Description : Tie Rack stores are characterised by a product assortment that is: A)wide and deep B)wide and shallow. C)narrow and deep.D)narrow and shallow.
Last Answer : C)narrow and deep
Description : A limited -line wholesaler would be expected to carry a __________ product mix. A)wide and deep B)wide and shallow C)narrow and shallow D)wide E)narrow and deep
Last Answer : E)narrow and deep
Description : Through the years, chemist shops have added more and more unrelated products to their product mix, such as greetings cards, food items, and small appliances. This illustrates which one ... ? A)Tumbled product assortment B)Product lot combination C)Scrambled merchandising D)Wheel of retailing
Last Answer : C)Scrambled merchandising
Description : Ken Adams tells the loan officer at Allied Irish Bank that Cork really needs a shop that offers high -quality fishing gear to sports enthusiasts and provides the service and advice that so ... such a retail operation. A)product assortment B)location analysis C)product mix depth D)retail positioning
Last Answer : D)retail positioning
Description : Slugging in a fluidised bed can be avoided by using (A) Tall narrow vessel (B) Deep bed of solids (C) Shallow beds of solids and proper choice of particle size (D) Very large particles
Last Answer : (C) Shallow beds of solids and proper choice of particle size
Description : On inspecting a completed weld which has charpy impact requirements some small, smooth, shallow areas of undercut have been found
Last Answer : d) Only allow the welder to cosmetically blend out the undercut
Description : Retailing is BEST characterised or define A)as transactions in which the buyer intends to consume the product through personal,family, or household use. B)by arrangements whereby a supplier grants a ... business operations. D)by exchanges that take place only in a store or service establishment.
Last Answer : A)as transactions in which the buyer intends to consume the product through personal,family, or household use.
Description : Order processing A)is the receipt and transmission of sales order information. B)is the second stage in a physical distribution system. C)involves four main tasks. D)is the same as order handling. E)is characterised by electronic processing.
Last Answer : A)is the receipt and transmission of sales order information.
Description : As it places its order for truck tyres with Michelin, South Side Industrial Supply realises that it must also place an order for valve stems and balancing weights for the truck tyres. Here industrial products are characterised as having ____ demand. A)fluctuating B)inelastic C)derived D)joint
Last Answer : D)joint
Description : In a period of recovery, the best marketing strategy for Electrolux would be characterised by which of the following? A)flexibility B)aggressiveness C)austerity D)retrenchment E)boldness
Last Answer : A)flexibility
Description : Carrying the line of only one manufacturer is known as A. Exclusive assortment B. Open bid C. Negotiated contract D. Deep assortment
Last Answer : A. Exclusive assortment
Description : When Nike first opened its company -owned retail stores to sell its shoes and sportswear, this move exemplified which type of business -unit strategy? A)Concentric diversification B)Market development C)Product development D)Conglomerate diversification E)Forward integration
Last Answer : E)Forward integration
Description : If a pull policy is to be used in promoting a product, the firm A)promotes directly to consumers. B)promotes only to the next marketing institution down the marketing channel. C)promotes the product to retail stores only. D)promotes the product to wholesalers only.
Last Answer : A)promotes directly to consumers.
Description : Jane Downe is planning to open an upmarket dress boutique. She is evaluating ease of movement to and from sites, vehicular traffic, types of stores in the area, and transportation networks. ... at this time? A)Location B)Product depth C)Product mix D)Scrambled merchandising E)Retail positioning
Last Answer : A)Location
Description : Which of the following is NOT one of the basic types of franchising arrangements? A)A producer franchising a number of stores to sell a particular brand of product. B)A wholesaler franchising ... wholesalers to sell to retailers. D)The franchising of brand names, techniques, procedures, or services.
Last Answer : B)A wholesaler franchising a number of producers.
Description : Marketing is best defined as: A) matching a product with its market. B) promoting and selling products. C) facilitating satisfying exchange relationships. D)distributing products at the right price to stores.
Last Answer : C) facilitating satisfying exchange relationships.
Description : Which is better for navigating shallow, narrow streams: a canoe or a kayak?
