All of the following are major variables that can be used to segment business markets EXCEPT: A. operating characteristics. B. psychographics. C. demographics. D. situational factors.

All of the following are major variables that can be used to segment business markets  EXCEPT:
A. operating characteristics.
B. psychographics.  
C. demographics.
D. situational factors.
by

1 Answer

Answer :

B. psychographics.
by

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