Description : Wich amongst the following are examples of Content Marketing Cheat Sheet Video White Paper and Reports All of the abov
Last Answer : All of the above.
Description : Which amongst the following is not a Search Engine Marketing Technique Pay Per Click [PPC] Trusted Feed including Paid-for inclusion Both A & B None of the Abov
Last Answer : Both A & B
Description : Which amongst the following can be part of the site navigations scheme Exact Ambiguous Both A & B None of the Abov
Description : Why to opt for a hybrid mobile app? rich user experience, program specific and proven for mobile apps fast development cycle, cross platform and updates app like experience None of the above
Last Answer : fast development cycle, cross platform and updates
Description : Which amongst the following does NOT comes under the People Part of the Internet Marketing Mix Training and Skills Remuneration Society Culture
Last Answer : Society
Description : Which amongst the following can be considered as a type of Mobile Marketing Click-to-Download Click-to-Call Click-to-Message All of the above
Last Answer : All of the above
Description : Which amongst the following are part of Mobile Marketing elements QR Codes E-Mail Marketing Mobile Optimised Web Pages All of the above
Description : Which amongst the following shall not fall under the aim of Marketing Communications Reach Tim Frequency Impact
Last Answer : Tim
Description : Digital marketing is associated with advertising which is displayed through digital mediums such as ___. A. search engines B. websites C. social media D. mobile apps E. All of the above
Last Answer : E. All of the above
Description : Which one is the best way to promote a business online? It offers a lot of helpful and free information. To collect as many information as possible. to advertise your company's product. All of the abov
Last Answer : It offers a lot of helpful and free information.
Description : Keyword scope" is associate with which type of scope in Web analytics? Session scope Visitor scope Page Scope None of the above
Last Answer : Page Scope
Description : Opt-in e-mails are___________________ Promotional Personalized promotional and often personalized none of the abov
Last Answer : promotional and often personalized
Description : Marketing can be achieved through the ___. A. Knowledge of industries B. Knowledge of peers C. Customer Expectations D. All of the abov
Last Answer : C. Customer Expectations
Description : What do you mean by Digital marketing? A. Analog Marketing B. Shop C. Digital marketing is referred to as online marketing, web marketing, and internet marketing D. All of the abov
Last Answer : C. Digital marketing is referred to as online marketing, web marketing, and internet marketing
Description : the most common cause of the nervous instability amongst teachers is (a) Worry (b) Fatigue (c) Quarrelsome behavior (d) all of the abov
Last Answer : (a) Worry
Description : In modern days, sales approach is based on ________ 1. value sharing 2. relation building 3. coordinated approach 4. all of the above 5. none of the abov
Last Answer : all of the above
Description : Which amongst the following is a tool to track Social Media Marketing Performance Hootsuite SproutSocial GOOGLE Analytics All of the above
Description : Which amongst the following is not the part of building a Content Strategy Planning Publishing Measuring None of the above
Last Answer : None of the above
Description : Which amongst the following is NOT an essential component of a blog Dashboard Blogpost Search Bar Slide Bar
Last Answer : Slide Bar
Description : Which amongst the following can not be attributed as an e-mail marketing success factor Creativity Relevance Non-Integration Targeting and Timing
Last Answer : Non-Integration
Description : One amongst the following can't be attributed as an E-Mail Marketing Success Factor Creative Non-Integration Relevance Copy
Description : Which amongst the following is not a part of the process to Website Prototyping Analysis Design Develop Appeal
Last Answer : Appeal
Description : Which amongst the following is NOT a tool used as HTML & Graphic Editors Adobe Photoshop Macromedia Flash Director - Shockwave Wix
Last Answer : Wix
Description : Which amongst the following is included as part of the Internet Marketing Strategy Goal Setting Situation Review Both A & B Neither of A & B
Description : What is Digital Marketing? Digital Marketing refers to the marketing of products and services of a company or business through digital channels such as search engines, websites, email, social media, ... with the following components: o SEO o SMO o SEM o Email Marketing o Affiliate Marketing
Last Answer : SEO o SMO o SEM o Email Marketing o Affiliate Marketing
Description : Recently, We analyzed thousands of apps to flesh out key-trend. Which trend did we not see? 1. People spend more time with apps if they own a large screen mobile device 2. Overall time in app ... 4. Users who find your app organically and users who come from and perform the same once In-app
Last Answer : Smartphone users spend more time with apps than tablet users
Description : Recently, we analyzed thousands of apps to flesh out key trends. Which trend did we NOT see? A. People spend more time with apps if they own a large screen mobile device B. Overall time in app ... D. Users who find your app organically and users who come from ads perform the same once in-app
Last Answer : C. Smartphone users spend more time with apps than tablet users
Description : Four elements that distinguish mobile marketing from traditional mass marketing are: scope of audience, type and format of messages, ___________, and response tracking. location-based targeting wide coverage mass distribution interest group setting
Last Answer : location-based targeting
Description : Which of the following comes under the ambit of Web analytics metrics? Transactions Usability Site performance All of the above
Description : Which of the following types comes under the category of blogs? Personal School Business All of the above.