Last Answer : answer:Canoes tend to be a bit more flat-bottomed. While you may think that'd help in shallow water it actually doesn't. In order to control a canoe with any real degree of directional ... carry stuff are limited to about a couple of small backpacks while a canoe can carry considerably more.
Description : You have been referred a case of open angle glaucoma. Which of the following would be an important point in diagnosing the case? a. Shallow anterior chamber b. Optic disc cupping c. Narrow angle d. visual acuity and refractive error
Last Answer : ANSWER: B
Description : Companies that focus their efforts on a narrow range of products or select group of consumers are adopting a -------------- position. A)market challenger B)market follower C)market leader D)market nicher
Last Answer : D)market nicher
Description : To announce the development of a new surgical breakthrough, a hospital management team feels it needs to get wide media coverage. Under these circumstances, which one of the following ... )Captioned photograph B)Feature article C)Third party endorsement D)Television advertisement E)Press conference
Last Answer : E)Press conference
Description : Bill accesses Waterstone’s home page on the world wide web and orders a copy of the latest best selling business book. This is an example of: A)catalogue retailing. B)direct -response retailing. C)online retailing. D)home shopping. E)in -home retailing.
Last Answer : C)online retailing.
Description : A cash -and -carry wholesaler would be expected to A)provide transportation. B)handle high turnover products. C)provide credit. D)carry a wide variety of products. E)provide a wide range of services.
Last Answer : B)handle high turnover products
Description : what is the root system of Euryops, deep or shallow?
Last Answer : Quite Shallow, usually the roots don't extend more than 2' in debth.
Description : I always run, I never walk;I have a mouth, I never talk;I have a bed, I never sleep;I can be shallow,I can be deep.What am I? -Riddles
Last Answer : A River.
Description : _________ is an artificial neural network with multiple hidden layers between the input and output layers? (A) Deep neural network (B) Shallow neural network (C) Both(A) & (B) (D) None of the Above
Last Answer : (A) Deep neural network
Description : Rotary tillers art used for: a Shallow cultivation and weed control b Deep cultivation and weed control c Both (a) & (b) d None of these
Last Answer : a Shallow cultivation and weed control
Description : Shallow earthquakes, less than 20 km deep are associated with a. Convergent plate boundaries b. Divergent plate boundaries c. Transform plate boundaries d. All of the Above
Last Answer : d. All of the Above
Description : Subsoil plough is useful for — a. for deep ploughing b. to break hard pan of soil c. Shallow ploughin
Last Answer : b. to break hard pan of soil
Description : According to CRIDA 25 to 30 cm ploughing is — a. Shallow b. Medium c. Deep d. None of these
Last Answer : c. Deep
Description : Pick up the correct statement from the following: (A) If the ratio of depth to width is less than 2, it is shallow foundation (B) If the ratio of depth to width is more than 2, it is deep ... the ratio of the length to width is between 1 and 2, it is spread foundation (D) All the above
Last Answer : Answer: Option D
Description : Grillage foundation (A) Is used to transfer heavy structural loads from steel columns to a soil having low bearing capacity (B) Is light and economical (C) Does not require deep cutting as the required base area with required pressure intensity is obtained at a shallow depth (D) All the above
Description : Disc plough is more useful for a) Shallow ploughing b) Fast ploughing c) Deep ploughing d) Slow ploughing
Last Answer : <!-- [endif] -->Deep ploughing
Description : An appliance manufacturer that sells to large retail stores, wholesalers, and institutions would probably organise its marketing unit on the basis of A)subregions. B)national divisions. C)types of customers. D)functions.
Last Answer : C)types of customers.
Description : Tommy leaves the video rental shop annoyed about the small number of titles that were available for rent. His attitude is due to the actual number of tapes in the store and: A)his satisfaction with ... there to help. D)his service expectations. E)the average number of available titles at all stores.
Last Answer : D)his service expectations.
Description : To attract customers into stores, Spar advertises its milk at less than cost, hoping that customers will purchase other groceries as well. This pricing strategy is called A)price lining. B)special-event pricing. C)experience curve pricing. D)superficial discounting. E)price leader pricing.
