__ consists of ists of activities un ities undertaken to crea ken to create, mai te, maintain, or c ntain, or change the at hange the attitudes and des and
behavior of target consumers toward an organization.
a. Person marketing
b. Organization marketing Organization marketing
c. Internal marketing
d. Service variability
behavior of target consumers toward an organization.
a. Person marketing
b. Organization marketing Organization marketing
c. Internal marketing
d. Service variability