Managing a product in the growth stage of its life cycle might include
A)lowering prices after developmental costs have been recovered.
B)raising promotion expenditures as a percentage of total sales as sales increase.
C)moving from intensive to selective product exposure.
D)reducing the number of product models in the product line
A)lowering prices after developmental costs have been recovered.
B)raising promotion expenditures as a percentage of total sales as sales increase.
C)moving from intensive to selective product exposure.
D)reducing the number of product models in the product line