Jane Downe is planning to open an upmarket dress boutique. She is evaluating ease of movement to and from sites, vehicular traffic, types of stores in the area, and transportation networks. Which strategic retailing issue is she concerned with at this time? A)Location B)Product depth C)Product mix D)Scrambled merchandising E)Retail positioning

Jane Downe is planning to open an upmarket dress boutique. She is evaluating ease of
movement to and from sites, vehicular traffic, types of stores in the area, and
transportation networks. Which strategic retailing issue is she concerned with at this time?
A)Location
B)Product depth
C)Product mix
D)Scrambled merchandising
E)Retail positioning
by

1 Answer

Answer :

A)Location
by

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