Why is the headline of a print advertisement such a critical component of the copy? A)It determines the final layout design. B)It is often the only part of the advertisement that is read. C)It takes up the most space. D)It links the copy to the signature. E)It links the artwork to the signature.

Why is the headline of a print advertisement such a critical component of the copy?
A)It determines the final layout design.
B)It is often the only part of the advertisement that is read.
C)It takes up the most space.
D)It links the copy to the signature.
E)It links the artwork to the signature.
by

1 Answer

Answer :

B)It is often the only part of the advertisement that is read.
by

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