Marketing chewable vitamins for children and a different version for adults is an example of A. Geographic segmentation B. Psychographic segmentation C. Regional segmentation D. Age and life-cycle segmentation

Marketing chewable vitamins for children and a different version for adults is an  example of
A. Geographic segmentation
B. Psychographic segmentation
C. Regional segmentation
D. Age and life-cycle segmentation
by

1 Answer

Answer :

D. Age and life-cycle segmentation
by

Related questions

Targeting affluent customers with luxurious goods is an example of A. Geographic segmentation B. Income segmentation C. Psychographic segmentation D. Behavioral segmentation

Description : Targeting affluent customers with luxurious goods is an example of A. Geographic segmentation B. Income segmentation C. Psychographic segmentation D. Behavioral segmentation

Last Answer : D. Behavioral segmentation

The major segmentation variables for consumer markets, refers to which of the following? A. Geographic, density, psychographic, behavioral B. Gender, demographic, psychographic, lifestyle C. Geographic, demographic, psychographic, behavioral D. None of the above

Description : The major segmentation variables for consumer markets, refers to which of the following? A. Geographic, density, psychographic, behavioral B. Gender, demographic, psychographic, lifestyle C. Geographic, demographic, psychographic, behavioral D. None of the above

Last Answer : C. Geographic, demographic, psychographic, behavioral

Gillette was the first marketer of disposable razors to offer a product specifically designed for women. This is an example of segmentation using _______ variables: A)Demographic B)Psychographic C)Geographic D)Family life cycle E)Product use

Description : Gillette was the first marketer of disposable razors to offer a product specifically designed for women. This is an example of segmentation using _______ variables: A)Demographic B)Psychographic C)Geographic D)Family life cycle E)Product use

Last Answer : A)Demographic

Zerex markets its radiator liquid as a coolant in Southern Europe and as an antifreeze in Northern Europe. Which of the following segmentation variables is in use here? A)Demographic B)Psychographic C)Geographic D)Life cycle E)Product use

Description : Zerex markets its radiator liquid as a coolant in Southern Europe and as an antifreeze in Northern Europe. Which of the following segmentation variables is in use here? A)Demographic B)Psychographic C)Geographic D)Life cycle E)Product use

Last Answer : C)Geographic

McDonald's uses a segmentation strategy for its sandwiches based on characteristics such as age, gender and income. It is using which group of segmentation variables? A)Demographic B)Psychographic C)Geographic D)Education E)Product related

Description : McDonald's uses a segmentation strategy for its sandwiches based on characteristics such as age, gender and income. It is using which group of segmentation variables? A)Demographic B)Psychographic C)Geographic D)Education E)Product related

Last Answer : A)Demographic

The orange juice manufacturers know that orange juice is most often consumed in the mornings. However, they would like to change this and make the drink acceptable for other time periods during the day. Which form of segmentation would they need to work with to establish a strategy reflective of their desires? A. gender segmentation B. benefit segmentation C. occasion segmentation D. age and life-cycle segmentation

Description : The orange juice manufacturers know that orange juice is most often consumed in the mornings. However, they would like to change this and make the drink acceptable for other time periods ... segmentation B. benefit segmentation C. occasion segmentation D. age and life-cycle segmentation

Last Answer : C. occasion segmentation

You are considering the tone and style to adopt for the upcoming email marketing campaign. Choose the term below associated with segmentation, which refers to the social background and age profile of the target audience: Mark one answer: Geographic Relationship Demographic

Description : You are considering the tone and style to adopt for the upcoming email marketing campaign. Choose the term below associated with segmentation, which refers to the social background and age profile of the target audience: Mark one answer: Geographic Relationship Demographic

Last Answer : Demographic

Campbell offers "Soup for One" to small households. In this instance, the firm is conducting segmentation based on : A)income B)ethnicity C)taste D)geographic considerations E)family life cycle

Description : Campbell offers "Soup for One" to small households. In this instance, the firm is conducting segmentation based on : A)income B)ethnicity C)taste D)geographic considerations E)family life cycle

Last Answer : E)family life cycle

_______ takes place when at least one party to a potential exchange thinks about the means of achieving desired responses from other parties. A. Marketing management B. Forecasting C. Segmentation D. Targeting E. Distribution

