Description : What are "any request for a file from a Web server“ in web analytics? Hits Sessions Page views Visitor
Last Answer : Hits
Description : Which is not a digital marketing tool? 1. Google Ads 2. Google Keyword planner 3. Google play 4. Google analytics
Last Answer : Google Pay
Description : What Is Keyword Density? A. The Number Of Times The Keyword Is Used / (divided By) The Total Word Count On The Page B.The Number Of Times The Keyword Is Used In The Page Description C.The ... Times The Keyword Is Used X (MULTIPLIED BY) The Total Word Count On Page D.None of the above
Last Answer : A. The Number Of Times The Keyword Is Used / (divided By) The Total Word Count On The Page
Description : In order to identify the users, web analytics tools need to report on? A. user sessions B. Unique users C. Page Views D. All of the above
Last Answer : A. user sessions
Description : What do you mean by Digital marketing? A. Analog Marketing B. Shop C. Digital marketing is referred to as online marketing, web marketing, and internet marketing D. All of the abov
Last Answer : C. Digital marketing is referred to as online marketing, web marketing, and internet marketing
Description : KISSMETRICS, CRAZY EGG, WOOPRA are examples of Web Analytics Mobile Analytics Content Analytics None of the above
Last Answer : Web Analytics
Description : Which of the following are the tool for web analytics? Web trends Elogic Omniture All of the above
Last Answer : All of the above
Description : Which of the following comes under the ambit of Web analytics metrics? Transactions Usability Site performance All of the above
Description : "Is Web Analytics is the process of measuring, collecting, analyzing and reporting on internet data for the purpose of understanding how website is used by audience?" TRUE FALSE
Last Answer : TRUE
Description : Which mobile metrics are used to evaluate app engagement page views revenue and sales downloads and users monthly active users, session length and events
Last Answer : monthly active users, session length and events
Description : The ______ goal of a business-to-business website involves gaining permission from a website visitor to engage in future dialogue by e-mail and other communications channels. * serve speak sell save
Last Answer : speak
Description : What are the following factors behind Successful PPC Advertising? A. Keyword Relevance B. Landing Page Quality C. Quality Score D. All of the above
Last Answer : D. All of the above
Description : Which one is the best way to promote a business online? It offers a lot of helpful and free information. To collect as many information as possible. to advertise your company's product. All of the abov
Last Answer : It offers a lot of helpful and free information.
Description : Which amongst the following comes under the common classification of Mobile Apps Native Apps We-based Apps Hybrid Apps All of the abov
Last Answer : All of the abov
Description : Opt-in e-mails are___________________ Promotional Personalized promotional and often personalized none of the abov
Last Answer : promotional and often personalized
Description : Wich amongst the following are examples of Content Marketing Cheat Sheet Video White Paper and Reports All of the abov
Last Answer : All of the above.
Description : Which amongst the following is not a Search Engine Marketing Technique Pay Per Click [PPC] Trusted Feed including Paid-for inclusion Both A & B None of the Abov
Last Answer : Both A & B
Description : Which amongst the following can be part of the site navigations scheme Exact Ambiguous Both A & B None of the Abov
Description : Marketing can be achieved through the ___. A. Knowledge of industries B. Knowledge of peers C. Customer Expectations D. All of the abov
Last Answer : C. Customer Expectations
Description : Which amongst the following is a tool to track Social Media Marketing Performance Hootsuite SproutSocial GOOGLE Analytics All of the above
Description : What Google analytics offer? E-mail based sharing Intelligence as ML algorithm Custom reports All of the above
Description : Google Analytics, KISSMETRICS, CRAZYEGG are the examples of Content Management Software Website Optimisation Tools Campaign Management Software None of the above
Last Answer : Website Optimisation Tools
Description : Which of the below options are called as appropriate Keyword Density? A. 0.1-3% B.01-0.1% C.7-9.5% D.3-4%
Last Answer : D.3-4%
Description : What does the term sandbox mean in seo? A. The First 10 Search Results For A Particular Keyword. B.The Box With Paid Ads That Appear When You Perform A Search. C.A Special ... Where Sites Are Kept Till They Get Mature Enough To Be Included In The Top Rankings For A Particular Keyword
Last Answer : D.This Is Where Sites Are Kept Till They Get Mature Enough To Be Included In The Top Rankings For A Particular Keyword.
