Which of the following statements about technological forces in international marketing is TRUE?
A)Television advertising can be used universally throughout the world. B)Much of the technology used in industrialised regions of the world may be ill-suited for developing countries.
C)Because all countries have up-to-date postal services, direct mail advertising is always a viable option.
D)Technology is generally not a problem in international marketing.
A)Television advertising can be used universally throughout the world. B)Much of the technology used in industrialised regions of the world may be ill-suited for developing countries.
C)Because all countries have up-to-date postal services, direct mail advertising is always a viable option.
D)Technology is generally not a problem in international marketing.