Description : _______ takes place when at least one party to a potential exchange thinks about the means of achieving desired responses from other parties. A. Marketing management B. Forecasting C. Segmentation D. Targeting E. Distribution

Last Answer : A. Marketing management

The three psychographic dimensions most commonly used in market segmentation are : 1. personality, perception and learning 2. personality, perception and behavior 3. motives, attitudes and lifestyles 4. personality, motives and lifestyles 5. none of these

Description : The three psychographic dimensions most commonly used in market segmentation are : 1. personality, perception and learning 2. personality, perception and behavior 3. motives, attitudes and lifestyles 4. personality, motives and lifestyles 5. none of these

Last Answer : personality, motives and lifestyles

The three psychographic dimensions most commonly used in market segmentation are: A)personality, perception and learning B)personality, perception and behaviour C)motives attitudes and lifestyles D)personality, motives and lifestyles

Description : The three psychographic dimensions most commonly used in market segmentation are: A)personality, perception and learning B)personality, perception and behaviour C)motives attitudes and lifestyles D)personality, motives and lifestyles

Last Answer : D)personality, motives and lifestyles

Family life cycle is most likely to be based on: A)buying power and gender B)geographic location and family size C)marital status and age of children D)occupation and marital status

Description : Family life cycle is most likely to be based on: A)buying power and gender B)geographic location and family size C)marital status and age of children D)occupation and marital status

Last Answer : C)marital status and age of children

____________________ is forming segments of consumers who have similar needs and buying behavior even though they are located in different countries. A. External segmentation B. International segmentation C. Intermarket segmentation D. Enriched segmentation

Description : ____________________ is forming segments of consumers who have similar needs and buying behavior even though they are located in different countries. A. External segmentation B. International segmentation C. Intermarket segmentation D. Enriched segmentation

Last Answer : C. Intermarket segmentation

Do they make chewable vitamins?

Description : Do they make chewable vitamins?

Last Answer : Yes they most certainly do make chewable vitamins. For kids as well as adults to. Flintstones is the most popular vitamin for kids on the market still to this date. It also has a variety of fun flavors for you to choose.

What are the best chewable prenatal vitamins?

Description : What are the best chewable prenatal vitamins?

Last Answer : There are so many options to gain information on chewable prenatal vitamins, however, I feel that information on quality as well as consumer opinions would benefit this person, ... com/, bestprenatalvitamins.org/belly-bar-chewable-prenatal-vitamin-review, and www.prenatalvitamins.org/BestVitamins

Why Use Chewable Prenatal Vitamins?

Description : Why Use Chewable Prenatal Vitamins?

Last Answer : If you are pregnant, you probably know how important it is to take prenatal vitamins, but you might be unsure how to get your daily dose to stay down when you are suffering from ... also chewable varieties available for women who need extra iron, calcium or folic acid during their pregnancies.

Chewable Vitamins?

Description : Chewable Vitamins?

Last Answer : Vitamins have long been known to help children grow up to be healthy but many children do not like the chalky taste. This is where chewable vitamins can be very helpful. Chewable vitamins are ... and sizes. Many of them also offer special focuses for kids that have specific health related needs.

When Mercedes-Benz targets the world’s well-to-do, regardless of their country, they are most likely following a segmentation strategy called: A. external segmentation. B. international segmentation. C. enriched segmentation. D. intermarket segmentation.

Description : When Mercedes-Benz targets the world’s well-to-do, regardless of their country, they are most likely following a segmentation strategy called: A. external segmentation. B. international segmentation. C. enriched segmentation. D. intermarket segmentation.

Last Answer : D. intermarket segmentation.

When companies market products on the basis of what the product’s attributes will do for a given segment of consumers, they are using a powerful form of behavioral segmentation known as: A. occasion segmentation. B. benefit segmentation. C. user status segmentation. D. usage rate segmentation.

Description : When companies market products on the basis of what the product's attributes will do for a given segment of consumers, they are using a powerful form of behavioral segmentation known as: A. ... segmentation. B. benefit segmentation. C. user status segmentation. D. usage rate segmentation.

Last Answer : B. benefit segmentation.

