The stages such as awareness stage, conviction stage, liking stage, preference stage and actual purchase stage are all stages of the process called A. channeling stages B. buyer readiness stage C. channel designing stages D.strategic stages

The stages such as awareness stage, conviction stage, liking stage,
preference stage and actual purchase stage are all stages of the process
called
A. channeling stages
B. buyer readiness stage
C. channel designing stages
D.strategic stages
by

1 Answer

Answer :

B. buyer readiness stage
by

Related questions

Stages such as conviction stage, liking stage, preference stage, and actual purchase stage are all of the process called A.channeling B.buyer readiness C.channel designing D.strategic Answer: B

Description : Stages such as conviction stage, liking stage, preference stage, and actual purchase stage are all of the process called A.channeling B.buyer readiness C.channel designing D.strategic Answer: B

Last Answer : B.buyer readiness

In buyer decision process, the stage in which the purchase intention is transformed in to purchase decision is called A. need recognition B. information search C. purchase decision D. both b and c

Description : In buyer decision process, the stage in which the purchase intention is transformed in to purchase decision is called A. need recognition B. information search C. purchase decision D. both b and c

Last Answer : C. purchase decision

Marketing channel refers to _________________ 1. A physical channel for movement of goods in them from the seller to the buyer 2. A set of firms who handle the physical movement of goods from one point to another 3. Different departments of the producer firm which are associated in ensuring delivery of goods to the buyer 4. A set of independent organizations involved in the process of making a product or service available for use or consumption 5. none of these

Description : Marketing channel refers to _________________ 1. A physical channel for movement of goods in them from the seller to the buyer 2. A set of firms who handle the physical movement of goods from one ... the process of making a product or service available for use or consumption 5. none of these

Last Answer : Different departments of the producer firm which are associated in ensuring delivery of goods to the buyer

Which of the following statements is incorrect? A. You should leverage the 5W (+1H) technique to plan and design a dashboard. B. Google Data Studio, Kilpfolio, and Tableau are some tools that help you create effective dashboards. C. You should provide usability-related (heuristics) recommendations without actual data in your dashboards. D. Designing an effective dashboard (or report) is similar to developing a website.

Description : Which of the following statements is incorrect? A. You should leverage the 5W (+1H) technique to plan and design a dashboard. B. Google Data Studio, Kilpfolio, and Tableau are some tools ... your dashboards. D. Designing an effective dashboard (or report) is similar to developing a website.

Last Answer : C. You should provide usability-related (heuristics) recommendations without actual data in your dashboards

Which is the first step in Initial digital Marketing Plan? 1. Set goals 2. Define the brand 3. Create Buyer personas 4. Choose right digital Marketing Channel

Description : Which is the first step in Initial digital Marketing Plan? 1. Set goals 2. Define the brand 3. Create Buyer personas 4. Choose right digital Marketing Channel

Last Answer : Define the brand

A specialty product 1. requires minimal effort to purchase 2. is purchased frequently 3. requires purchase planning, and the buyer will not accept substitutes 4. is generally less expensive than other items in the same product class 5. prompts the purchaser to make comparisons among alternatives

Description : A specialty product 1. requires minimal effort to purchase 2. is purchased frequently 3. requires purchase planning, and the buyer will not accept substitutes 4. is generally less expensive ... items in the same product class 5. prompts the purchaser to make comparisons among alternatives

Last Answer : requires purchase planning, and the buyer will not accept substitutes

Assume a frequency range of 405.0125 MHz to 405.0875 MHz and 25 kHz channeling plan, determine the center frequency of the second channel from the lower limit. A. 405.030 MHz B. 405.025 MHz C. 405.050 MHz D. 405.075 MHz

Description : Assume a frequency range of 405.0125 MHz to 405.0875 MHz and 25 kHz channeling plan, determine the center frequency of the second channel from the lower limit. A. 405.030 MHz B. 405.025 MHz C. 405.050 MHz D. 405.075 MHz

