answer:General demeanor and eye contact. I met the new wife of one of my neighbors last week. I tried not to, but did notice her 4’ heels, heavy make-up and over-the-top hair-do. Around here most people take pride in being sartorially inconspicuous, deliberately anti fashion-plate and energetically unchic. The community benefactor wears old, faded jeans and tee shirts most of the time. She is unpretentious but broadcasts an aura of intelligence and awareness. She funded the food coop, the second-hand clothing store and the summer performing arts center…dance, concerts, movies, amateur nights. Bert’s Bees lip balm is probably the hottest selling cosmetic item.