Which of the following is not a benefit of content marketing? Cost savings Increase sales Less engagement None of the above
Last Answer : Less engagement
Description : Which are the two central pillars of business success for Conversion Optimization to succeed? A. Customer Focus and Continuous Improvement B. Continuous Improvement and Marketing C. Marketing and Customer Focus D. User Experience and Sales
Last Answer : A. Customer Focus and Continuous Improvement
Description : How can a company convert posts on Twitter to sales? A. Write demanding points about the competition B. Write posts about personal information of the CEO C. Creating posts which drive followers to their site D. Marketing advertisements which are not serious
Last Answer : C. Creating posts which drive followers to their site
Description : How is site traffic useful in evaluating marketing? A. Overall site traffic can be followed and a general idea of marketing's impact on it can be determined B. There is no correlation ... be tracked D. Product sales from the company website can be attributed directly to the marketing campaign
Last Answer : C. Ads can send receivers to a specific landing page, which can be tracked
Description : Which of the following is not a goal of of Content Marketing? A. Engagement B. Sales C. Customer novice D. Up-selling
Last Answer : C. Customer novice
Description : How is site traffic useful in evaluating marketing? Overall site traffic can be followed and a general idea of marketing and its impact on It can be determined There is no ... be tracked Product sales from the company website can be attributed directly to the marketing campaign
Last Answer : Ads can send receivers to a specific landing page, which can be tracked
Description : Lewis PLC is breaking down and classifying costs to determine which are associated with specific marketing activities. Lewis is performing a A)marketing cost analysis. B)sales analysis. C)marketing audit. D)cost audit. E)variable cost analysis.
Last Answer : A)marketing cost analysis.
Description : An organizational system in which responsibility and authority are delegated to lower levels of sales management is called 1. decentralized organization 2. centralized organization 3. both 1 & 2 4. regional organization 5. none of these
Last Answer : decentralized organization
Description : The primary reason that many companies work to become the "low-cost producers" in theri industry is because : 1. the can generate more advertising 2. they can please top management 3. they can gain ... 4. they can set lower prices that result in greater sales and profits 5. none of these
Last Answer : they can set lower prices that result in greater sales and profits
Description : Narrow coke ovens as compared to wider coke ovens (A) Produce smaller coke (B) Produce stronger coke (C) Require less time of carbonisation (D) All (A), (B) and (C)
Last Answer : (D) All (A), (B) and (C)
Description : How could improving customer service through customer service management lead to more sales?
Last Answer : - removed -
Description : Which is the CRM tool? 1. Sales force 2. Sales Project 3. Sales Management 4. Force Sale
Last Answer : Sales force
Description : The way the consumers feel or perceive towards an actual product or potential market offering is called A.sales concept B. product idea C. product image D. customer management
Last Answer : C. product image
Description : Which way of consumers feel or perceive towards an actual product or potential market offering A.sales concept B.product images C.product idea D.customer management Answer: B
Last Answer : B.product images
Description : Which of the following is a part of Marketing Management ? 1. Identification of Business Opportunities 2. Understanding the Customer needs 3. Producing according to customer needs 4. Delivering as per Customer convenience 5. All the above
Last Answer : All the above
Description : Which of the following is not correct with regard to marketing ? 1. Marketing is a Management Function 2. Marketing is a Philosophy 3. Marketing is not related to Business Activity alone 4. Marketing means selling 5. Objective of Marketing is to achieve customer satisfaction
Last Answer : Marketing means selling
Description : To effectively monitor changes in the marketing environment, marketers must engage in : 1. use of the marketing concept 2. environmental scanning and analysis 3. Information collection 4. Marketing research 5. Environmental Management
Last Answer : environmental scanning and analysis
Description : All of the following are marketing management tasks EXCEPT : 1. Marketing Planning 2. Organizing marketing activities 3. Co-Ordinating marketing activities 4. Project development and analysis 5. Marketing control
Last Answer : Project development and analysis
Description : Most specifically, marketing strategy : 1. Is concerned with key dicissions requried to reach an objective 2. Encompasses selecting and analysing a target market and creating and maintaining an ... 4. Involves determining the direction and objectives of marketing management 5. None of these
Last Answer : Encompasses selecting and analysing a target market and creating and maintaining an appropriate marketing mix
Description : I am looking for the nexus of risk management and marketing and need help!
Last Answer : How about the risk of revealing something about a new product design vs. the potential sales for the new product vs. not affecting current product sales vs. the opportunity to pull sales to the new product from sales of competing products?
Description : The acronym CRM stands for… 1. Consumer Relationship Marketing 2. Customer Relationship Management 3. Customer Relations and Marketing 4. continuous Relationship Management
Last Answer : Customer Relationship Management .
Description : Which of the following is the correct abbreviation CMS? a. Content Maintenance Site b. Content Maintenance System c. Content Management System d. Content Marketing System
Last Answer : c. Content Management System
Description : Which one of the following describes the three main elements of data management in email marketing? Mark one answer: Subscriber Capture, Maintenance, Segmentation ... Maintenance, Differentiation Maintenance, Segmentation, Subscription Service Management, Segmentation, SubscriberCapture
Last Answer : Subscriber Capture, Maintenance, Segmentation
Description : What is the full form of CMS? A. Content Maintaince System B. Content Management Site C. Content Management System D. Content Marketing System
Last Answer : C. Content Management System
Description : Duck Duck Go, Baidu, Wolfram Alpha are examples of Website Optimisaton Software Campaign Management Software E-mail Marketing Software Search Engines
Last Answer : Search Engines