Last Answer : C. 405.050 MHz

Assume a frequency range of 401.000 MHz to 401.050 MHz, if you apply 25 kHz channeling plan, determine the center frequency of the first channel from the lower limit. A. 401.010 MHz B. 401.0125 MHz C. 401.025 MHz D. 401.00625 MHz

Description : Assume a frequency range of 401.000 MHz to 401.050 MHz, if you apply 25 kHz channeling plan, determine the center frequency of the first channel from the lower limit. A. 401.010 MHz B. 401.0125 MHz C. 401.025 MHz D. 401.00625 MHz

Last Answer : B. 401.0125 MHz

What are the key considerations for people in sales while they use social media for selling (Social Selling)? A. Check if their clients are on social media and then connect with them on the relevant social networks B. Avoid using social media to sell C. Build their professional brand and then position themselves as subject matter experts in their field to build credibility D. Connect with their clients and prospects on LinkedIn and then start liking/commenting/sharing their posts

Description : What are the key considerations for people in sales while they use social media for selling (Social Selling)? A. Check if their clients are on social media and then connect with them ... D. Connect with their clients and prospects on LinkedIn and then start liking/commenting/sharing their posts

Last Answer : C. Build their professional brand and then position themselves as subject matter experts in their field to build credibility

What are the key considerations for people in sales while they use social media for selling (Social Selling)? A. Check if their clients are on social media and then connect with them on the relevant social networks B. Avoid using social media to sell C. Build their professional brand and then position themselves as subject matter experts in their field to build credibility D. Connect with their clients and prospects on LinkedIn and then start liking/commenting/sharing their posts

Description : What are the key considerations for people in sales while they use social media for selling (Social Selling)? A. Check if their clients are on social media and then connect with them ... D. Connect with their clients and prospects on LinkedIn and then start liking/commenting/sharing their posts

Last Answer : C. Build their professional brand and then position themselves as subject matter experts in their field to build credibility

Customers who purchase encyclopedias from door-todoor salespeople are acquiring products through 1. the most efficient channel of distribution 2. the most common type of marketing channels 3. a direct-marketing channel 4. a business-to-business channel of distribution 5. none of thes

Description : Customers who purchase encyclopedias from door-todoor salespeople are acquiring products through 1. the most efficient channel of distribution 2. the most common type of marketing channels 3. a direct-marketing channel 4. a business-to-business channel of distribution 5. none of thes

Last Answer : a direct-marketing channe

Last-click attribution is defined as: A. The last date on which a new customer clicked to your website B. The channel that received the most amount of clicks in the sales cycle C. The last point in the sales cycle before the customer purchase D. The channel that sent the user to your website immediately before the sale

Description : Last-click attribution is defined as: A. The last date on which a new customer clicked to your website B. The channel that received the most amount of clicks in the sales cycle C. The ... before the customer purchase D. The channel that sent the user to your website immediately before the sale

Last Answer : C. The last point in the sales cycle before the customer purchase

stage in which purchase intention is transformed in to purchase decision is called A.need recognition B.information search C.purchase decision D.both b and c Answer: C

Description : stage in which purchase intention is transformed in to purchase decision is called A.need recognition B.information search C.purchase decision D.both b and c Answer: C

Last Answer : C.purchase decision

When a company reviews sales, costs, and profit projections for a new product to find out whether these factors satisfy the company's objectives, they are in which of the following new process development stages ? 1. Concept development and testing 2. Commercialization 3. Business analysis 4. Marketing strategy development 5. none of these

Description : When a company reviews sales, costs, and profit projections for a new product to find out whether these factors satisfy the company's objectives, they are in which of the following new ... testing 2. Commercialization 3. Business analysis 4. Marketing strategy development 5. none of these

Last Answer : Business analysis

When flexible deployment concept allows units that have attained high readiness to embark on deployments in support of specific national priorities such as?

Description : When flexible deployment concept allows units that have attained high readiness to embark on deployments in support of specific national priorities such as?