Unemployment that is caused by a mismatch between the composition of the labor force (in terms of skills, occupation, industries, or geographic location) and the make-up of the demand for labor is called: A. Real wage unemployment B. Deficient-demand unemployment C. Frictional unemployment D. Structural Unemployment

Description : Unemployment that is caused by a mismatch between the composition of the labor force (in terms of skills, occupation, industries, or geographic location) and the make-up of the ... . Real wage unemployment B. Deficient-demand unemployment C. Frictional unemployment D. Structural Unemployment

Last Answer : D. Structural Unemployment

The psychographic variable that includes numerous characteristics related to people's activities, interests and opinions is: A)motive B)social class C)personality D)family life cycle E)lifestyle

Description : The psychographic variable that includes numerous characteristics related to people's activities, interests and opinions is: A)motive B)social class C)personality D)family life cycle E)lifestyle

Last Answer : E)lifestyle

One of the following is not included in market segmentation. ___________ 1. Geographic Segmentation 2. Demographic Segmentation 3. Sales Segmentation 4. Behavioral Segmentation 5. None of these

Description : One of the following is not included in market segmentation. ___________ 1. Geographic Segmentation 2. Demographic Segmentation 3. Sales Segmentation 4. Behavioral Segmentation 5. None of these

Last Answer : Sales Segmentation

The factors such as the buyer’s age, life-cycle stage, occupation, economic situation, lifestyle, personality and self-concept that influences buyer’s decisions refers to which one of the following characteristic? A. Personal characteristics B. Psychological characteristics C. Behavioral characteristics D. Demographical characteristics

Description : The factors such as the buyer's age, life-cycle stage, occupation, economic situation, lifestyle, personality and self-concept that influences buyer's decisions refers to ... Personal characteristics B. Psychological characteristics C. Behavioral characteristics D. Demographical characteristics

Last Answer : D. Demographical characteristics

Subsidiaries consider regional environment for policy / Strategy formulation is known as A. Polycentric Approach B. Regiocentric Approach C. Ethnocentric Approach D. Geocentric Approach

Description : Subsidiaries consider regional environment for policy / Strategy formulation is known as A. Polycentric Approach B. Regiocentric Approach C. Ethnocentric Approach D. Geocentric Approach

Last Answer : B. Regiocentric Approach

Does the WTO apply its framework in exactly the same fashion throughout the world? A. Yes, the WTO applies its framework in exactly the same way throughout the world B. Yes, the WTO applies its framework in exactly the same way around the world, unless it deals with trade blocks C. No, the WTO makes allowance for regional variation D. No, the WTO makes allowance for variation in the case of economically stronger countries

Description : Does the WTO apply its framework in exactly the same fashion throughout the world? A. Yes, the WTO applies its framework in exactly the same way throughout the world B. Yes, the WTO ... variation D. No, the WTO makes allowance for variation in the case of economically stronger countries

Last Answer : C. No, the WTO makes allowance for regional variation

Unemployment that arises due to regional occupational pattern of job vacancies, which does not match the pattern of workers availability and suitability, is known as: A. Frictional unemployment B. Structural unemployment C. Cyclical unemployment D. Demand pull unemployment

Description : Unemployment that arises due to regional occupational pattern of job vacancies, which does not match the pattern of workers availability and suitability, is known as: A. Frictional unemployment B. Structural unemployment C. Cyclical unemployment D. Demand pull unemployment

Last Answer : B. Structural unemployment

Charge dissimilar prices in diverse markets for some product is a) Marketing mix b) Psychographic factorsc) Price discrimination d) Price skimming

Description : Charge dissimilar prices in diverse markets for some product is a) Marketing mix b) Psychographic factorsc) Price discrimination d) Price skimming

Last Answer : a) Marketing mix

Friends don't let friends drive drunk” is an example of A. Niche marketing B. Social marketing C. Selling D. Advertising E. Sales promotion

Description : Friends don't let friends drive drunk” is an example of A. Niche marketing B. Social marketing C. Selling D. Advertising E. Sales promotion

Last Answer : B. Social marketing

Independent firms at different channel levels integrate their programs on a contractual basis to achieve systemic economies and increased market impact are known as………. A. Corporate vertical marketing systems B. Contractual vertical marketing systems C. Administered vertical D. None of the above

Description : Independent firms at different channel levels integrate their programs on a contractual basis to achieve systemic economies and increased market impact are known as . A. Corporate vertical marketing ... B. Contractual vertical marketing systems C. Administered vertical D. None of the above

