A phase out approach can be best described as : 1. allowing the product to decline without a change in the marketing strategy 2. exploiting any strengths left in the product 3. immediately dropping the product from the product mix 4. intensifying marketing efforts in core markets 5. stopping production to get rid of material surplus

A phase out approach can be best described as :
1. allowing the product to decline without a change
in the marketing strategy
2. exploiting any strengths left in the product
3. immediately dropping the product from the
product mix
4. intensifying marketing efforts in core markets
5. stopping production to get rid of material surplus
by

1 Answer

Answer :

allowing the product to decline without a change
in the marketing strategy
by

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