Description : the example of business-to-business services offered by Google which gains advertising revenue. * Google AdWords pay per click sponsored Google Apps Application Suite YouTube Brand Channel Google Search application providing online website
Last Answer : YouTube Brand Channel
Description : ______ is an example of business-to-business services offered by Google where revenue is generated through the application running as part of a customer's website. * Google Search ... Business Application Suite YouTube Brand Channel Google AdWords pay per click sponsored link advertising
Last Answer : Google Search application providing online website search services for website owners
Description : ______ is an example of business-to-business services offered by Google which gains advertising revenue through hosted videos. * Google AdWords pay per click sponsored link advertising ... YouTube Brand Channel Google Search application providing online website services for website owners
Last Answer : YouTube Brand Channe
Description : Google Analytics can never recognize returning users on mobile apps. a. True b. False c. Can be true or false d. Not defined
Last Answer : b. False
Description : Google Analytics can only recognize returning users on websites, not on mobile apps. A. TRUE B. FALSE C. Can be true or false D. Can not say
Last Answer : B. FALSE
Description : What makes the mobile phone the ultimate brand engagement platform? A. The mobile phone allows for targeted messages, advertising and apps to drive engagement. B. The mobile phone ... mobile phone allows for targeted messages, customer engagement, and interactive features to drive engagement.
Last Answer : D. The mobile phone allows for targeted messages, customer engagement, and interactive features to drive engagement
Description : What makes the mobile phone the ultimate brand engagement platform? A. The mobile phone allows for targeted messages, advertising and apps to drive engagement. B. The mobile ... The mobile phone allows for targeted messages, customer engagement, and interactive features to drive engagement
Description : What are the three areas of expertise of a Center of Excellence? A. Instrumentation / Analysis / Recommendations B. Business Outcomes and Actions / Enabling Capabilities / Analysis C. Instrumentation / Enabling Capabilities / Analysis D. None of the abov
Last Answer : B. Business Outcomes and Actions / Enabling Capabilities / Analysis
Description : How does creating a social network marketing plan differ from a traditional marketing plan? A. The brand image should be completely different for social marketing B. The staff requirements and skill sets for ... method of delivery, a marketing plan either way will be similar D. None of the abov
Last Answer : B. The staff requirements and skill sets for social marketing are different
Description : Dumping can be defined as 1. Throwing away consumer goods without destroying them 2. Buying industrial waste under sea 3. Throwing Radioactive waste in other countries 4. The sale of goods by a foreign supplier at a price below a native supplier's prices 5. None of these
Last Answer : The sale of goods by a foreign supplier at a price below a native supplier's prices
Description : A mobile app is an application that can be downloaded and installed on your mobile device or rendered within a browser TRUE FALS
Last Answer : FALSE
Description : The path to conversion on mobile is not the same as on tablet or desktop due to all of the following reasons except intent different screen size context functionality
Last Answer : intent
Description : Which mobile metrics are used to evaluate app engagement page views revenue and sales downloads and users monthly active users, session length and events
Last Answer : monthly active users, session length and events
Description : Mobile Marketing is a subset of Mobile Advertising TRUE FALSE
Last Answer : TRUE
Description : KISSMETRICS, CRAZY EGG, WOOPRA are examples of Web Analytics Mobile Analytics Content Analytics None of the above
Last Answer : Web Analytics
Description : Which one of the following is NOT an SEO Sub-process Content SEO Technical SEO Mobile SEO None of the above
Description : To make your website mobile friendly, you can make your website Responsive Reactive Fast Loading Light
Last Answer : Responsive
Description : What is meant by "micro-blogging"? * Blogs which are posted by companies, not individuals Blogs with limited individual posts, limited by character count typically Blogging from mobile devices All of the above
Last Answer : Blogs with limited individual posts, limited by character count typically
Description : Which of the following is the form of mobile marketing? A. Voice call B. Text message C. Graphics D. All of the abo
Last Answer : D. All of the abo
Description : What is meant by "micro-blogging"? A. Blogs with limited individual posts B. Blogging from mobile devices C. Blogs which are posted by companies, not individuals D. All of the above
Last Answer : A. Blogs with limited individual posts