Last Answer : B. Contractual vertical marketing systems

The brand choice is heavily influenced by reference group in which stage of Product life cycle? A. Introduction B. Growth C. Maturity D. Decline

Description : The brand choice is heavily influenced by reference group in which stage of Product life cycle? A. Introduction B. Growth C. Maturity D. Decline

Last Answer : C. Maturity

The most formal definition of marketing is ________. A. Meeting needs profitably B. Identifying and meeting human and social needs C. The four Ps (product, price, place, promotion) D. An organizational function and a set of processes for creating, communicating, and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders. E. Improving the quality of life for consumers

Description : The most formal definition of marketing is ________. A. Meeting needs profitably B. Identifying and meeting human and social needs C. The four Ps (product, price, place, promotion) D. ... ways that benefit the organization and its stakeholders. E. Improving the quality of life for consumers

Last Answer : D. An organizational function and a set of processes for creating, communicating, and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders.

You understand that segmentation in email marketing is important. Which one of the following is a key benefit of segmentation? Exhibit: Mark one answer: It allows you to communicate directly with only those subscribers you are interested in. It allows you to integrate your online marketing campaign with your email marketing campaign. It allows you to cross-sell to a range of different target groups. It allows you to personalize your message based on specific target audience characteristics

Description : You understand that segmentation in email marketing is important. Which one of the following is a key benefit of segmentation? Exhibit: Mark one answer: It allows you to communicate ... target groups. It allows you to personalize your message based on specific target audience characteristics

Last Answer : It allows you to personalize your message based on specific target audience characteristics

By expanding its selection of cards for Grandparent's Day, Hallmark is responding to changes in which segmentation based on : A)Religion B)Family life cycle C)Income D)Gender E)Ethnicity

Description : By expanding its selection of cards for Grandparent's Day, Hallmark is responding to changes in which segmentation based on : A)Religion B)Family life cycle C)Income D)Gender E)Ethnicity

Last Answer : B)Family life cycle

Water harvesting is an age-old concept in India. Various methods are used in different regions of India. Khadins water harvesting method is used in A. Rajasthan B. Maharashtra C. Bihar D. Uttar Pradesh

Description : Water harvesting is an age-old concept in India. Various methods are used in different regions of India. Khadins water harvesting method is used in A. Rajasthan B. Maharashtra C. Bihar D. Uttar Pradesh

Last Answer : A. Rajasthan

During the recessionary phase of a business cycle: A. The natural rate of unemployment will increase dramatically B. Potential national income will exceed actual national income C. Actual national income will exceed potential national income D. The real rate of interest will exceed the nominal rate of interest.

Description : During the recessionary phase of a business cycle: A. The natural rate of unemployment will increase dramatically B. Potential national income will exceed actual national income C. Actual national income ... national income D. The real rate of interest will exceed the nominal rate of interest.

Last Answer : B. Potential national income will exceed actual national income

During the recessionary phase of a business cycle: A. The natural rate of unemployment will increase dramatically B. Potential national income will exceed actual national income C. Actual national income will exceed potential national income D. The real rate of interest will exceed the nominal rate of interest.

Description : During the recessionary phase of a business cycle: A. The natural rate of unemployment will increase dramatically B. Potential national income will exceed actual national income C. Actual national income ... national income D. The real rate of interest will exceed the nominal rate of interest.

Last Answer : A. The natural rate of unemployment will increase dramatically

Under ……………marketing every customer is treated as unique. A. Word of mouth B. viral C. guerilla D. one-on-one

Description : Under ……………marketing every customer is treated as unique. A. Word of mouth B. viral C. guerilla D. one-on-one

Last Answer : D. one-on-one

Which element of the promotional mix consists of short-term incentives to encourage the purchase of a product? A. advertising B. public relations C. direct marketing D. sales promotion

Description : Which element of the promotional mix consists of short-term incentives to encourage the purchase of a product? A. advertising B. public relations C. direct marketing D. sales promotion

Last Answer : D. sales promotion

Which tools of the promotional mix is defined as any paid form of nonpersonal presentation and promotion of ideas, goods, or services by an identified sponsor? A. advertising B. public relations C. direct marketing D. sales promotion