Last Answer : Feel Free to Answer

1-Which digital marketing tactic commonly makes use of the 'takeover' ad format in order to develop customer reach and awareness, and provide for enhanced branding and influence? Choose the appropriate digital marketing tactic from the Digital Marketing Institute Framework using the numbered options given: Exhibit: Mark one answer: 4 2 3 1

Description : 1-Which digital marketing tactic commonly makes use of the 'takeover' ad format in order to develop customer reach and awareness, and provide for enhanced branding and influence? Choose the appropriate digital marketing ... using the numbered options given: Exhibit: Mark one answer: 4 2 3 1

Last Answer : 2

What are the steps in the buying funnel? A. Interest, consideration, buy, retention B. Awareness, shopping, learning, buying C. Awareness and interest, consideration, buy, retention D. Awareness, learn, buying, shopping

Description : What are the steps in the buying funnel? A. Interest, consideration, buy, retention B. Awareness, shopping, learning, buying C. Awareness and interest, consideration, buy, retention D. Awareness, learn, buying, shopping

Last Answer : C. Awareness and interest, consideration, buy, retention

Which of the following is not an advantage of email newsletters? A. Email newsletters spread your brand awareness B. leverage the temporary content C. freedom to include different types of content D. leverage the existing content

Description : Which of the following is not an advantage of email newsletters? A. Email newsletters spread your brand awareness B. leverage the temporary content C. freedom to include different types of content D. leverage the existing content

Last Answer : B. leverage the temporary content

Which of the following is NOT an advantage of Social Media Marketing  Brand Awareness  Customer Satisfaction  Cost Ineffectiveness  Gaining Market Insights

Description : Which of the following is NOT an advantage of Social Media Marketing  Brand Awareness  Customer Satisfaction  Cost Ineffectiveness  Gaining Market Insights

Last Answer :  Cost Ineffectiveness

Approximately how many businesses are used content marketing?  10 to 20%  25 to 30%  80 to 90%  100% 1. the customer review of a product on an E-Commerce website. a)Awareness about the brand b)Awareness about the product c)Experience the product d)Both a&c Answer: b

Description : Approximately how many businesses are used content marketing?  10 to 20%  25 to 30%  80 to 90%  100% 1. the customer review of a product on an E-Commerce website. a)Awareness about the brand b)Awareness about the product c)Experience the product d)Both a&c Answer: b

Last Answer :  80 to 90%

A consumer's buying decisions are affected in part by the people around him or her. These people and the forces they exert on a buyer are called 1. motivational influences 2. social factors 3. roles 4. personality influences 5. cultural influences

Description : A consumer's buying decisions are affected in part by the people around him or her. These people and the forces they exert on a buyer are called 1. motivational influences 2. social factors 3. roles 4. personality influences 5. cultural influences

Last Answer : social factors

…… include general performance indicators such as traffic, leads, and reach as well as channel-based indicators. 1. PPC 2. ROI 3. KPls 4. CPC

Description : …… include general performance indicators such as traffic, leads, and reach as well as channel-based indicators. 1. PPC 2. ROI 3. KPls 4. CPC

Last Answer : KPls

Systematic blend of personal selling, sales promotion, advertising and public relations to communicate customer value is called A. promotion mix B. marketing communication mix C. strategic buyer behavior mix D. both a and b

Description : Systematic blend of personal selling, sales promotion, advertising and public relations to communicate customer value is called A. promotion mix B. marketing communication mix C. strategic buyer behavior mix D. both a and b

Last Answer : D. both a and b

While designing website, ….. is used obtain feedback form people. 1. From 2. frame 3. Hyperlink 4. Table

Description : While designing website, ….. is used obtain feedback form people. 1. From 2. frame 3. Hyperlink 4. Table

Last Answer : Form

2. In developing your next email campaign, you have to make a case to develop a responsive email. What is the key factor of responsive design to persuade your team? A. People open emails on smartphones more than any other device. B. Responsive design means designing for iPhones. C. People open emails multiple times on a variety of devices. So, the email needs to render properly regardless. D. Responsive design means mobile-first thinking

