To attract customers into stores, Spar advertises its milk at less than cost, hoping that customers will purchase other groceries as well. This pricing strategy is called A)price lining. B)special-event pricing. C)experience curve pricing. D)superficial discounting. E)price leader pricing.

To attract customers into stores, Spar advertises its milk at less than cost, hoping that
customers will purchase other groceries as well. This pricing strategy is called
A)price lining.
B)special-event pricing.
C)experience curve pricing.
D)superficial discounting.
E)price leader pricing.
by

1 Answer

Answer :

E)price leader pricing.
by

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