Description : Which tools of the promotional mix is defined as any paid form of nonpersonal presentation and promotion of ideas, goods, or services by an identified sponsor? A. advertising B. public relations C. direct marketing D. sales promotion

Last Answer : A. advertising

Price is the only element in the marketing mix that produces: A. Fixed cost B. Expense C. Variable cost D Revenue

Description : Price is the only element in the marketing mix that produces: A. Fixed cost B. Expense C. Variable cost D Revenue

Last Answer : D Revenue

Two major factors are changing the face of today’s communications. One of these factors is the fact that: A. Costs of promotion are rising. B. Mass markets are fragmented and marketers are shifting away from mass marketing. C. Global communications are not growing rapidly enough. D. Marcom managers have achieved more power and control.

Description : Two major factors are changing the face of today's communications. One of these factors is the fact that: A. Costs of promotion are rising. B. Mass markets are fragmented and ... Global communications are not growing rapidly enough. D. Marcom managers have achieved more power and control.

Last Answer : B. Mass markets are fragmented and marketers are shifting away from mass marketing.

Although the promotion mix is the company’s primary communication activity, the __________________ must be coordinated for greatest communication impact. A. Organizational culture B. Entire marketing mix C. Demand mix D. Profit variables in a company

Description : Although the promotion mix is the company’s primary communication activity, the __________________ must be coordinated for greatest communication impact. A. Organizational culture B. Entire marketing mix C. Demand mix D. Profit variables in a company

Last Answer : B. Entire marketing mix

Which of the following major promotional tools use the telephone, mail, fax, e-mail, and the Internet to communicate directly with specific consumers? A. Advertising B. Public relations C. Direct marketing D. Sales promotion

Description : Which of the following major promotional tools use the telephone, mail, fax, e-mail, and the Internet to communicate directly with specific consumers? A. Advertising B. Public relations C. Direct marketing D. Sales promotion

Last Answer : C. Direct marketing

Which of the following major promotional tools use press relations, product, Publicity, corporate communications, lobbying, and public service to communicate Information? A. Advertising B. Public relations C. Direct marketing D. Sales promotion

Description : Which of the following major promotional tools use press relations, product, Publicity, corporate communications, lobbying, and public service to communicate Information? A. Advertising B. Public relations C. Direct marketing D. Sales promotion

Last Answer : B. Public relations

The personal presentation by the firm’s sales force for the purpose of making salesand building customer relationships is called: A. Personal selling. B. Public relations. C. Direct marketing. D. Sales promotion.

Description : The personal presentation by the firm’s sales force for the purpose of making salesand building customer relationships is called: A. Personal selling. B. Public relations. C. Direct marketing. D. Sales promotion.

Last Answer : A. Personal selling.

There is an increasing amount of commerce being done via the Internet. With respectto the promotional mix, which of the following categories would be most directly concerned with Internet commerce? A. Advertising B. Public relations C. Direct marketing D. Sales promotion

Description : There is an increasing amount of commerce being done via the Internet. With respectto the promotional mix, which of the following categories would be most directly concerned with Internet commerce? A. Advertising B. Public relations C. Direct marketing D. Sales promotion

Last Answer : C. Direct marketing

_________________ is direct communications with carefully targeted individual consumers to obtain an immediate response. A. Personal selling B. Public relations C. Direct marketing D. Sales promotion

Description : _________________ is direct communications with carefully targeted individual consumers to obtain an immediate response. A. Personal selling B. Public relations C. Direct marketing D. Sales promotion

Last Answer : C. Direct marketing

If a company wants to build a good “corporate image,” it will probably use whichof the following marketing communications mix tools? A. Advertising B. Public relations C. Direct marketing D. Sales promotion

Description : If a company wants to build a good “corporate image,” it will probably use whichof the following marketing communications mix tools? A. Advertising B. Public relations C. Direct marketing D. Sales promotion

Last Answer : B. Public relations

Which tool of the promotional mix consists of short-term incentives to encourage the purchase or sale of a product or service? A. Advertising B. Public relations C. Direct marketing D. Sales promotion

Description : Which tool of the promotional mix consists of short-term incentives to encourage the purchase or sale of a product or service? A. Advertising B. Public relations C. Direct marketing D. Sales promotion

Last Answer : D. Sales promotion