Description : 2. In developing your next email campaign, you have to make a case to develop a responsive email. What is the key factor of responsive design to persuade your team? A. People open ... devices. So, the email needs to render properly regardless. D. Responsive design means mobile-first thinking

Last Answer : C. People open emails multiple times on a variety of devices. So, the email needs to render properly regardles

Digital marketing is similar to ..............  A. Cold calling  B. Web designing  C. Online marketing  D. Outdoor marketing

Description : Digital marketing is similar to ..............  A. Cold calling  B. Web designing  C. Online marketing  D. Outdoor marketing

Last Answer : C. Online marketing

Site designing for mobile is very similar to the web. a)True b)False c)May be d)May not Answer: b

Description : Site designing for mobile is very similar to the web. a)True b)False c)May be d)May not Answer: b

Last Answer : b)False

Market with one buyer and one seller 1. Monopoly 2. Bi monopoly 3. Bilateral Monopoly 4. All the above 5. None of these

Description : Market with one buyer and one seller 1. Monopoly 2. Bi monopoly 3. Bilateral Monopoly 4. All the above 5. None of these

Last Answer : Bilateral Monopoly

A bilateral monopoly is a market structure consisting of both a monopoly (a single seller) and a ____(a single buyer). 1. Monopsony 2. Biopoly 3. Triple poly 4. multipoly 5. multisony

Description : A bilateral monopoly is a market structure consisting of both a monopoly (a single seller) and a ____(a single buyer). 1. Monopsony 2. Biopoly 3. Triple poly 4. multipoly 5. multisony

Last Answer : Monopsony

All marketing activities that attempt to stimulate quick buyer action or immediate sales of a product are known as 1. Sponsorship 2. Advertising 3. Personal Selling 4. Sales Promotion 5. None of these

Description : All marketing activities that attempt to stimulate quick buyer action or immediate sales of a product are known as 1. Sponsorship 2. Advertising 3. Personal Selling 4. Sales Promotion 5. None of these

Last Answer : Sales Promotion

Caveat Emptor means 1. an economy where the emperor/ ruler governs the rate at which money is lent 2. means that buyer is responsible for the quality of the goods he buys 3. person in charge of a meeting 4. 1 or 2 5. None of these

Description : Caveat Emptor means 1. an economy where the emperor/ ruler governs the rate at which money is lent 2. means that buyer is responsible for the quality of the goods he buys 3. person in charge of a meeting 4. 1 or 2 5. None of these

Last Answer : means that buyer is responsible for the quality of the goods he buys

Marketing implies "Meeting needs of __________ 1. of the cutomer only 2. of the needs of seller and buyer 3. of the needs of the customers profitability 4. all the above 5. none

Description : Marketing implies "Meeting needs of __________ 1. of the cutomer only 2. of the needs of seller and buyer 3. of the needs of the customers profitability 4. all the above 5. none

Last Answer : of the needs of the customers profitability

Marketing efforts are specifically aimed a : 1. Distributing "someting of value" to buyers and sellers 2. Facilitating satisfying exchange relationships 3. Developing new products for target markets 4. Understanding buyer behaviour to meet buyer needs 5. None of these

Description : Marketing efforts are specifically aimed a : 1. Distributing "someting of value" to buyers and sellers 2. Facilitating satisfying exchange relationships 3. Developing new products for target markets 4. Understanding buyer behaviour to meet buyer needs 5. None of these

Last Answer : Facilitating satisfying exchange relationships

which is an online platform operated by a third party and is open to buyers or sellers in a particular industry. *  vertical and horizontal e-marketplace.  supplier-oriented marketplace.  buyer-oriented marketplace.  B2B independent e-marketplace

Description : which is an online platform operated by a third party and is open to buyers or sellers in a particular industry. *  vertical and horizontal e-marketplace.  supplier-oriented marketplace.  buyer-oriented marketplace.  B2B independent e-marketplace

Last Answer :  B2B independent e-marketplace

which is normally run by a consortium of buyers in order to establish an efficient purchasing environment. *  B2B independent e-marketplace  buyer-oriented marketplace.  supplier-oriented marketplace.  vertical and horizontal e-marketplace

