Market segmentation is: (1) Group of Sales Persons (2) Dividing target groups as per their needs (3) Market Division (4) Market Space

Market segmentation is: (1) Group of Sales Persons (2) Dividing target groups as per their needs (3) Market Division (4) Market Space
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(2) Dividing target groups as per their needs Explanation: Market segmentation is a marketing strategy which refers to the aggregating of prospective buyers into groups, or segments, having similar needs, wants, or demand characteristics. Its objective is to design a marketing mix that precisely matches the expectations of customers in the targeted segment.
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Market segmentation is: (1) Group of Sales Persons (2) Dividing target groups as per their needs (3) Market Division (4) Market Space

Description : Market segmentation is: (1) Group of Sales Persons (2) Dividing target groups as per their needs (3) Market Division (4) Market Space

Last Answer : Dividing target groups as per their needs

The process of dividing a total market into market groups so that persons within each group have relatively similar product needs is called: A)segmenting B)differentiating C)target marketing D)concentrating

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Last Answer : D)developing a marketing mix that precisely meets the needs of individuals in the target market.

Market __________ is the process of identifying groups of customers with basically similar wants, needs, preferences of buying behaviors. 1. Development 2. Positioning 3. Segmentation 4. Targeting 5. None of these

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An aggregate of people who, as individuals, have needs for products in a product class and have the ability, willingness and authority to purchase such products is called a : 1. market segment 2. target market 3. customer group 4. market 5. none of these

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The purpose of market segmentation is to: A)differentiate among similar products B)divide the total market to allow the marketer to develop a more precise marketing mix C)reduce the overall cost of marketing activities D)identify a single marketing mix that will be satisfy market segments E)meet the needs of homogeneous markets

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Last Answer : All of these options apply.

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Last Answer : Achive the organization's goals

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The amount of product that would be purchased by specific customer groups within a specified time period at a specific intensity of industry marketing activities is called: A)maximum sales potential B)trend analysis C)forecasted sales D)market potential

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