Last Answer : E)price leader pricing.
Description : Tommy Hilfiger introduces a new line of men's ties targeted at men who are very statu s - conscious. In keeping with this assessment, department stores selling the ties should A)charge a price ... their existing ties. C)discount the ties to move them rapidly. D)use the price variable symbolically.
Last Answer : D)use the price variable symbolically.
Description : Trent Wholesale Plumbing has seen its sales in the Southwest triple in the past two years. Materials handling director Jane Peterson announces plans to the board for a Bristol facility that ... A)Private warehouse B)Public warehouse C)Field public warehouse D)Distribution centre E)Bonded warehouse
Last Answer : E)Bonded warehouse
Description : The physical elements in a store's design that appeal to customers' emotions are collectively termed A)imaging B)atmospherics C)ambience D)positioning
Last Answer : B)atmospherics
Description : Location is extremely important to a retailer because: A)suppliers charge more to service stores in certain trading areas. B)a desirable location appeals to consumers' emotions and encourages them ... which the store must draw its customers. E)convenient location is an essential customer service.
Last Answer : D)location determines the trading area from which the store must draw its customers.
Description : A shopper approaches the store's manager and says that he has seen a blender on display he wishes to buy. The manager asks him to fill out an order form and someone from customer service would ... shopping in a A)hypermarket. B)superstore. C)catalogue showroom. D)warehouse club. E)discount store.
Last Answer : C)catalogue showroom.
Description : To expand the number of its retail outlets in Ireland, the Dress Barn merged with a small chain of women's apparel stores in the West of Ireland. This type of integration is called: A)vertical. B)retail. C)horizontal. D)backward. E)forward.
Last Answer : C)horizontal
Description : Louis Vuitton makes luggage available through both department stores and its own retail outlets. This is an example of A)dual distribution. B)vertical integration. C)horizontal integration. D)tying agreements. E)exclusive dealing.
Last Answer : A)dual distribution.
Description : Ralph Lauren sells Polo products through department stores as well as in its own specialty shops. The designer uses __________ as a channel strategy. A)channel extension B)intermediary exclusion C)broker utilisation D)dual distribution E)channel diversification
Last Answer : D)dual distribution
Description : A fruit and vegetable wholesaler buys truckloads of strawberries from local farmers and then divides them into pint and half-pint baskets to sell to grocery stores. This sorting function is called: A)allocation. B)assorting. C)accumulation. D)sorting out.
Last Answer : A)allocation.
Description : 16) If L'Oreal management feels that the firm's new cosmetic line is in too few retail outlets and begins to seek additional speciality and department stores to carry the line, it is probably is in which stage of the product's life cycle? A)Introduction B)Growth C)Maturity D)Decline
Last Answer : B)Growth
Description : Gap stores sell primarily what type of products? A)Convenience B)Shopping C)Consumable D)Nondurable E)Specialty
Last Answer : B)Shopping
Description : A buyer for Debenhams Department Store orders handbags from a certain supplier because the supplier allows the buyer to maintain the store's policy of thirty-day advance purchase notice. This ... decision process. A)environmental B)organisational C)interpersonal D)individual E)demographic
Last Answer : B)organisational
Description : usan has left her parents home and moved into a new flat. She is spending considerable time and effort comparing the ranges of furniture in different retail stores. Which type of decision-making process is she using? A)Selective B)Intensive C)Extensive D)Shopping E)Routine
Last Answer : C)Extensive
Description : ) Wal-Mart, a USA retailer, is currently expanding its stores into Canada and Mexico. This expansion is being facilitated by A)the European Union. B)the North American Free Trade Agreement. C)the Pacific Rim Unification Act. D)the Latin American Free Trade Association.
Last Answer : B)the North American Free Trade Agreement.
Description : Which of the following represents an output from the marketing environment? A)Money borrowed by Liverpool F.C. to help finance its operations B)Nike's television advertising campaign featuring a ... purchased by Debenhams Department Stores D)Steel purchased by Volvo to be used in producing cars
Last Answer : B)Nike's television advertising campaign featuring a leading sports personality