Description : which is normally run by a consortium of buyers in order to establish an efficient purchasing environment. *  B2B independent e-marketplace  buyer-oriented marketplace.  supplier-oriented marketplace.  vertical and horizontal e-marketplace

Last Answer :  buyer-oriented marketplace

. A portal which is an online platform operated by a third party and is open to buyers or sellers in a particular industry is a: *  vertical and horizontal e-marketplace.  supplier-oriented marketplace.  buyer-oriented marketplace.  B2B independent e-marketplace

Description : . A portal which is an online platform operated by a third party and is open to buyers or sellers in a particular industry is a: *  vertical and horizontal e-marketplace.  supplier-oriented marketplace.  buyer-oriented marketplace.  B2B independent e-marketplace

Last Answer :  B2B independent e-marketplace

A portal which is normally run by a consortium of buyers in order to establish an efficient purchasing environment is a: *  B2B independent e-marketplace.  buyer-oriented marketplace.  supplier-oriented marketplace.  vertical and horizontal e-marketplace

Description : A portal which is normally run by a consortium of buyers in order to establish an efficient purchasing environment is a: *  B2B independent e-marketplace.  buyer-oriented marketplace.  supplier-oriented marketplace.  vertical and horizontal e-marketplace

Last Answer :  buyer-oriented marketplace

A portal which is an online platform operated by a third party and is open to buyers or sellers in a particular industry is a: A. vertical and horizontal e-marketplace. B. supplier-oriented marketplace. C. buyer-oriented marketplace. D. B2B independent e-marketplace. E. None of the above. Ans: D

Description : A portal which is an online platform operated by a third party and is open to buyers or sellers in a particular industry is a: A. vertical and horizontal e-marketplace. B. supplier-oriented marketplace ... -oriented marketplace. D. B2B independent e-marketplace. E. None of the above. Ans: D

Last Answer : D. B2B independent e-marketplace

A portal which is normally run by a consortium of buyers in order to establish an efficient purchasing environment is a: A. B2B independent e-marketplace. B. buyer-oriented marketplace. C. supplier-oriented marketplace. D. vertical and horizontal e-marketplace. E. None of the above. Ans: B

Description : A portal which is normally run by a consortium of buyers in order to establish an efficient purchasing environment is a: A. B2B independent e-marketplace. B. buyer-oriented marketplace. C. supplier-oriented marketplace. D. vertical and horizontal e-marketplace. E. None of the above. Ans: B

Last Answer : B. buyer-oriented marketplace

which is an online platform operated by a third party and is open to buyers or sellers in a particular industry. A.vertical and horizontal e-marketplace. B.supplier-oriented marketplace. C.buyer-oriented marketplace. D.B2B independent e-marketplace. Answer: D

Description : which is an online platform operated by a third party and is open to buyers or sellers in a particular industry. A.vertical and horizontal e-marketplace. B.supplier-oriented marketplace. C.buyer-oriented marketplace. D.B2B independent e-marketplace. Answer: D

Last Answer : D.B2B independent e-marketplace.

which is normally run by a consortium of buyers in order to establish an efficient purchasing environment. A.B2B independent e-marketplace. B.buyer-oriented marketplace. C.supplier-oriented marketplace. D.vertical and horizontal e-marketplace. Answer: B

Description : which is normally run by a consortium of buyers in order to establish an efficient purchasing environment. A.B2B independent e-marketplace. B.buyer-oriented marketplace. C.supplier-oriented marketplace. D.vertical and horizontal e-marketplace. Answer: B

Last Answer : B.buyer-oriented marketplace.

