All elements of the marketing mix are influenced by physical distribution functions. For
this reason, it is important for marketers to remember that
A)physical distribution decisions must be made prior to any other marketing strategy
consideration.
B)physical distribution costs often rise as customer service requirements decrease.
C)over 75 percent of all marketing costs are associated with physical distribution
expenditures.
D)no single distribution system is ideal for all situations and target markets.
this reason, it is important for marketers to remember that
A)physical distribution decisions must be made prior to any other marketing strategy
consideration.
B)physical distribution costs often rise as customer service requirements decrease.
C)over 75 percent of all marketing costs are associated with physical distribution
expenditures.
D)no single distribution system is ideal for all situations and target markets.