Description : what does the term keyword prominence refer to? A. It refers to the importance attached to getting the right keyword density. B.It refers to the fact that the keywords in bold font are ... fact that the keywords placed in important parts of a webpage are given priority by the search engines
Last Answer : D.It refers to the fact that the keywords placed in important parts of a webpage are given priority by the search engines
Description : Which of the following is the least important area in which to include your keyword(s)? A. Title B.Body Text C.Meta Keywords D.Meta Description
Last Answer : C.Meta Keywords
Description : The best way to improve search engine ranking is with ........ A. Keyword research B.Internally link to other pages C.Use ALT tags with all your images D.All of the above
Last Answer : D.All of the above
Description : ……….. is the measurement and analysis of data to inform an understanding of user behavior across web pages. 1. Web analytics 2. Data analytics 3. Marketing Analytics 4. Media analytics
Last Answer : Web analytics
Description : The focus of web analytics is to understand the? A. users of a site B. User behavior C. User activities D. All of the above
Description : ON-SITE Web Analytics can not track Competitors or related sites • TRUE • FALSE
Last Answer : TRUE
Description : Four elements that distinguish mobile marketing from traditional mass marketing are: scope of audience, type and format of messages, ___________, and response tracking. location-based targeting wide coverage mass distribution interest group setting
Last Answer : location-based targeting
Description : Which of the following factors have an impact on the google pagerank? A. The Total Number Of Inbound Links To A Page Of A Web Site B.The Text Used To Describe The Inbound Link To A Page Of ... D.The Number Of Outbound Links On The Page That Contains The Inbound Link To A Page Of A Web Site
Last Answer : A. The Total Number Of Inbound Links To A Page Of A Web Site
Description : What Is Anchor Text? A. It Is The Main Body Of Text On A Particular Web Page B.It Is The Visible Text That Is Hyper Linked To Another Page C.It Is The Text Within The Left Or Top ... D.It Is The Most Prominent Text On The Page That The Search Engines Use To Assign A Title To The Page
Last Answer : B.It Is The Visible Text That Is Hyper Linked To Another Page
Description : Major portion of web page contributes _________________ image text video audio
Last Answer : image
Description : What is anchor text? A. It is the visible text that is hyperlinked to another page B.It is the main body of text on a particular web page C.The text within the left or top panel of a ... D.It is the most prominent text on the page that the search engines use to assign a title to the page
Last Answer : A. It is the visible text that is hyperlinked to another page
Description : The ______ goal of a business-to-business website involves gaining permission from a website visitor to engage in future dialogue by e-mail and other communications channels. A. serve B. speak C. sell D. save E. sizzle F. None of the above. Ans: B
Last Answer : B. speak
Description : which goal of a business-to-business website involves gaining permission from a website visitor and other communications channels? A.serve B.speak C.sell D.save Answer: B
Last Answer : B.speak
Description : What is the advantage of using multi-ad group testing? A. Can find insights across multiple ad groups B. Can find the best ad for each keyword C. Can find the best ad for a single targeting type D. Can test high traffic ad groups
Last Answer : A. Can find insights across multiple ad groups
Description : Controlling the changes in the project may affect (A)The progress of the project (B)Stage cost (C)Project scope (D)All of the abov
Last Answer : (D)All of the abov
Description : In modern days, sales approach is based on ________ 1. value sharing 2. relation building 3. coordinated approach 4. all of the above 5. none of the abov
Last Answer : all of the above
Description : What are the three areas of expertise of a Center of Excellence? A. Instrumentation / Analysis / Recommendations B. Business Outcomes and Actions / Enabling Capabilities / Analysis C. Instrumentation / Enabling Capabilities / Analysis D. None of the abov
Last Answer : B. Business Outcomes and Actions / Enabling Capabilities / Analysis
Description : How does creating a social network marketing plan differ from a traditional marketing plan? A. The brand image should be completely different for social marketing B. The staff requirements and skill sets for ... method of delivery, a marketing plan either way will be similar D. None of the abov
Last Answer : B. The staff requirements and skill sets for social marketing are different
Description : How do you track a conversion path across multiple website domains in Google Analytics?
Last Answer : answer:This article from google shows how to consolidate multiple domains into a single report. There are some minor changes to the tracking code. From there you should be able to set up your funnels or track paths just like you normally would within one domain I believe.
Description : Google Analytics can never recognize returning users on mobile apps. a. True b. False c. Can be true or false d. Not defined
Last Answer : b. False
Description : What is the need to analyze digital analytics? a. For making better decisions related to the business b. For generating higher revenue from the website c. To define genuine customers for your business d. For appealing more users to drive more traffic
Last Answer : a. For making better decisions related to the business
Description : Google Analytics can only recognize returning users on websites, not on mobile apps. A. TRUE B. FALSE C. Can be true or false D. Can not say
Last Answer : B. FALSE
Description : The immediate purpose of analyzing digital analytics data is to: A. Make better decisions about your business B. Generate more revenue from your website C. Define the ideal customers for your business D. Drive more traffic to your website
Last Answer : A. Make better decisions about your business
Description : All conversion optimization must start with which of the following factors? A. Analytics B. Review C. Scripting D. None of the above
Last Answer : A. Analytics
Description : Where do you create a remarketing list? A. In Google Ads B. In Google Analytics C. In Google Remarketing Console D. In Google Ads or Google Analytics
Last Answer : D. In Google Ads or Google Analytics
Description : If you are building a brand new PPC account; and you want to start with your top converting terms, where is a good place to research where to find these terms? A. Your analytics account B. Your search console account C. Your merchant center account D. Your local business accoun
Last Answer : A. Your analytics account