Ansoff's matrix is useful for what? A. Integrating a business's marketing strategy with general strategic direction B. Establishing an editorial calendar for staff to follow C. Understanding buyer personas and buyer behaviour D. Hiring new staff and training them on marketing tactics

Description : Ansoff's matrix is useful for what? A. Integrating a business's marketing strategy with general strategic direction B. Establishing an editorial calendar for staff to follow C. Understanding buyer personas and buyer behaviour D. Hiring new staff and training them on marketing tactics

Last Answer : Integrating a business's marketing strategy with general strategic direction

Ansoff's matrix is useful for what? A. Integrating a business's marketing strategy with general strategic direction B. Establishing an editorial calendar for staff to follow C. Understanding buyer personas and buyer behaviour D. Hiring new staff and training them on marketing tactics

Description : Ansoff's matrix is useful for what? A. Integrating a business's marketing strategy with general strategic direction B. Establishing an editorial calendar for staff to follow C. Understanding buyer personas and buyer behaviour D. Hiring new staff and training them on marketing tactics

Last Answer : Integrating a business's marketing strategy with general strategic direction

Integration of project management with the organization takes place with the _______________. A. master budjet B. strategic plan C. Process of managing actual projects D. both b and c

Description : Integration of project management with the organization takes place with the _______________. A. master budjet B. strategic plan C. Process of managing actual projects D. both b and c

Last Answer : D. both b and c

When an individual knows that a product exists, has very little information regarding the product, and does not seek additional information, in what stage of the product adoption process is that person? A)Trial stage. B)Adoption stage. C)Interest stage. D)Awareness stage. E)Evaluation stage.

Description : When an individual knows that a product exists, has very little information regarding the product, and does not seek additional information, in what stage of the product adoption process is that person? A)Trial stage. B)Adoption stage. C)Interest stage. D)Awareness stage. E)Evaluation stage.

Last Answer : D)Awareness stage.

An individual who considers whether the product will meet certain criteria that are critical for meeting his or her needs is in what stage of the product adoption process? A)Interest stage B)Awareness stage C)Evaluation stage D)Trial stage E)Adoption stage

Description : An individual who considers whether the product will meet certain criteria that are critical for meeting his or her needs is in what stage of the product adoption process? A)Interest stage B)Awareness stage C)Evaluation stage D)Trial stage E)Adoption stage

Last Answer : C)Evaluation stage

When Jif mailed out free four -ounce samples of its new lemon juice product it was focusing on moving prospective customers into the __________ stage of the product adoption process. A)awareness B)interest C)evaluation D)trial E)adoption

Description : When Jif mailed out free four -ounce samples of its new lemon juice product it was focusing on moving prospective customers into the __________ stage of the product adoption process. A)awareness B)interest C)evaluation D)trial E)adoption

Last Answer : D)trial

When Anderson Motors offers to let qualified buyers test -drive the new Saab, the dealer is primarily trying to stimulate which stage of the product adoption process? A)Awareness B)Interest C)Evaluation D)Trial E)Adoption

Description : When Anderson Motors offers to let qualified buyers test -drive the new Saab, the dealer is primarily trying to stimulate which stage of the product adoption process? A)Awareness B)Interest C)Evaluation D)Trial E)Adoption

Last Answer : D)Trial

Asking the patient questions to determine if the person understands the health teaching provided would be included during which step of the nursing process? a) Evaluation Evaluation includes observing the person, asking questions, and comparing the patient’s behavioral responses with the expected outcomes. b) Assessment Assessment includes determining the patient’s readiness regarding learning. c) Planning and goals Planning includes identification of teaching strategies and writing the teaching plan. d) Implementation Implementation is the step during which the teaching plan is put into action.

Description : Asking the patient questions to determine if the person understands the health teaching provided would be included during which step of the nursing process? a) Evaluation Evaluation includes observing ... ) Implementation Implementation is the step during which the teaching plan is put into action.

Last Answer : a) Evaluation Evaluation includes observing the person, asking questions, and comparing the patient’s behavioral responses with the expected outcomes.

Which of the following would least quality as an essential aspect of the process of learning? Options: A) Adequate readiness B) Response to stimulation C) Insight into means-end relationship D) The reinforcement of response

Description : Which of the following would least quality as an essential aspect of the process of learning? Options: A) Adequate readiness B) Response to stimulation C) Insight into means-end relationship D) The reinforcement of response

Last Answer : C) Insight into means-end relationship